From the Site
Sofía Valdés and Cuco Close Out the Summer With “How’s That Working Out?”
August 16, 2024
We don’t know how it took this long for Cuco and Valdés to collaborate, but we’re just grateful they finally did.
Audrey Nuna Delivers an Otherworldy Hit in "Suckin Up"
August 16, 2024
Consistently singular, Nuna can be trusted to pave her own lane of genre-defying pop and rap.
Maude Latour Takes Us on the Journey of a Lifetime With Debut Album 'Sugar Water'
August 16, 2024
'Sugar Water' is the fully realized version of years of soul searching through song.
colby! Continues to Impress With Hypnotic Sophomore Single "Gone To Bed"
August 16, 2024
colby! might only have two singles to her name, but her promise is palpable.
dee holt Arrives at Herself 2.0 in New EP ‘loving in the dark’
August 16, 2024
Once self-underestimated, encouraged by loved ones, holt has reached her destiny with a ticket for further journeys in hand.
FINNEAS Finally Returns With "For Cryin' Out Loud!," Announces Sophomore Album
August 12, 2024
A new era of FINNEAS is finally here.
![Master Peace Looks For Salvation in the Dark and Sleazy "Save Me" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/master-peace-save-me-1723495710.jpg)
Master Peace Looks For Salvation in the Dark and Sleazy "Save Me" [Q&A]
August 12, 2024
"Master Peace aka Peace Okezie is a singer from Surrey that makes some of the best indie pop / sleaze music of our generation."
keshi Muses on the What Ifs in the Beautifully Haunting "Dream"
August 12, 2024
"Dream is my idea of the perfect song."
Addison Rae's Major Label Debut Goes Down Smoother Than "Diet Pepsi"
August 9, 2024
Rae is shaping up to be one of 2024's pop music it girls.
The Dare Doesn't Care if You're on the List in "You're Invited"
August 7, 2024
The Dare is the name dripping off everyone’s tongue.
![Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sophia-alexa-hit-and-run-interview_1644426779.jpeg)
Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]
February 9, 2022
Only two songs into her career and Sophia has all the hallmarks of a seasoned pop veteran.
flor Pulls off an Exhilarating Balancing Act in 'ley lines' Album
September 6, 2019
Be sure to catch flor performing their new album and plenty of fan favorites on their Ones To Watch - presented tour this fall!
Talia Jackson Channels a Toxic Relationship Into Pop Bliss With "You"
May 24, 2021
The <i>Family Reunion</i> star delivers an earworm of single that is both relatable and reflective.
Sayak Das Delivers a Jaw-Dropping Debut With "DID U RLY?"
June 24, 2022
The promise of Sayak Das is undeniable.
![gnash Reveals Secrets About His Broken Hearts Club Tour and The Meaning Behind Debut Album, 'we' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gnash-ones-to-watch copy.jpg)
gnash Reveals Secrets About His Broken Hearts Club Tour and The Meaning Behind Debut Album, 'we' [Q&A]
February 20, 2019
"If we feel together, then we feel better."
Jelani Aryeh Covers The xx in His Nostalgic Reinterpretation of "Angels"
January 15, 2021
Jelani Aryeh is back and building off this momentum by paying homage to Alternative Pop legends The xx.
Who Is Maisie Peters?
September 15, 2021
We rang up Maisie to get to know the artist behind the heartfelt, anthemic music.
![Future Generations on Childhood Nostalgia, Self-Doubt, and "Just Pretend" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Future-Generations-ones-to-watch_1572024899.jpg)
Future Generations on Childhood Nostalgia, Self-Doubt, and "Just Pretend" [Q&A]
October 25, 2019
"Those moments of doubt for us can really only be quelled by doing what we love."
![King Mala Confuses Her Taste Buds for Feelings on "Sugarblind" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/king mala_1597244104.jpg)
King Mala Confuses Her Taste Buds for Feelings on "Sugarblind" [Q&A]
August 12, 2020
Alt-pop artist KiNG MALA unveils her latest single "sugarblind."
Gaff's Energetic "How It Goes" Is a New Direction for the Irish Artist
December 11, 2020
Ireland native Gaff has been merging pop, alternative, and Hip-Hop in new and innovative ways all throughout 2020.