From the Site
![Em Beihold Unfolds the Tales of a Failed Shapeshifter [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/general-_publicity3_000391780009-1-1772493768.jpg)
Em Beihold Unfolds the Tales of a Failed Shapeshifter [Q&A]
March 2, 2026
We chatted with Em at our Anniversary party last month to hear the scoop on her album.
Grace Inspace Lets Go in Passionate "Heavy Hair" EP
February 27, 2026
The EP’s songs seesaw between detachment and passion, giving listeners the feeling that they’re listening to a friend talk through their problems.
![Sacrificing Fame for Passion, Mergui Talks Us Through Starting Over and Being Better for It [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mergui14-1772138363.jpg)
Sacrificing Fame for Passion, Mergui Talks Us Through Starting Over and Being Better for It [Q&A]
February 26, 2026
Fresh off the release of "3 Tears," we chatted with the rising pop artist about the vulnerable song.
Waylon Wyatt & Wyatt Flores Sing In Solidarity On “Didn’t Forget”
February 26, 2026
Waylon Wyatt's first concert was Wyatt Flores at Cain’s Ballroom in Tulsa, OK just several years ago, and now the pair are releasing a duet together.
![Pop Star Seanna Pereira Has Entered the Conversation [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/a003_c005_251211_l6.mxf.12_33_49_20._still002-_i_p_h_o_n_e-1771968603.jpg)
Pop Star Seanna Pereira Has Entered the Conversation [Q&A]
February 24, 2026
We talked to the budding pop starlet about walking the tightrope of celebrity culture and music, the pop marketplace, and her upcoming EP.
Welcome to Paracosm: Absolutely’s Universe of Limitless Childlike Wonder
February 20, 2026
Absolutely, a member of Ones To Watch’s class of 2026, has released her second album Paracosm, a meticulously crafted universe of whimsy that blends pop, electronica, jazz, and R&B.
Claire Rosinkranz Reintroduces Herself On Flowery And Flawless Sophomore LP 'My Lover'
February 16, 2026
Claire Rosinkranz has always had a knack for bottling lightning, with fizzy, sugar-rush hooks that feel like they were crafted for maximum replay value. But on her sophomore album My Lover, she sharpens that instinct into something more dimensional.
Tiffany Stringer Turns Heartbreak Into a Breakout Hit in Major Label Debut "Bullet"
February 13, 2026
“‘Bullet’ is the pop country SMASH I wrote after finding out my cheating ex got married.”
EMELINE Confronts Her Past in Dark-Pop Single, “Dance With My Demons”
February 13, 2026
EMELINE isn’t just acknowledging her demons, she’s inviting them to the dance floor.
![panicbaby is Making Weird Girl Internet Music and her Debut EP “f u jonathan” is Living Proof [Q+A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/image0013.16.22_p_m-1770766454.jpg)
panicbaby is Making Weird Girl Internet Music and her Debut EP “f u jonathan” is Living Proof [Q+A]
February 12, 2026
There is a chance you’ve seen Tumblr style video montages of coquette aesthetic, girly pink movie scenes and angelical clips circulating on TikTok– the song tying them together is non other than “Claw Marks”, the viral debut single from Berlin-based, soft pop artist panicbaby.
![Elliot Lee Is Done Feeling like "Dirt" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Photo Mar 01, 5 50 31 PM_1561662161.jpg)
Elliot Lee Is Done Feeling like "Dirt" [PREMIERE]
June 27, 2019
With an eccentric fashion style and distinctive sound, Lee is fearless, bold and authentically herself.
BENEE Opens Up About Her Mental Health on "Doesn't Matter"
October 27, 2021
A dizzying cocktail of highs and lows builds the emotional undercurrent of BENEE's latest striking single.
BETWEEN FRIENDS Capture the Fleeting Joy of Summer in 'I Love My Girl, She’s My Boy'
August 25, 2023
No album feels more fit to soundtrack the end of your summer than 'I Love My Girl, She’s My Boy'.
Ryan Caraveo Returns With the Intoxicating "Deceived," His First Song in Over a Year
April 5, 2019
Caraveo and his new single are mesmerizing in every sense of the word.
COIN's "Youuu" Cements Them as New Wave for a New Generation
January 16, 2020
COIN has built their foundation on infectious hooks and understated emotional complexity.
![spill tab and the Friends Making Her Dreamlike Music a Reality [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Spill-Tab-anybody-else_1621271507.jpeg)
spill tab and the Friends Making Her Dreamlike Music a Reality [Q&A]
May 17, 2021
Behind spill tab is a close-knit group of friends and collaborators who are giving life to the rising artist's pastel-colored vision.
![Meet EAST AV3, the Energetic Trio Bringing an Electrifying Flow to Adelaide [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/OTW-1280X720-Press-shot_1639526010.jpg)
Meet EAST AV3, the Energetic Trio Bringing an Electrifying Flow to Adelaide [Q&A]
December 14, 2021
EAST AV3's charisma is infectious.
Rebecca Black's “TRUST!” Is a Club Classic
October 21, 2024
Rebecca Black, they could never make us hate you.
![Experimental Genius Absofacto Is a Game Changer in Modern Radio [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/absofacto-ones-to-watch-5_1563506706.jpg)
Experimental Genius Absofacto Is a Game Changer in Modern Radio [Q&A]
July 17, 2019
His breakout hit single, "Dissolve" is more than enough to convince you that Absofacto is truly a game changer in modern radio.
"Porsche" Is Kacy Hill's Self-Love Mantra
April 13, 2020
An ethereal reminder to not let yourself get in your own way.