From the Site
Sub Urban Has a Haunting Vision For Pop
March 13, 2020
"<i>Thrill Seeker</i> tells a story of adolescent imperfection from the perfectionist."
Watch Dizzy Fae's Quirky Clip For "Gut Talk"
March 13, 2020
Love comes in many shapes, sizes, and species. Watch Dizzy Fae's new video for "Gut Talk."
![Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-effort-nomad-mixtape_1584115324.jpg)
Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]
March 13, 2020
"In today's social media climate, it's difficult to stay present sometimes and it's noticeable in all kinds of relationships."
Tiffany Day: From "Hallelujah" to Pop Phenom
March 10, 2020
From going viral on YouTube to finding herself on Spotify's top playlists, Day is a Gen Z pop dream come true.
![NoMBe Heads to the Desert For the Joy-Inducing "Heels" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nombe-heels-video-chromatopia_1583874695.jpeg)
NoMBe Heads to the Desert For the Joy-Inducing "Heels" Video [Premiere]
March 10, 2020
NoMBe unveils the visual for the latest single from his highly-anticipated album.
Watch James Blake Cover Billie Eilish and FINNEAS' "when the party's over"
March 9, 2020
In case you needed another reason to stan.
D. Muà±oz Struggles Through a Troublesome Relationship in "Comfort" Video
March 9, 2020
D. Muà±oz' latest music video has us completely in our feels.
Trevor Daniel Battles Lingering Melancholy in the Anthemic "Past Life"
March 6, 2020
Daniel has a unique gift for penning tracks that reach soaring highs while dealing with cataclysmic lows.
LoveLeo's "ROSIE" Has Us Falling For the Future of Anti Pop
March 6, 2020
LoveLeo returns with the follow-up to his viral debut single.
merci, mercy Holds Nothing Back in Her Debut Single "Fucked Myself Up"
March 6, 2020
"'Fucked Myself Up' is about dependence on alcohol, it gave me the confidence to be able to talk to people."
Anna Sofia Gets Roped Into Socializing in "No Fun" Video
November 27, 2019
An introvert's anthem.
Kiana Ledé's "Can I" Will Have You Singing Along & Texting Your Tinder Match
June 4, 2019
The R&B singer-songwriter and actress is fresh off of her sold out debut tour and ready to woo the world with her smooth, mesmerizing R&B.
![R&B Heartthrob Chris LaRocca Gets Recruited by the Mafia in Edgy "Dice Out / Test On Me" Video [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/chris-larocca-ones-to-watch_1565652661.jpg)
R&B Heartthrob Chris LaRocca Gets Recruited by the Mafia in Edgy "Dice Out / Test On Me" Video [Q&A]
August 12, 2019
To celebrate the release of his new music, we recently chatted with LaRocca about his punk rock past, surprising music tastes, and of course, his new 'Saudade' EP.
Deaton Chris Anthony, Clairo, and Coco & Clair Clair Take a VHS-Era Joyride in "RACECAR" Video
October 7, 2019
Clairo and Deaton Chris Anthony have followed up the critical praise of 'Immunity' with a heart-racing joyride.
Charlotte Lawrence Offers a Striking Critique of Society in "God Must Be Doing Cocaine"
November 15, 2019
Lawrence is no longer a pop star in the making. She is a genreless artist taking to heart society's failings.
Elroy Disregards Boundaries on His Highly Catchy Single "PARASITE"
December 8, 2020
Pennsylvania native Elroy embodies the sounds and ideas of Hyperpop but does it on his own terms.
'It Was A Sad Fucking Summer' for Olivia O'Brien
November 18, 2019
O'Brien's new micro-mixtape has us wrapped up in an oversized infinity scarf of our feels.
Indie-Pop Darling UPSAHL Combats Superficiality with "Drugs"
January 22, 2019
19-year-old UPSAHL's latest single is a powerfully provocative piece of indie pop that isn't even about taking drugs.
Hey Violet's "Better By Myself" Is an Empowering Bout of Self-Love
April 12, 2019
"I think we need to fall in love with ourselves before we fall in love with anybody else."
Cavetown's 'Man's Best Friend' Is an EP Always Ready to Embrace You
June 4, 2021
In accepting all the contrasting emotions of the human experience Cavetown has created an EP sure to become your next best friend.