From the Site
![Em Beihold Unfolds the Tales of a Failed Shapeshifter [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/general-_publicity3_000391780009-1-1772493768.jpg)
Em Beihold Unfolds the Tales of a Failed Shapeshifter [Q&A]
March 2, 2026
We chatted with Em at our Anniversary party last month to hear the scoop on her album.
Grace Inspace Lets Go in Passionate "Heavy Hair" EP
February 27, 2026
The EP’s songs seesaw between detachment and passion, giving listeners the feeling that they’re listening to a friend talk through their problems.
![Sacrificing Fame for Passion, Mergui Talks Us Through Starting Over and Being Better for It [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mergui14-1772138363.jpg)
Sacrificing Fame for Passion, Mergui Talks Us Through Starting Over and Being Better for It [Q&A]
February 26, 2026
Fresh off the release of "3 Tears," we chatted with the rising pop artist about the vulnerable song.
Waylon Wyatt & Wyatt Flores Sing In Solidarity On “Didn’t Forget”
February 26, 2026
Waylon Wyatt's first concert was Wyatt Flores at Cain’s Ballroom in Tulsa, OK just several years ago, and now the pair are releasing a duet together.
![Pop Star Seanna Pereira Has Entered the Conversation [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/a003_c005_251211_l6.mxf.12_33_49_20._still002-_i_p_h_o_n_e-1771968603.jpg)
Pop Star Seanna Pereira Has Entered the Conversation [Q&A]
February 24, 2026
We talked to the budding pop starlet about walking the tightrope of celebrity culture and music, the pop marketplace, and her upcoming EP.
Welcome to Paracosm: Absolutely’s Universe of Limitless Childlike Wonder
February 20, 2026
Absolutely, a member of Ones To Watch’s class of 2026, has released her second album Paracosm, a meticulously crafted universe of whimsy that blends pop, electronica, jazz, and R&B.
Claire Rosinkranz Reintroduces Herself On Flowery And Flawless Sophomore LP 'My Lover'
February 16, 2026
Claire Rosinkranz has always had a knack for bottling lightning, with fizzy, sugar-rush hooks that feel like they were crafted for maximum replay value. But on her sophomore album My Lover, she sharpens that instinct into something more dimensional.
Tiffany Stringer Turns Heartbreak Into a Breakout Hit in Major Label Debut "Bullet"
February 13, 2026
“‘Bullet’ is the pop country SMASH I wrote after finding out my cheating ex got married.”
EMELINE Confronts Her Past in Dark-Pop Single, “Dance With My Demons”
February 13, 2026
EMELINE isn’t just acknowledging her demons, she’s inviting them to the dance floor.
![panicbaby is Making Weird Girl Internet Music and her Debut EP “f u jonathan” is Living Proof [Q+A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/image0013.16.22_p_m-1770766454.jpg)
panicbaby is Making Weird Girl Internet Music and her Debut EP “f u jonathan” is Living Proof [Q+A]
February 12, 2026
There is a chance you’ve seen Tumblr style video montages of coquette aesthetic, girly pink movie scenes and angelical clips circulating on TikTok– the song tying them together is non other than “Claw Marks”, the viral debut single from Berlin-based, soft pop artist panicbaby.
SYTË Search For Love in Cinematic Visual For "Where Did the Love Go"
May 4, 2022
SYTË is looking to change the landscape of modern pop music
Rebecca Concocts an Intoxicating Pop Hit in "Sugar Water Cyanide"
December 10, 2024
"I wanted to make THAT song you could only really hear on 100% volume in your car or busting through the bass in the club."
Kailee Morgue and Hayley Kiyoko's "Headcase" Is an Early Contender for 2019's Best Pop Moment
March 22, 2019
Openly addressing mental health issues, openly queer, and creating some of the best music out there - Morgue is the pop star we need in 2019 and beyond.
Ellen Krauss Transports Us to a Luxurious Place on "Bali"
June 19, 2020
Listening to "Bali" by Ellen Krauss will inevitably take you to a warm and luxurious place.
Blu DeTiger Showcases Her Musical Virtuosity on "Vintage"
February 25, 2021
Any fan of groovy, funky pop music should be sure to check out Blu DeTiger's latest single, "Vintage."
Gnash Joins Loote for Impassioned Bop, "85%"
March 25, 2019
Uniting both coasts, New York-based pop duo Loote has teamed up with Los Angeles rapper Gnash to create pop perfection in "85%."
![Postcard Boy’s 'Somewhere on a Hillside' Is a Love Letter to the World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/postcard-boy-somewhere-on-a-hillside-interview-1690566882.jpg)
Postcard Boy’s 'Somewhere on a Hillside' Is a Love Letter to the World [Q&A]
July 28, 2023
"There were a lot of moments this year where I felt like collapsing and giving up on music as a whole."
Bella Poarch and 6arelyhuman Stumble Upon the One at a Crowded Party in "Don't Like Anybody"
February 6, 2024
"Don't Like Anybody" is a racing, euphoric dance-pop track.
Dance Like Nobody's Watching with Parcels' Lighthearted "Tape" Video
April 11, 2019
Arguably the finest electro-pop five-piece based in Berlin, Parcels is reviving their 2018 debut self-titled record with a cinematic visual.
Who Is glaive?
September 1, 2022
Meet the hyperpop star building a sound in his image.