From the Site
merci, mercy Dances Through the Heartbreak in "Into You"
September 7, 2022
“Into You” playfully balances melancholy lyrics with contagiously danceable melodies.
![Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sally-boy-true-american-1662571354.jpg)
Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]
September 7, 2022
"‘true american’ is about having maximum fun while also living in a groundhog’s day of your own ignorance and financial turmoil."
Arden Jones Evokes an Endless Summer With 'age tape 8'
September 6, 2022
'age tap 8' makes it feel like summer is just beginning.
Maude Latour Searches for Beauty in Loss in "Cyclone"
September 6, 2022
"Cyclone” is a happy-sad bop that feels like the perfect soundtrack to end the summer on.
Jenna Raine's Latest Pop Anthem Is Aimed at Your Ex Who “Fumbled the Bag”
September 2, 2022
"It's meant to help them realize that their ex is the one who messed up, not them."
aldn and Riovaz Link For the Genre-Eschewing Earworm "say what you mean"
September 1, 2022
aldn simply shows no signs of slowing down.
Who Is glaive?
September 1, 2022
Meet the hyperpop star building a sound in his image.
phem Gets Real in Latest Single "Watery"
September 1, 2022
"These were words I wrote down when I was all alone in the middle of the night…"
vivi rincon Takes Our Breath Away With Sophomore Single "can't breathe"
August 31, 2022
"It’s about passion and love and losing yourself in someone else."
Laufey Tells Us Everything She Knows About Love in Stunning Debut Album
August 30, 2022
Laufey's debut embodies nostalgia, curiosity, fear for the future, and a sense of peace in the unknown.
Araya Flexes His Limitless Versatility on "Favorite Sin" and "Dancer"
July 20, 2021
Araya is an artist you can turn to if you need to lose yourself in the club one moment only to throw yourself into an experimental pop mosh pit the next.
Jeremy Zucker, Lauv, and Alexander23 Get "Cozy" in New Supergroup Single
May 22, 2024
"We’ve been talking about making music all together for years, and when it finally happened it was magical."
Valley Boys Bares His Soul in Confessional Single “Happy All The Time”
April 5, 2025
“Happy All The Time” is the first single off of Valley Boy’s debut album 'Children of Divorce.'
Alice Phoebe Lou Surrenders to Love in “You and I”
April 11, 2025
"You and I" kickstarts the artist's first venture into self-produced music.
SAIAH Caps Off the Summer With the Idyllic "radio.fm"
August 12, 2022
"radio.fm" arrives as the introduction to a blood-pumping night where anything and everything is possible.
Love You Later's “Girl With Headphones” Feels Ripped Straight From Your Favorite Coming-of-Age Scene
February 24, 2023
"Girl With Headphones" longs for a moment where your past, current, and future self intertwine harmoniously.
Jaden Hossler Reintroduces Himself With “Chrome Hearted"
October 9, 2023
Hossler kicks off his new era with a fresh, sleek sound.
![Zoe Ko Taps Into Recession Pop on Smash Single "furr" Alongside Sophomore EP Announcement [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zoe-_k_o-_d_i_r_t-press-photo-_copy-1739940938.jpg)
Zoe Ko Taps Into Recession Pop on Smash Single "furr" Alongside Sophomore EP Announcement [Q&A]
February 19, 2025
The pop princess sits down with us to unveil her most creative project yet.
Jayde Returns with Her Vibrant New Single"f this"
March 5, 2021
It's rare an artist can instantly pull you in through the strength of their vocals, but that's exactly what Jayde accomplishes with every new single.
Sarah Kinsley Delivers an Otherworldy Debut Album in ‘Escaper’
September 9, 2024
'Escaper' evokes that reality-suspending feeling of dreams, plumed with feelings of curiosity, grief, love, and loss.