From the Site
SNOW WIFE and Big Boss Vette Deliver a Knockout Single With "HIT IT"
September 20, 2023
The viral breakout artists make for a fearsome duo ahead of SNOW WIFE's debut mixtape.
LIA LIA Takes an Ethereal Ride to the Other Side in "I Ride My Bike"
September 20, 2023
"'I ride my bike' is a lullaby for late-night travelers."
Gatlin Doesn't Shy Away From Her Messy Feelings in 'I Sleep Fine Now'
September 19, 2023
'I Sleep Fine Now' unashamedly mourns a relationship and the lasting effects of a painful break-up.
DPR IAN Loses Himself in the Chaos of "So I Danced"
September 18, 2023
“So I Danced” is a crucial puzzle piece to the world DPR IAN is building.
Ari Abdul Emerges as an Magnetic, Ominous Femme Fatale in "BURY YOU"
September 15, 2023
Abdul is one of the hottest artists to watch in 2023 and for good reason.
Tate McRae's "greedy" Proves She's Unafraid to Claim What's Hers
September 15, 2023
"I feel like this is the first time where people are seeing a feistier and more playful side of me."
salem ilese Shares the Soundtrack of Her Life in 'High Concept'
September 15, 2023
"This album is a little window into my brain, recounting intimate details of my life through wordplay and pop melodies."
Paravi Sets Her Heart on Fire in Self-Titled Debut EP 'PARAVI'
September 15, 2023
However you dig into 'PARAVI,' it's hard not to feel the ineffable force surrounding the artist at the heart of it all.
Flyana Boss Absolutely Eat Up the Long-Awaited "You Wish" Video
September 13, 2023
The breakout duo finally delivers the long-awaited visual for their viral single.
Laufey's 'Bewitched' Is an Enchanting, Generation-Spanning Triumph
September 11, 2023
The breakout jazz-pop star delivers her most breathtaking body of work yet.
![Blanks' "Never Have I Ever" Is an Infectious, Nostalgic Anthem [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/BLANKS-never-have-i-ever_1631204447.jpg)
Blanks' "Never Have I Ever" Is an Infectious, Nostalgic Anthem [Premiere]
September 9, 2021
As Blanks barrels forward with a reckless, charming abandon, it feels nigh impossible to resist his palpable euphoria.
BETWEEN FRIENDS Captures the Nostalgic Joy of Summer in “Smiley”
June 30, 2023
“Smiley” feels almost designed to put a smile on your face.
Clinton Kane Is Tired of Looking and Hurting For Love in "BITTERSWEET"
October 16, 2023
"It's sort of depressing because it's about giving up on looking for love. I've always been a romantic since I was a kid."
d4vd and Kali Uchis Pen a Breathtaking Love Letter in "Crashing"
March 4, 2025
"Crashing" is an outpouring of desire, an ode to the kind of connection that defies both time and sense.
New Friends Hit Their Mark With the Slow-Burning "Ricochet"
November 28, 2022
“Ricochet” is a high-energy crowd-pleaser.
Tate McRae Cements Her Global Pop Takeover With 'THINK LATER'
December 11, 2023
'THINK LATER' crystallizes a lifetime of personal transformation.
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
![Girl Wilde Unleashes Truth & Emotion in Bubblegum Grunge Anthems [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/girl-wilde-ones-to-watch.jpg)
Girl Wilde Unleashes Truth & Emotion in Bubblegum Grunge Anthems [NEW ARTIST DISCOVERY]
April 16, 2019
Girl Wilde has asserted herself as an anti-genre artist with inspiration from the pop-punk, grunge sounds of Alanis Morissette and Paramore.
![Paige Talks Process Behind Her 'Always Growing' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Paige_otw_1596755245.jpg)
Paige Talks Process Behind Her 'Always Growing' EP [Q&A]
August 6, 2020
Paige shares the background to her start in music and how she grew into song writing while staying true to herself.