From the Site
Gigi Perez Pens a Stirring Tale of Love and Loss in 'At The Beach, In Every Life'
May 1, 2025
"This is the album I needed to listen to when I was twenty years old following the passing of my older sister, Celene."
8485 and Danny Brown Deliver New It-Girl Anthem With “G.I.R.L.”
May 1, 2025
The artist’s first single of the year is a self-celebritized anthem reminiscent of a time when flip phones and iPod Nanos were all the rage.
Nate Sib's "keep it up" Positions Him as Pop Music's Next Great Disruptor
April 29, 2025
"keep it up" combines the energy of underground dance music with Sib's predilection for alternative pop experimentation.
Alexandra Starr Is Her Most Unapologetic Self in Cheeky Single "Freakalicious"
April 29, 2025
"'Freakalicious' is just you being that girl, confident, sexy, fierce, walking in a room and just being that bitch."
d4vd Comes Into Full Bloom in Debut Album 'WITHERED'
April 28, 2025
“You have no idea the blood sweat and tears that came with trying to create this project over the past two years.”
PinkPantheress Delivers a Transatlantic Earworm With "Stateside"
April 28, 2025
"Stateside" may just be PinkPantheress' best single yet.
Maude Latour Pens Ode To All-Encompassing Queer Love in Cinematic Single “Miss America”
April 25, 2025
In her new single, “Miss America," pop prophet Maude Latour manages to perfectly capture that range of emotion.
![Trousdale Explains the Science of Singing as a Trio and Dishes on New Album Growing Pains [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nqh_a2_j_vo-1745529894.jpeg)
Trousdale Explains the Science of Singing as a Trio and Dishes on New Album Growing Pains [Q&A]
April 24, 2025
Growing Pains highlights experiences that are both formative and fleeting. Not just physical growing pains, but those leaving a lasting impression on the soul, the heart, and the mind.
Artemas Parades His Still-Bleeding Heart in "i guess u never really cared about me"
April 22, 2025
Is it safe to say that this summer is going to be an Artemas summer?
Addison Rae Escapes Into a Dream in “Headphones On”
April 19, 2025
“Headphones On” is a complete sonic and visual feat.
![Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sophia-alexa-hit-and-run-interview_1644426779.jpeg)
Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]
February 9, 2022
Only two songs into her career and Sophia has all the hallmarks of a seasoned pop veteran.
flor Pulls off an Exhilarating Balancing Act in 'ley lines' Album
September 6, 2019
Be sure to catch flor performing their new album and plenty of fan favorites on their Ones To Watch - presented tour this fall!
Talia Jackson Channels a Toxic Relationship Into Pop Bliss With "You"
May 24, 2021
The <i>Family Reunion</i> star delivers an earworm of single that is both relatable and reflective.
Sayak Das Delivers a Jaw-Dropping Debut With "DID U RLY?"
June 24, 2022
The promise of Sayak Das is undeniable.
![gnash Reveals Secrets About His Broken Hearts Club Tour and The Meaning Behind Debut Album, 'we' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gnash-ones-to-watch copy.jpg)
gnash Reveals Secrets About His Broken Hearts Club Tour and The Meaning Behind Debut Album, 'we' [Q&A]
February 20, 2019
"If we feel together, then we feel better."
Jelani Aryeh Covers The xx in His Nostalgic Reinterpretation of "Angels"
January 15, 2021
Jelani Aryeh is back and building off this momentum by paying homage to Alternative Pop legends The xx.
Who Is Maisie Peters?
September 15, 2021
We rang up Maisie to get to know the artist behind the heartfelt, anthemic music.
![Future Generations on Childhood Nostalgia, Self-Doubt, and "Just Pretend" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Future-Generations-ones-to-watch_1572024899.jpg)
Future Generations on Childhood Nostalgia, Self-Doubt, and "Just Pretend" [Q&A]
October 25, 2019
"Those moments of doubt for us can really only be quelled by doing what we love."
![King Mala Confuses Her Taste Buds for Feelings on "Sugarblind" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/king mala_1597244104.jpg)
King Mala Confuses Her Taste Buds for Feelings on "Sugarblind" [Q&A]
August 12, 2020
Alt-pop artist KiNG MALA unveils her latest single "sugarblind."
Gaff's Energetic "How It Goes" Is a New Direction for the Irish Artist
December 11, 2020
Ireland native Gaff has been merging pop, alternative, and Hip-Hop in new and innovative ways all throughout 2020.