Ones To Watch

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Luna Shadows Re-Imagines "Waves" with Dance-Inducing Music Video & Remix EP

August 22, 2019 "Built into this song sonically & lyrically are competing rushes of melancholy and euphoria, overtaking one another for fleeting moments."

Author: Luc Fatton

pop

waves

luna shadows

Mura Masa and Clairo Score Summer's End in "I Don't Think I Can Do This Again"

August 21, 2019 Nothing in the world could have prepared us for this pairing.

Author: Maxamillion Polo

pop

electronic

dance

clairo

mura masa

i don't think i can do this again

Brennan Villines' Powerful Vocals Soar in Emotional Ballad, "You Never Loved You" [PREMIERE]

August 20, 2019 With a sound similar to Sam Smith, Villines' breathtaking fusion of jazz, soul, and pop elements is exactly what sets him apart from other rising artists nowadays.

Author: Alissa Arunarsirakul

soul

pop

singer-songwriter

you never loved you

brennan villines

Eighty Ninety Contemplates Heartbreak on "Got Your Message"

August 19, 2019 "It's about facing that reality and then also understanding that an experience or relationship like that can be meaningful, even if you know it has to end."

Author: Hannah Cotter

pop

indie

eighty ninety

got your message

Lostboycrow Embodies Dreamy Summer Days with Live "Orange Juice" Video [PREMIERE]

August 19, 2019 + Make sure to check out Lostboycrow this fall on tour with flor, presented by Ones to Watch.

Author: Dana Jacobs

pop

indie

flor

lostboycrow

Indie Duo HOAX Sheds Light on the Looked Over "Unamerican Dream" of Struggling Immigrants

August 16, 2019 "The 'American Dream' sounds wholesome and inspiring, but with the current social and political climate of our country, it almost feels more like a cruel joke..."

Author: Alissa Arunarsirakul

pop

alternative

indie pop

unamerican dream

HOAX

Get High On Life with Maude Latour's "Ride My Bike" [Q&A]

August 16, 2019 "This song is definitely about when you're in that low spot, take charge of it. Go on a bike ride. Do it. Force yourself."

Author: Miranda Hyman

Pop

Interview

Maude Latour

Ride My Bike

FLETCHER's 'you ruined new york city for me' Is the Perfect Soundtrack to Heartbreak

August 16, 2019 "Everyone remembers their first love, for better or for worse. I just decided to write about mine...in a very TMI kind of way."

Author: Maxamillion Polo

pop

fletcher

electro pop

album reviews

you ruined new york for me

Witness an Epic Moment of Self-Realization in Mothica's "Love Me Better" Visual [PREMIERE]

August 16, 2019 "'Love Me Better' started out as a love song about someone else and ended as an anthem for my own self-empowerment."

Author: Miranda Hyman

Pop

Mothica

Love Me Better

Dark pop

Catching Up with COIN: One of Indie-Pop's Greatest Blessings [Q&A]

August 15, 2019 From the get go, COIN has been a beloved project that never sought fame or fortune, but rather music lovers who could resonate with their thoughtful lyricism and optimistic instrumentals.

Author: Alissa Arunarsirakul

pop

indie

interview

indie pop

coin

dayglow

arlie

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Get To Know Indie Riff Rock Rebel Wiri Donna

May 23, 2023 Fans of artists like Dry Cleaning, Hans Pucket, Daffodils, Fontaines D.C

new artist discovery

pop

indie

blog

new zealand

wiri donna

wellington

sombr Brings Addison Rae to the Dance Floor in "12 to 12" Music Video

July 28, 2025 "12 to 12" transports you to a time when club is church and dance is prayer.

Author: Jazmin Kylene

pop

alternative pop

sombr

12 to 12

benny mayne Proves He Belongs in the Spotlight on "Hardest"

February 26, 2021 After establishing himself as a veteran writer by penning hits behind the scenes for Blackbear and G-Eazy, benny mayne has now proven that he belongs in the spotlight.

Author: Tyler Borland

pop

indie

alternative

punk

bennymayne