From the Site
-1724969665.jpg)
young friend Keeps It Casual in "boyfriend material"
August 30, 2024
With the fear of commitment disguised as overconfidence, “boyfriend material” is all the sexiest parts about your most aggravating Hinge match.
![Dhruv Navigates a Storm of Emotions in Debut Album 'Private Blizzard' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dhruv-pirvate-blizzard-interview_copy-1724949874.jpeg)
Dhruv Navigates a Storm of Emotions in Debut Album 'Private Blizzard' [Q&A]
August 29, 2024
In his long-awaited debut album, the rising star delves into themes of personal development, grief, loneliness, and more.
![Leah Mason's 'HEXED' is a Time Capsule of Her Twenties [Track-by-Track]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/d_s_c06260-1724883980.jpg)
Leah Mason's 'HEXED' is a Time Capsule of Her Twenties [Track-by-Track]
August 28, 2024
HEXED has a lifespan rich with love, betrayal, and the full spectrum of emotions between, soundtracked by lilting pop sensibilities.
'RELAY' Track by Track Through Jack Vinoy's Latest Album
August 27, 2024
Nashville-based artist and producer, Jack Vinoy walks us through his album, full of colorful collaborations and samples.
Mallrat Delivers an Otherworldy Glitch Pop Vision in "Ray of Light"
August 26, 2024
“I often feel pulled in certain directions by invisible forces. I secretly suspect that it’s the work of heavenly angels..."
Lulu Simon Pens a Tender Piece of Hopeful Heartbreak in "Feel Better"
August 26, 2024
“Feel Better” is a melancholy fairy tale filled with as much hope as wistfulness.
Noah Floersch Weaves a Tale of Fated Devastation in "The Bird Song"
August 26, 2024
In his latest single, Floresch paints a vivid portrait of drama and devastation.
Taylor Felt’s ‘i wish u would cheat’ Is Pain Pressurized Into Timeless Songwriting
August 22, 2024
An old soul voice with a young perspective that can dish out pop, rock, emo, and bluesy ballads, Taylor Felt is an anomaly of songwriting and vocal range.
Peach PRC Releases Flirty and Freeing Single "Time Of My Life"
August 22, 2024
"Time Of My Life" is perfect for the dog days of brat summer.
KATSEYE Train Their Eyes on International Pop Stardom With Debut EP 'SIS (Soft Is Strong)'
August 20, 2024
The unconventional girl group has all the trappings of a breakout success story.
![mmmonika's New Visual for "Unwind Me!" is a Sublime Summer Adventure [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mmmonika-ones-to-watch-crop_1563389922.jpg)
mmmonika's New Visual for "Unwind Me!" is a Sublime Summer Adventure [PREMIERE]
July 17, 2019
With only two singles to their name, mmmonika is living, breathing evidence that "quality over quantity" still rings true.
Audrey MiKa's "Fake Heartbreak" Is Your Anti-Cuffing Season Anthem
October 31, 2019
"Being vulnerable isn't a bad thing, and 'Fake Heartbreak' is here to tell you that it's gonna be ok."
Who Is Peach Tree Rascals?
September 22, 2021
Meet the Bay Area collective with an infectious indie pop sound.
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
![Ayelle's New Single Captures the Thrilling Feeling of Living for "Right Now" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-ones-to-watch-2_1564081675.png)
Ayelle's New Single Captures the Thrilling Feeling of Living for "Right Now" [PREMIERE]
July 25, 2019
"'Right Now' is about those moments spent with someone that are so fleeting yet somehow feel eternal."
![Mallrat Is the License-Lacking Artist Creating the Perfect 'Driving Music' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mallrat-ones-to-watch_1571773775.jpeg)
Mallrat Is the License-Lacking Artist Creating the Perfect 'Driving Music' [Q&A]
October 22, 2019
Mallrat is making music for people who love their pets, rough girls, and anyone who simply loves to listen to music while driving (license-having or not).
Lauren Sanderson Proves 'Midwest Kids Can Make It Big'
January 14, 2020
'Midwest Kids Can Make It Big' is a nigh-perfect introduction into Lauren Sanderson the artist and person.
Thomas Headon and the Empathic Euphoria of 'The Greatest Hits'
March 30, 2020
<i>The Greatest Hits</i> very well may be the first of many to come for Headon.
![Simon On The Moon Makes Up For All Subpar Pop Music with Intelligent "Lied 2 U" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/simon-on-the-moon-ones-to-watch-3.jpg)
Simon On The Moon Makes Up For All Subpar Pop Music with Intelligent "Lied 2 U" [PREMIERE]
February 14, 2019
"To me this is a straight up pop song about bumping into a past love."
![Mokita Electrifies Heartbreak in "Til I Don't" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mokita-ones-to-watch-3.png)
Mokita Electrifies Heartbreak in "Til I Don't" [PREMIERE]
April 12, 2019
Mokita captures the emotional dichotomy of heartbreak to wondrous effect.