From the Site
tsubi club's "laced up" Proves Some Things Are Worth the Wait
August 7, 2024
With his first single in three years, tsubi club proves that quality over quantity reigns supreme.
Mimi Webb Dances the Pain Away in "Erase You"
August 7, 2024
"Erase You" is a carefree, triumphant breakup anthem.
Victoria Canal Dares Us to Fantasize in “California Sober,” Prepares for International Tour
August 6, 2024
If infectious partial sobriety is a state of mind, Canal provides the musical conduit to its borderlands.
MARIS Offers Up a Sweet Treat to Cap Off Summer With "Salt Water Taffy"
August 6, 2024
“I wanted ‘Salt Water Taffy’ to feel like summertime as a kid
Nessa Barrett Signals the Start of a New Era With "PASSENGER PRINCESS"
July 30, 2024
"'Passenger Princess' represents the intense honeymoon phase when you first enter in a new relationship."
XG Embrace Their Alien Personas in the Technicolor “SOMETHING AIN'T RIGHT”
July 29, 2024
Quirky and avant-garde, effortlessly cool and eccentric, XG is the future of international pop.
NIKI Crushes Deep in New Single “Tsunami,” Further Surfaces Forthcoming Album ‘Buzz’
July 29, 2024
“Tsunami” is an unguarded telling of a crush in motion—its realization, coping, and enjoyment.
![Chloe Tang's 'POISONALITY' EP Is the Antidote to Feeling Stuck [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/p_o_i_s_o_n_a_l_i_t_y_press_photo1-1721690083.JPG)
Chloe Tang's 'POISONALITY' EP Is the Antidote to Feeling Stuck [Q&A]
July 22, 2024
‘POISONALITY’ is a fierce testimonial, a venom-filled reality check driven by Chloe Tang's fearless voice and lyrics.
Role Model and the Bittersweet Catharsis of 'Kansas Anymore'
July 22, 2024
In his sophomore effort, Role Model pens a love letter to himself, and, in turn, demonstrates his ability to create a beautiful, uplifting piece of art from a place of melancholy.
flowerovlove Conjures a Love Spell in "Breaking News"
July 22, 2024
“I wanted to feel something lovey-dovey, so I wanted to manifest feelings through a song.”
![Sydney Ross Mitchell’s “Cynthia” is Rock N’ Roll (Whether You Get it Or Not) [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sydney_ross_mitchell-_press_photo1-_credit__sabra_binder-1770353189.jpg)
Sydney Ross Mitchell’s “Cynthia” is Rock N’ Roll (Whether You Get it Or Not) [Q&A]
February 6, 2026
On a sunny January day in Los Angeles, Sydney Ross Mitchell stopped by to chat about her new EP Cynthia.
![Mandy Lee of MisterWives Enters A New Era [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/unnamed-1770760073.jpg)
Mandy Lee of MisterWives Enters A New Era [Q&A]
February 10, 2026
The electro pop tune is an anthem for women and sees Mandy exploring 80s synth undertones.
Keni Titus's Debut Album, “AngelPink” is a Multidimensional Portrait of Femininity
February 10, 2026
Whether you've been anticipating this album for years or being introduced to Keni at this very moment – a first front to back listen is like a handbook to her soul.
![panicbaby is Making Weird Girl Internet Music and her Debut EP “f u jonathan” is Living Proof [Q+A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/image0013.16.22_p_m-1770766454.jpg)
panicbaby is Making Weird Girl Internet Music and her Debut EP “f u jonathan” is Living Proof [Q+A]
February 12, 2026
There is a chance you’ve seen Tumblr style video montages of coquette aesthetic, girly pink movie scenes and angelical clips circulating on TikTok– the song tying them together is non other than “Claw Marks”, the viral debut single from Berlin-based, soft pop artist panicbaby.
Tiffany Stringer Turns Heartbreak Into a Breakout Hit in Major Label Debut "Bullet"
February 13, 2026
“‘Bullet’ is the pop country SMASH I wrote after finding out my cheating ex got married.”
EMELINE Confronts Her Past in Dark-Pop Single, “Dance With My Demons”
February 13, 2026
EMELINE isn’t just acknowledging her demons, she’s inviting them to the dance floor.
Claire Rosinkranz Reintroduces Herself On Flowery And Flawless Sophomore LP 'My Lover'
February 16, 2026
Claire Rosinkranz has always had a knack for bottling lightning, with fizzy, sugar-rush hooks that feel like they were crafted for maximum replay value. But on her sophomore album My Lover, she sharpens that instinct into something more dimensional.
Welcome to Paracosm: Absolutely’s Universe of Limitless Childlike Wonder
February 20, 2026
Absolutely, a member of Ones To Watch’s class of 2026, has released her second album Paracosm, a meticulously crafted universe of whimsy that blends pop, electronica, jazz, and R&B.
![Pop Star Seanna Pereira Has Entered the Conversation [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/a003_c005_251211_l6.mxf.12_33_49_20._still002-_i_p_h_o_n_e-1771968603.jpg)
Pop Star Seanna Pereira Has Entered the Conversation [Q&A]
February 24, 2026
We talked to the budding pop starlet about walking the tightrope of celebrity culture and music, the pop marketplace, and her upcoming EP.
Waylon Wyatt & Wyatt Flores Sing In Solidarity On “Didn’t Forget”
February 26, 2026
Waylon Wyatt's first concert was Wyatt Flores at Cain’s Ballroom in Tulsa, OK just several years ago, and now the pair are releasing a duet together.