From the Site
'The Life Of Pi'erre 5' Proves Pi'erre Bourne Saved the Best Beats For Himself
June 17, 2021
Hip-hop's cultural landscape would look entirely different without Bourne.
Kenny Mason's "Play Ball" Video Is a Punk-Rap Nostalgia Trip
June 16, 2021
Mason's music is a harmonious synthesis of punk, alternative rock, and Atlanta hip-hop affinities.
IDK's "Peloton" Is The Perfect Song For Getting Over Your Toxic Ex
June 14, 2021
With three successful singles and a Migos co-sign under his belt, 2021 is certainly shaping up to be IDK's year.
Florida Rapper Cochise Is Finally Getting His Flowers
June 8, 2021
Cochise's music is a testament to the power of being yourself and making art that you believe in.
B.I Opens the Page on a New Chapter With Debut Album 'WATERFALL'
June 1, 2021
A king is coming for his crown ðŸ''
again&again Delivers an Irresistible Vibe on "baby"
June 1, 2021
The breakneck pacing at which again&again embraces their rotating spotlight.
kxvg Breaks Free and Soars to New Heights on 'cloudburst*' EP
May 24, 2021
Inspired by themes of youth, discovery, love, and loss, kxvg delivers a collection of futuristic bangers.
Mariposa Makes Her Grand Debut With the High-Spirited "Callan"
May 21, 2021
Vicarious, emotive, confident, mysterious, and sensual only begin to explain Mariposa's debut effort.
![New Zealand's PollyHill Is Taking Back Space For Female Rappers [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/polyhill-ones-to-watch_1621299402.jpeg)
New Zealand's PollyHill Is Taking Back Space For Female Rappers [Q&A]
May 13, 2021
It's only been about a year or so since PollyHill has really taken her shot at music and she's hit the bullseye dead-on.
Marcellus Juvann Delivers Introspective and Incendiary Flows on "HARDHEADED"
May 7, 2021
Projects like <i>HARDHEADED</i> are an important reminder that up-and-coming artists like Juvann are the true backbone of the hip-hop sphere.
8485 and Danny Brown Deliver New It-Girl Anthem With “G.I.R.L.”
May 1, 2025
The artist’s first single of the year is a self-celebritized anthem reminiscent of a time when flip phones and iPod Nanos were all the rage.
Buppy. Rejects the Blueprint on the Ominous "TELL ME YOU'RE SORRY"
April 28, 2021
Ominous, dejected, and introspective, "TELL ME YOU'RE SORRY" recounts a toxic relationship in undeniably raw fashion.
![Julius' "jerry! jerry!" Explores the Aftermath of Heartbreak [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/julius-jerry-jerry_1634836279.jpg)
Julius' "jerry! jerry!" Explores the Aftermath of Heartbreak [Q&A]
October 21, 2021
Julius is an artist equally inspired by the euphoric highs and seemingly cataclysmic lows that define life.
![Claire Brooks Declares, "I Will Outlive You," And We Believe Her [Track-by-track]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/screenshot2024-11-18_at2.42.26_p_m-1731969912.png)
Claire Brooks Declares, "I Will Outlive You," And We Believe Her [Track-by-track]
November 18, 2024
Defying genre to create a beat-forward blend of indie pop influences, Claire Brooks intertwines humor with intimate observation.
Leikeli47 Is Finally Taking Off the Mask in 'Lei Keli ft. 47 / For Promotional Use Only'
June 13, 2025
Leikeli47 is completely certain of who she is and the power that she holds.
The Image Ends the Year Strong With the Gospel-Inspired Single "Every Woman"
December 11, 2020
The Image is an enigmatic Hip-Hop duo best known for their forward-thinking production, wild vocal delivery, and signature masked personas.
Flyana Boss' 'This Ain't The Album' Is For the Girls and Baddies
March 30, 2024
'This Ain't The Album' is one loud exclamation of Black girl joy.
fakemink, Ecco2k, and Mechatok Link for the Trance-Inducing "MAKKA"
May 15, 2025
“MAKKA” has the potential to be the star child in fakemink’s near-perfect catalog.
Audrey Nuna Delivers an Otherworldy Hit in "Suckin Up"
August 16, 2024
Consistently singular, Nuna can be trusted to pave her own lane of genre-defying pop and rap.
Rich Brian, TiaCorine and 1999 Write the Future "Pump It Up ε=┌(^_^)┘" in Euphoric Banger
April 1, 2024
88rising's music collective 1999 WRITE THE FUTURE continues to bring the most immaculate vibes to the party