From the Site
![Kid Bloom's Psychedelic Indie Discography Reaches a Whole New Level with 'Lemonhead' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kid-bloom-interview_1586293555.jpg)
Kid Bloom's Psychedelic Indie Discography Reaches a Whole New Level with 'Lemonhead' EP [Q&A]
August 7, 2019
"'Lemonhead' was inspired by a self-reflection period in my life where I completely drained myself of love and let my morals stray a bit too far from me."
![Magic City Hippies' "What Would I Do" Video Is a Love Letter to Life on the Road [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/magic-city-hippies-otw-2_1565114056.jpg)
Magic City Hippies' "What Would I Do" Video Is a Love Letter to Life on the Road [PREMIERE]
August 6, 2019
Don't blame us if you end up taking out an ill-advised loan to purchase a van.
Frequent Ariana Grande Collaborators, Social House, Surprise Lolla Ahead of Debut EP
August 5, 2019
Though "boyfriend" is the first time Ariana Grande fans may have seen the name Social House, it's almost certainly not the first time they've heard artists' work.
![Rà˜YLS Prove Loyal with New Single, "Choose To Believe" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/royls-ones-to-watch_1564670484.jpg)
Rà˜YLS Prove Loyal with New Single, "Choose To Believe" [PREMIERE]
August 1, 2019
Ones To Watch is honored to premiere the second single from burgeoning pop band, Rà˜YLS.
flor Delivers Another Dark Alt-Pop Banger With "money"
August 1, 2019
The new track provides an auditory experience that might be comparable to climbing Mount Everest.
![Alt Bloom Smoothly Creates "Potential" in Life and Love [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alt-bloom-ones-to-watch_1564601712.jpg)
Alt Bloom Smoothly Creates "Potential" in Life and Love [Premiere + Q&A]
July 31, 2019
"The song itself is a reflection on dating. I'm always finding myself on the edge of diving in with someone rather than jumping."
![LEISURE Paves a Yellow Brick Road to Success with a 'TWISTER' of Psychedelic R&B [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leisure-ones-to-watch-6_1564527774.jpg)
LEISURE Paves a Yellow Brick Road to Success with a 'TWISTER' of Psychedelic R&B [Q&A]
July 30, 2019
"As devout fans of music, we know that it's often more special to find something for yourself, on your own time. There's no rush; we're not going anywhere."
![KIITA Entrances Us All with Deathly Lullaby, "Temptation" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kiita-ones-to-watch-crop_1564524418.JPG)
KIITA Entrances Us All with Deathly Lullaby, "Temptation" [PREMIERE]
July 30, 2019
Dreamy yet dangerous, the new release entrances and entices its listeners.
Bluesy Songstress Delacey Wins BFF of the Year Award with Heartfelt Dedication To "Emily"
July 29, 2019
"It was one of those rare moments in life where you meet someone you know is going to play an important part in your life forever."
The Faim Shows Us How to Live as "Humans" Ahead of Debut Album
July 29, 2019
With "Humans" and the announcement of their long-awaited debut album, The Faim is setting the stage for a 2019 of epic proportions.
FRENSHIP and Yoke Lore Reclaim Their Originality with "Wanted A Name"
January 16, 2019
"With this song we didn't try to think about genres or influences - we just let it happen."
ADÉLA Enters the Lion's Den in the Grimes Co-Produced "MACHINE GIRL"
February 28, 2025
ADÉLA continues to cement herself as an artist who refuses to conform
HONNE and Pink Sweat$' "What Would You Do?" Is the Perfect Post-Quarantine Anthem
June 29, 2021
This song is the perfect soundtrack to your carpe diem moment.
mxmtoon Navigates Change and Its Complicated Feelings in 'liminal space'
November 4, 2024
mxmtoon captures all the good and bad of change and makes us all feel a little less alone in the turmoil of transition.
Theo Kandel Tackles the Circular Nature of Heartbreak in "I Don't Wanna Think About That"
May 7, 2021
"I Don't Wanna Think About That" touches on self-navigation and the decoding of emotions when a romantic relationship comes to an end.
vivi rincon Takes Our Breath Away With Sophomore Single "can't breathe"
August 31, 2022
"It’s about passion and love and losing yourself in someone else."
Grace Carter Guards Herself In Impassioned "Don't Hurt Like It Used To"
May 13, 2019
Carter tells harrowing stories of overcoming an absentee father and her journey of moving on and growing from that experience.
Who Is Tate McRae? | Then and Now
September 30, 2021
A lot has and hasn't changed for the future pop star.
Maude Latour Searches for Beauty in Loss in "Cyclone"
September 6, 2022
"Cyclone” is a happy-sad bop that feels like the perfect soundtrack to end the summer on.
Laufey Taps Into Her Anger In Breakup Anthem “Tough Luck”
May 20, 2025
Continuing on her mission to bring jazz to Gen-Z, the Chinese-Icelandic star offers up her latest single, “Tough Luck."