From the Site
FRENSHIP and Yoke Lore Reclaim Their Originality with "Wanted A Name"
January 16, 2019
"With this song we didn't try to think about genres or influences - we just let it happen."
![Ones To Watch Presents: lovelytheband - 'the finding it hard to smile' tour [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lovelytheband-ones-to-watch-2.jpg)
Ones To Watch Presents: lovelytheband - 'the finding it hard to smile' tour [ANNOUNCEMENT]
January 15, 2019
Tickets will be available Friday, Jan. 18, at 10:00 AM local time!
![Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/verzache-ones-to-watch.jpg)
Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]
January 14, 2019
'Thought Pool' is the formative chapter of Verzache's ascension into his potential; check out the entire project here.
![Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alex-cameron-ones-to-watch-2.jpeg)
Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]
January 14, 2019
As one fan on Bandcamp puts it, his music can be chalked up to "Bogan pop from an alternate 1980s."
The Greeting Committee - "Don't Go" | All Eyes On
January 14, 2019
Say hello to your next indie pop obsession, The Greeting Committee.
Cavetown Revisits the Arresting World of "Devil Town"
January 14, 2019
Centered around the divorce of Skinner's parents, "Devil Town" has long existed as one of his back catalog's most personal and powerful works.
Cub Sport Revisits Their First Love Story in the Ethereal "Party Pill" Video
January 11, 2019
"So, I finally turned the pain of those years into something beautiful and it feels like I'm setting myself free."
I DONT KNOW HOW BUT THEY FOUND ME Uncovers a Long-Forgotten "Choke" Video
January 11, 2019
While we are left trying to piece together the perplexing, out-of-time music video, we certainly cannot deny iDKHOW's charm and infectious nature.
![Iceland's Và¶k Brings Us Addictive Electro-Pop Masterpiece "Erase You" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vok-ones-to-watch.jpg)
Iceland's Và¶k Brings Us Addictive Electro-Pop Masterpiece "Erase You" [PREMIERE]
January 11, 2019
"'Erase You' is a song about a person who pushed me off the edge to a point when all I wanted to do was to erase them from my life."
Grady and Whethan Provide the Cinematic Score for Hookup Culture in "Only One"
January 11, 2019
"It's the theme music to casual hookup culture, where both parties involved would just rather only put their feet into relationships."
![Jake Wesley Rogers - "Little Queen" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jake-wesley-rogers-live-ones-to-watch_1569964458.jpg)
Jake Wesley Rogers - "Little Queen" [Live + Interview] | Northside Sessions
October 1, 2019
Blending soulful vocal melodies, dynamic musical arrangements, and striking lyricism, Rogers' meditations evoke the likes of Sam Smith, Elton John, and James Blake.
April and "The Impossible Task of Feeling Complete"
February 24, 2020
April's debut single is a sonic hug brimming with warmth in spite of its somber soundscape.
ROLE MODEL Answers Questions While Painting a Pretty Picture | Lollapalooza 2022
August 11, 2022
We were lucky enough to sit down with ROLE MODEL at this year’s Lollapalooza for a one-on-one art lesson.
Alexander 23 Wistfully Looks Back and Forward in "How To Drive"
January 27, 2023
"Life can be complicated, and life can be simple, and it can get real hard to tell between beauty and pain."
Charlotte Lawrence Shares Her Very Being With Us in "Bodybag"
April 3, 2023
"I want to share pain and heartbreak and sex and all the emotions everybody feels."
Anna of the North Is an Empowered Ice Cream Empress in "Thank Me Later" Video
June 12, 2019
"There are so many songs where women get objectified and controlled by a powerful and rich man and made out to be all sexy and cute. I'm a frontwoman and this is a chance for me to have my own back..."
![LEISURE Paves a Yellow Brick Road to Success with a 'TWISTER' of Psychedelic R&B [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leisure-ones-to-watch-6_1564527774.jpg)
LEISURE Paves a Yellow Brick Road to Success with a 'TWISTER' of Psychedelic R&B [Q&A]
July 30, 2019
"As devout fans of music, we know that it's often more special to find something for yourself, on your own time. There's no rush; we're not going anywhere."
Greyson Chance Tackles Pop's Cowboy Obsession in "Boots"
November 8, 2019
Chance asks himself what would Johnny Cash do?
![Alextbh Navigates Life "Between" Conservative Politics and His Queer Identity [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alextbh-between-ones-to-watch_1589473206.jpg)
Alextbh Navigates Life "Between" Conservative Politics and His Queer Identity [Premiere]
May 14, 2020
"Queer bodies are human bodies and there's nothing wrong with trying to frame that intimate moment and showcase it."
![Spencer Sutherland Lives For "The Drama"... and A Good Cup of Coffee [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/__jjt1lz_n-1730158781.jpeg)
Spencer Sutherland Lives For "The Drama"... and A Good Cup of Coffee [Q&A]
October 29, 2024
Read on to hear his quests to write the next "Sugar" by Maroon 5, embody Elvis' stage presence, and find zen outside of music-making.