From the Site
Willow Avalon Ignites a Passionate Love Affair in "Something We Regret"
December 17, 2024
In “Something We Regret,” Avalon dives into her untamed desires and addiction to her lover.
Jade LeMac Holds Onto Love in "Pink Balloon"
December 5, 2024
"'Pink Balloon' is about holding onto the memories and feelings that you have with a special person."
Juliet Ivy Gifts Us a Dose of Holiday Existentialism in "snow globe on an alien's desk"
December 4, 2024
"It's about the gut-wrenching feeling of time passing as another holiday season approaches. The feeling is both scary and beautiful."
mxmtoon Navigates Change and Its Complicated Feelings in 'liminal space'
November 4, 2024
mxmtoon captures all the good and bad of change and makes us all feel a little less alone in the turmoil of transition.
Samantha Gongol Emerges With a Brutally Honest Banger in “Flash in the Pan”
October 31, 2024
“Flash in the Pan” demonstrates self-awareness, natural magnetism, and raw power.
Rosie Darling Embarks on a New Era With "This Is Me Letting You Go"
October 28, 2024
"This song is the first real deep breath after a tough breakup when you can finally see the light at the end of the tunnel."
Isabel Dumaa's Debut Album, “Just My Nature,” Is a Portrait of Her Purpose
October 18, 2024
We reached out to the Bay Area-born-now-LA-based artist to get all the deep details of this amazing release.
Zolita Has No Problem Saying "Bye Bye Baby" to an Ex Who Refuses to Grow Up
October 16, 2024
"'Bye Bye Baby' is a ruthless breakup song about an all too common stereotype."
![Matilda Mann on Touring With Wallows, Meet Cutes, and Loving Love [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/matilda-_mann-_handprints-interview-1729013730.png)
Matilda Mann on Touring With Wallows, Meet Cutes, and Loving Love [Q&A]
October 15, 2024
Currently on tour with Wallows and working toward her debut album, we sat down with the rising star.
Mustafa Invites Spiritual Conversations in Debut Album 'Dunya'
October 10, 2024
In 'Dunya,' Mustafa's words and music become a conduit for an emotional and powerful plea.
Suki Waterhouse Can Be Your "Dream Woman"
February 26, 2025
The new single arrives alongside a music video made with her sisters Madeline and Imogen.
Lizzy McAlpine Delivers a Subdued, Soul-Stirring Waltz “I Guess”
March 13, 2024
“I Guess” is a delicate display of raw, emotion-led songwriting.
NIKI Teases Forthcoming Album 'Buzz' With the Nostalgia-Invoking "Too Much Of A Good Thing"
May 3, 2024
'Too Much Of A Good Thing" sees NIKI taking cues from classic artists like Joni Mitchell, the Beatles, and Fleetwood Mac.
mxmtoon Adopts a Country Twang in the Heartfelt Confessional "i hate texas"
July 29, 2024
mxmtoon is throwing her 10-gallon hat in the country craze with a new breakup bop.
Gatlin Doesn't Shy Away From Her Messy Feelings in 'I Sleep Fine Now'
September 19, 2023
'I Sleep Fine Now' unashamedly mourns a relationship and the lasting effects of a painful break-up.
mer marcum Examines Nature Vs. Nurture in Her Latest Single "Junkyard Dog"
March 10, 2025
"Junkyard Dog" is a biting moment of generational reflection.
![Appleby Wants to Normalize the Stigma Around Self-Doubt [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Appleby - otw2_1599005534.jpg)
Appleby Wants to Normalize the Stigma Around Self-Doubt [Q&A]
September 2, 2020
We caught up with Appleby for a candid interview.
Charlie Powers Wears His Heart on His Sleeve on "Alone With Myself"
September 8, 2021
"Alone with Myself" is a contemplative demonstration of Powers' musical confidence.
FINNEAS Finally Returns With "For Cryin' Out Loud!," Announces Sophomore Album
August 12, 2024
A new era of FINNEAS is finally here.
![Khatumu Dares to Take the Road Less Traveled in "departure time" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khatumu-departure-time-1743642440.jpg)
Khatumu Dares to Take the Road Less Traveled in "departure time" [Q&A]
April 3, 2025
"'departure time' is about leaving home, comfort, reality, the beaten path, and finding meaning in life on my own terms."