From the Site
2Hollis Finds Out Who He Is in Genre-Defying Album 'Boy'
June 7, 2024
boy is a raw collection of electropop, hyperpop, and daring experimentation.
Winifred Takes Us Through Her Latest EP 'Carpet of Flowers' Track By Track
June 6, 2024
'Carpet of Flowers' is a lush sonic garden in full bloom.
beabadoobee Pens a Lovesick Letter Home in “Coming Home”
June 5, 2024
"Really, it’s just a cute little love song with a weird non-existent structure.”
Carol Ades' "Dreams" Captures the Rush and Anxiety of Your First and Every Crush
June 4, 2024
“This song was one of the first things that pushed me forward and made me feel excited about loving girls in this way.”
Chloe Lilac's "Sawed Off Shotgun" Is a Killer Re-Introduction to Her Alt-Pop Prowess
May 29, 2024
Her first release in two years, Lilac is back and here to rock.
Debbii Dawson Conjures an Image of Beautiful Escapism in "Turn The TV On"
May 28, 2024
"The true meaning of this song lies in what is unsaid.”
Natalie Shay Gives a Toast to Change and Growth in ‘CHAMPAGNE’
May 27, 2024
With 'CHAMPAGNE,' Shay raises a glass and cheers to the closing of one chapter and the beginning of a new one.
NewJeans Make a Glamorous Comeback With Double Singles "How Sweet" and "Bubble Gum"
May 24, 2024
In their long-awaited comeback, NewJeans seek out vintage sonics for a novel feel.
PinkPantheress Samples a Selena Classic in the Effervescent "Turn It Up"
May 24, 2024
With a beat inspired by the iconic Selena track "Dreaming of You" and "Genie" by Girls Generation, PinkPantheress crafts a unique love story.
Romy Mars, Daughter of Sofia Coppola, Is Music's Newest Indie Pop Darling
May 22, 2024
Daughter of filmmaker Sofia Coppola and Phoenix frontman Thomas Mars, Romy Mars' 'Stuck Up' is an exciting introduction to the promising new voice.
Who Is Noa Kirel?
November 4, 2021
Meet Noa Kirel, the Israeli pop star looking to make a global splash.
flor Soundtracks a New Beginning in "little light one"
May 29, 2019
flor has a talent for exploring a range of emotions, and their latest single is no exception.
Frequent Ariana Grande Collaborators, Social House, Surprise Lolla Ahead of Debut EP
August 5, 2019
Though "boyfriend" is the first time Ariana Grande fans may have seen the name Social House, it's almost certainly not the first time they've heard artists' work.
Griff Clawson Is a Hopeless Romantic on "Chasing Highs"
December 1, 2020
Griff Clawson is the hopeless romantic and singer-songwriter behind the song, "Chasing Highs."
![Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/armors-ones-to-watch.jpg)
Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]
February 14, 2019
Armors' first-ever music video was well worth the wait.
![Rodney Chrome Is the Black Queer Artist Carving His Own Path Forward [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rodney-chrome-interview-to-the-money-1654021219.jpg)
Rodney Chrome Is the Black Queer Artist Carving His Own Path Forward [Q&A]
May 31, 2022
"You gotta walk into a room and act like you own it."
![Anna Sofia Blissfully Navigates Stagnant Heartache on Bedroom-Pop "I Try" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/anna-sofia-ones-to-watch_1558634432.jpg)
Anna Sofia Blissfully Navigates Stagnant Heartache on Bedroom-Pop "I Try" [PREMIERE]
May 23, 2019
15-year old Sofia rapidly affirms herself as a new talent to watch - especially in the infancy of her music career.
![OSTON Serves A "Shrug" to the Vapid and Vain [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/OSTON-shrug_1587574982.jpg)
OSTON Serves A "Shrug" to the Vapid and Vain [Premiere]
April 22, 2020
"In the last year, I've learned that it's more fun being a dork than trying to fit in. Everyone is insecure!"
Ally Nicholas Shows Guts and Guile on "Warning Signs"
February 3, 2021
22-year-old Ally Nicholas is the new kid on the alt-pop block who possesses a remarkably seasoned sound for a newcomer.
Deb Never Explores the Human Condition on 'Where Have All the Flowers Gone?'
September 10, 2021
<i>Where Have All the Flowers Gone?</i> is one of the most human projects of the year.