From the Site
![Ruuth Puts the Fakes on Blast in "All My Friends" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ruuth-all-my-friends_1583516052.jpg)
Ruuth Puts the Fakes on Blast in "All My Friends" [Premiere]
March 6, 2020
Ruuth's latest single is an ominous trip down the rabbit hole.
Almondmilkhunni's "Henni Heartbreak" Will Get You in and Through Your Feels
March 5, 2020
Get familiar with the college dropout triple-threat with an undeniable talent for nostalgic pop-R&B.
![zack villere Is Creating a World All His Own [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zack-villere-ones-to-watch-2_1583435690.jpg)
zack villere Is Creating a World All His Own [Q&A]
March 5, 2020
villere on chapped lips, nostalgic childhood cartoons, and transcending genre classifications.
Hojean's "Over 85" Is an Effortless Joyride
March 4, 2020
There's simply no limit when it comes to Hojean.
The Aces Return With "Daydream," a Euphoric Love Note
March 4, 2020
"We want our fans to feel submerged in this music and walk away feeling closer to us than ever."
Surfaces Prescribe a Dose of Hope and Euphoric Bliss in 'Horizons'
March 2, 2020
Surfaces' music arrives as the encapsulation of carefree summer days.
Sky McCreery Is Back With a Diary Entry From a Broken Heart
March 2, 2020
McCreery has a unique gift for showing the emptiness and longing of West Coast relationships.
Max Leone Reminds Us Life Is Too Short to Be "Cautious"
February 27, 2020
"Cautious" is very much a "cautionary tale."
![HARLOE Strips "Crush On You" to Its Core in Gorgeous Acoustic Rendition [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/harloe-ones-to-watch_1582822208.jpg)
HARLOE Strips "Crush On You" to Its Core in Gorgeous Acoustic Rendition [Premiere]
February 27, 2020
"'Crush On You' is meant to tell the story of what happens when love evolves and changes and you let it go."
Noah Cunane's "Medicine" Music Video Hits Different
February 25, 2020
Cunane's new music video is as relatable as it is sympathetic.
Billy Lemos Emphasizes Unspoken Communication on Collaboration with Still Woozy & Blake Saint David, "Wait"
January 28, 2019
...And it is just as dreamy as imagined.
renforshort Returns With "moshpit," a Delicate Banger
January 31, 2022
"It's about an annoying relationship where you're treated like garbage and just keep trying to get out."
![Juke Ross Chronicles the Highs and Lows of His Life in 'Drifting Apart' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/juke-ross-ones-to-watch_1574712265.jpg)
Juke Ross Chronicles the Highs and Lows of His Life in 'Drifting Apart' [Q&A]
November 25, 2019
"I saved up some money, pawned the only jewelry I had, and bought my first guitar."
SG Lewis' "One More" ft. Nile Rodgers is a Future Disco Banger
February 6, 2021
Death, taxes, and SG Lewis making future disco bangers; three things in this world that are inevitable.
Omar Apollo's "Go Away" Is a Bittersweet, Aux-Ready Summer Anthem
July 14, 2021
"Go Away" sees Apollo exercising a careful creative approach that somehow levels forward-thinking with nostalgic sentimentality.
Lyn Lapid Ponders Life and Death on the Stirring "I Guess That Was Goodbye"
February 4, 2022
"I Guess That Was Goodbye" sees Lapid embarking on a masterfully composed, emotionally-charged journey.
![Raissa Is the DIY Artist With Dreams of Doing it All [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/raissa-interview-ones-to-watch_1585672588.jpeg)
Raissa Is the DIY Artist With Dreams of Doing it All [Q&A]
March 31, 2020
Raissa is finding inspiration in Lady Gaga's theatrical stage presence and Joni Mitchell's sincere lyricism.
Aries Displays a Refreshing Optimism on "DITTO"
March 1, 2021
Genre-bending wunderkind Aries is on a roll, and his momentum shows no signs of slowing.
![kenzie on TikTok, The Sims, and "Happy For Me" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kenzie-interview_1631296989.jpeg)
kenzie on TikTok, The Sims, and "Happy For Me" [Q&A]
September 10, 2021
"I feel like I always have to look so perfect on social media and that's toxic. I should just be posting whatever I want."
Meet ILLIT, the K-Pop Making Their Dreamlike Debut With 'SUPER REAL ME'
April 2, 2024
ILLIT takes a lighter approach to K-pop, blending lo-fi, dream pop, and lighter EDM influences to infectious effect.