From the Site
Meet ILLIT, the K-Pop Making Their Dreamlike Debut With 'SUPER REAL ME'
April 2, 2024
ILLIT takes a lighter approach to K-pop, blending lo-fi, dream pop, and lighter EDM influences to infectious effect.
Maude Latour Captures the Unbridled Joy of Friendship in "Too Slow"
April 1, 2024
Latour is a pop star in every sense of the word.
Lyn Lapid and Whethan's "Cruise Control" Is an Infectious Existential Crisis
March 29, 2024
Lapid and Whethan make for an unexpected but excellent sonic pairing.
Blusher Puts the Pedal to the Metal in the Heart-Racing "Accelerator"
March 28, 2024
"'Accelerator' feels like Blusher with the saturation turned up to 200%."
Kenya Grace's Debut EP 'The After Taste' Leaves a Colorful, Euphoric Impression
March 27, 2024
'The After Taste' gives you permission to embrace your sadness, rage, and freedom.
ROLE MODEL Marks a New Beginning With “Oh, Gemini”
March 25, 2024
Some might call “Oh, Gemini” the “breakup” song, but if anything, it speaks to a new era for the hopeless romantic.
girl in red and Sabrina Carpenter Are 2024's Alt-Pop Dream Team in "You Need Me Now?"
March 25, 2024
“You Need Me Now?” is proof that opposites attract.
Benson Boone's “Slow It Down” Highlights the Breakout Artist's Still Untapped Depths
March 25, 2024
With each new song, listeners learn a new side to Boone, both musically and personally.
Zoe Ko's "DIRT" Is Her Love Letter to New York's Grime and Sleaze
March 25, 2024
"When I moved to L.A., I missed all the grit and all the dirt back in NYC. I missed its rawness."
Bea And Her Business Takes Us Through the Rush of a Fleeting Crush in "WOW!"
March 25, 2024
"This song is definitely for the people who think they're super badass and cold-hearted, but deep down, they're absolute suckers for a bit of romance."
Emei Dives Into the Pitfalls of Young Adult Failings in "Irresponsible"
May 31, 2023
Emei, just like us, is still trying to figure out this whole "adult" thing.
![Fiji Blue on All the 'Reasons You Should Care' About the Duo's Debut EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/fiji-blue-reasons-you-should-care-interview_1620675647.jpg)
Fiji Blue on All the 'Reasons You Should Care' About the Duo's Debut EP [Q&A]
May 10, 2021
"There's so many reasons you should care. It's right there in the title."
EMELINE Delivers an Irresistible Sex Positive Anthem With "Strut"
August 19, 2022
“I don’t do the walk of shame — I strut.”
![Rare Americans Wants to Hear Your Story While Sharing Theirs [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rare-americans-interview-love-is-all-i-bring-1655229840.png)
Rare Americans Wants to Hear Your Story While Sharing Theirs [Q&A]
June 14, 2022
"I want to say hi to you, and I want to give you a high five and connect on a human level."
The Driver Era's "A Kiss" Video Is the Perfect Blend of Nostalgia and Creativity
December 4, 2019
"I don't think either of us has felt so creatively charged up in a long time."
![For FINNEAS, Everything Has Changed [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/finneas-interview-ones-to-watch-2_1572984857.jpg)
For FINNEAS, Everything Has Changed [Q&A]
November 5, 2019
FINNEAS on writing about heartbreak in spite of being in love, his and Billie's astronomical rise to fame, and the one constant in his life.
Isaac Dunbar Does Not Want to Be "comme des garćons (like the boys)"
April 2, 2020
Dunbar's french pop-tinged outing is "a huge middle finger" to societal gender roles.
Lous and The Yakuza's "Solo" Is the Personification of Silk
March 23, 2020
Lous and The Yakuza transcends the sleekness of velvet, silk, and satin, materializing a sonic plushness that is hard to resist.
Jean Dawson Drops "BRUISE BOY," a Single For All the Kids Like Him
February 13, 2020
Dawson is without question one of the most exhilarating figures in the experimental pop scene.
![Juto Is Creating a Glittery Hybrid of Pop and R&B Romanticism [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/download-1.jpg)
Juto Is Creating a Glittery Hybrid of Pop and R&B Romanticism [NEW ARTIST DISCOVERY]
April 19, 2019
A talent such as Juto's won't remain hidden behind anonymity for long.