From the Site
![Ones To Watch Presents: lovelytheband - 'the finding it hard to smile' tour [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lovelytheband-ones-to-watch-2.jpg)
Ones To Watch Presents: lovelytheband - 'the finding it hard to smile' tour [ANNOUNCEMENT]
January 15, 2019
Tickets will be available Friday, Jan. 18, at 10:00 AM local time!
![Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/verzache-ones-to-watch.jpg)
Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]
January 14, 2019
'Thought Pool' is the formative chapter of Verzache's ascension into his potential; check out the entire project here.
![Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alex-cameron-ones-to-watch-2.jpeg)
Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]
January 14, 2019
As one fan on Bandcamp puts it, his music can be chalked up to "Bogan pop from an alternate 1980s."
The Greeting Committee - "Don't Go" | All Eyes On
January 14, 2019
Say hello to your next indie pop obsession, The Greeting Committee.
Cavetown Revisits the Arresting World of "Devil Town"
January 14, 2019
Centered around the divorce of Skinner's parents, "Devil Town" has long existed as one of his back catalog's most personal and powerful works.
Cub Sport Revisits Their First Love Story in the Ethereal "Party Pill" Video
January 11, 2019
"So, I finally turned the pain of those years into something beautiful and it feels like I'm setting myself free."
I DONT KNOW HOW BUT THEY FOUND ME Uncovers a Long-Forgotten "Choke" Video
January 11, 2019
While we are left trying to piece together the perplexing, out-of-time music video, we certainly cannot deny iDKHOW's charm and infectious nature.
![Iceland's Và¶k Brings Us Addictive Electro-Pop Masterpiece "Erase You" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vok-ones-to-watch.jpg)
Iceland's Và¶k Brings Us Addictive Electro-Pop Masterpiece "Erase You" [PREMIERE]
January 11, 2019
"'Erase You' is a song about a person who pushed me off the edge to a point when all I wanted to do was to erase them from my life."
Grady and Whethan Provide the Cinematic Score for Hookup Culture in "Only One"
January 11, 2019
"It's the theme music to casual hookup culture, where both parties involved would just rather only put their feet into relationships."
Sasha Sloan | Quick 6 Interview
January 10, 2019
Self-described "sad girl" and melancholic millennial voice Sasha Sloan is an emo pop star in the making.
ella jane's "Calling Card" Is a Song Three Years in the Making
October 26, 2021
"I think the reason I held onto it all that time was because I was so drawn to the concept of master manipulators and the way they work."
MARIS Delivers a Debut Anthem of Cosmic Proportions With "Heavenly Bodies"
September 16, 2022
"I make music as a form of expression, but also out of necessity."
Isaac Dunbar Stans Lady Gaga in a Haunting Cover of "Princess Die"
January 9, 2020
Dunbar stans Gaga, and in turn, we stan Dunbar.
We Are Head Over Heels for Joesef's "Sad Boy" Music
January 29, 2020
Joesef's music is birthed from the wretched gloom that comes the morning after a night of "getting pissed with friends."
May-A Brings All the Good Vibes on "Time I Love to Waste"
March 10, 2021
MAY-A, Australia's latest up-and-coming songstress has released her newest single, "Time I Love To Waste."
![Elliot Lee Charts the Rise and Fall of the 'Queen of Nothing' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/elliot-lee-queen-of-nothing-interview_1626449600.png)
Elliot Lee Charts the Rise and Fall of the 'Queen of Nothing' [Q&A]
July 16, 2021
Lee opens up about the concept behind her new EP, feelings of loneliness, and more.
LØLØ Is Done Feeling Sad on "u look stupid"
October 1, 2021
"It's about standing up for yourself and letting people know you can't be fucked with."
KiNG MALA Finally Finds a Reason to Take Care of Those "dirty dishes" in New Single
April 7, 2023
"This song is about that bittersweet feeling of knowing you don't love yourself, but you love someone else enough to try."
![Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sure-sure-ones-to-watch-2_1561594106.jpeg)
Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]
June 26, 2019
Having received praise from Grizzly Bear and Rostam of Vampire Weekend, you don't want to sleep on this indie genre-bender.
![Mallrat Emerges From Her Chrysalis in 'Butterfly Blue' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mallrat-butterfly-blue-interview_1652454828.jpg)
Mallrat Emerges From Her Chrysalis in 'Butterfly Blue' [Q&A]
May 13, 2022
"I'm trying to paint a picture and bottle up a feeling."