From the Site
![R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shae-jacobs-ones-to-watch.jpg)
R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]
February 6, 2019
"The director Cole and I wanted to make sure we captured the battle between logic and emotion from the guy's point of view..."
![lemin. - "New Friend" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lemin-ones-to-watch.gif)
lemin. - "New Friend" [Live + Interview] | Northside Sessions
February 6, 2019
It has been quite some time since we have heard a voice as entrancing as lemin.'s.
![Indie-Pop Duo joan Are Set to Support The Aces Tour & Take 2019 by Storm [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/joan-ones-to-watch-3.jpg)
Indie-Pop Duo joan Are Set to Support The Aces Tour & Take 2019 by Storm [NEW ARTIST DISCOVERY]
February 6, 2019
One might hear the name and picture a young blonde country singer, but indie pop duo joan is far more complex.
8 Ones To Know If You Stan GRAMMY-Nominated Artist Dua Lipa
February 5, 2019
Pop fans unite!
FINNEAS Introduces Us to His Unpredictable "New Girl" in Sultry Music Video
February 4, 2019
With its bluesy instrumentals and seductive vocals, it's no surprise that "New Girl" has become one of heartthrob FINNEAS' most performed tunes.
lovelytheband Tour Opener, Flora Cash Shares a Stunning Piano Ballad with "They Own This Town"
February 4, 2019
Flora Cash's forthcoming EP will be released on March 22 and they're supporting lovelytheband on 'the finding it hard to smile.'
Mallrat and Basenji's "Nobody's Home" Is a Serenely Sweet Sonic Treat
February 4, 2019
When it comes to finding the perfect middle-ground between wonderfully produced electronic music and blissful iridescent pop, Aussies may just do it best.
Alec Benjamin Delivers a Moving Rendition of an Eminem Classic With "Stan"
February 4, 2019
We officially stan Alec Benjamin.
'The Sun Will Come Up, The Seasons Will Change' but Nina Nesbitt Is the Future of Pop
February 1, 2019
Nesbitt's much-anticipated debut is brimming with everything the pop genre has to offer, but at no point does it ever begin to feel trite.
Electro-Pop Powerhouse ALMA Cherishes Life with "When I Die"
February 1, 2019
A Finnish electro-pop powerhouse with distinguishable neon green hair, ALMA is a forward-thinker who's ready to challenge the daunting concept of death.
Burry Is Tired of Blaming Astrology in “Scorpio Sun”
June 20, 2025
Rising pop artist Burry explores queer culture in this indie tune.
Chloe Star's EP Apt. 1101 Is A Battlecry of Alt-Pop Bravado
July 15, 2025
Apt. 1101 is a well-rounded sophomore EP, short and sweet – with enough range of what Star excels at, transcending genre norms by challenging what we expect a modern rocker to sound like and making it so much better.
We May Have the Hottest Song of the Summer with Ashley Mehta´s “Heat”
August 4, 2025
With her latest release “Heat," we should have all seen the signs that something boiling hot was coming.
Joyful Resistance: Corook at OTW Pride
June 25, 2025
Earlier this month, OnesToWatch brought together a small group of artists and friends for a Pride celebration that felt like one big love letter to queer creativity.
![Fall Into the Trance of Charlotte OC's 'Seriously Love, Go Home' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/charlotte_o_c_by_stewart_baxter616-1753132886.jpg)
Fall Into the Trance of Charlotte OC's 'Seriously Love, Go Home' [Q&A]
July 21, 2025
We’ve had a sonic crush on Charlotte OC since we caught her at a distant pre-pandemic SXSW set.
Laufey Conquers Insecurity in "Snow White"
August 13, 2025
It’s only a matter of time before Laufey’s third studio album is out in the world.
BEL Reflects on Modern Dating in New Single “Amor”
August 8, 2025
Singer-songwriter BEL explores the complexities of desire in her latest bilingual single “Amor.”
Romy Mars Is Tired of Stroking Your Fragile "Ego"
August 12, 2025
Mars masks a pointed resentment under the veneer of a carefree, summery bop.
Gatlin Reflects on Her Doubts and Depression in “Pipe Dream” and “Happy”
August 13, 2025
Pop songstress Gatlin has never been one to hide her feelings.
Meg Smith Calls In Molly Grace and MARIS for Girls Just Wanna Be Famous(er)
August 4, 2025
The collab transforms Meg’s anthem into a sparkling celebration of friendship, fame, and rising femme-forward pop.