From the Site
Clairo Puts Us Under Her Spell in 'Charm'
July 15, 2024
Clairo bottles up authenticity and pours it into a project rife with soft-spoken lust and resolve.
Dasha's "Didn't I" Is a Pop-Country Treasure
July 12, 2024
“Didn’t I” is a moment of inner turmoil captured in a twangy earworm of a song.
![We “Can’t Get Enough” of JANAYAH Ahead of Her OTW Showcase [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/janayah-cant-get-enough-1720748857.jpg)
We “Can’t Get Enough” of JANAYAH Ahead of Her OTW Showcase [Q&A]
July 12, 2024
We sit down with the recent BRIT School alumni ahead of her Mastercard x OnesToWatch showcase.
Artemas Unveils Sexy, Vulgar, and Irresistible 'yustyna' Mixtape
July 11, 2024
Artemas is poising himself as 2024's breakout star.
Sierra Spirit Pens a Heartfelt Ode to Her Late Grandmother in “i’ll be waiting (pug)”
July 11, 2024
"My grandmother turned everything into a beautiful story, big or small. I wouldn’t be the writer I am today if it weren’t for listening to her.”
meg elsier Takes Us Through Her Existential Debut Album 'spittake' Track By Track
July 10, 2024
In 'spittake,' the rising artist weaves together themes of religious personification, social anxiety, and more with a deft hand.
Jordan Adetunji Returns With Explosive New Banger "KEHLANI"
July 10, 2024
Few are as deserving of a spot on your summer rotation as UK-born Jordan Adetunji.
![Croixx Inspires a Palpable Mood Shift With Label Debut 'How I'm feeling now…' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/croixx-how-im-feeling-now-1720629295.jpg)
Croixx Inspires a Palpable Mood Shift With Label Debut 'How I'm feeling now…' [Q&A]
July 10, 2024
Fresh out of high school, Croixx is already leaving a lasting impression.
SAULT's 'Acts of Faith' Surprises and Disappears From the Internet
July 9, 2024
The surprise album was only made available for a limited time.
![Debbii Dawson and The Magical Duality of 'How To Be Human' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/debbii-_dawson-interview-how-to-be-human-1720028260.jpg)
Debbii Dawson and The Magical Duality of 'How To Be Human' [Q&A]
July 3, 2024
"As a first-generation American, it was only natural for me to exist in multiple worlds, I don’t know any other way."
Hugo Ronen Makes a Name For Himself in Debut EP 'The Sol Demos'
April 20, 2021
The <i>Sol Demos</i> is the perfect introduction to what makes the newcomer so magnetic.
Let E L E Y's "Do Me Like That" Cool You Off This Summer
July 7, 2021
With a voice reminiscent of The Weeknd and Khalid, E L E Y isn't one you'll want to miss.
Rewind: Our 5 Favorite Music Videos of the Last Week
August 12, 2022
From FELIVAND to KiNG MALA, these are 5 videos you definitely don't want to miss.
Rewind: Our 5 Favorite Music Videos of the Last Week
November 2, 2022
From Blu DeTiger to Dora Jar, these are 5 videos you definitely don't want to miss.
Alexander 23 Delivers Another Heart-Tugging Earworm in "I Wanna Live Forever
April 3, 2023
"I Wanna Live Forever" is a genuine moment of bliss captured in amber.
NewDad's Debut LP 'Madra' Is a Hallmark of New Generation Shoegaze
February 23, 2024
Taking inspiration from bands like Pixies, The Cure, and Slowdive, NewDad lay down the foundation of their own indie rock legacy.
Yot Club Gets Lost in "Nostalgia" in Sentimental New Single
March 4, 2024
"Sometimes it's nice to just let yourself romanticize the past, this song is about just sort of reveling in that feeling."
![Bo Staloch Explores What It Means to Be Human in Debut EP 'The Garden' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bo-_staloch-the-garden-1742072768.png)
Bo Staloch Explores What It Means to Be Human in Debut EP 'The Garden' [Q&A]
March 15, 2025
"The EP takes you through the inevitable feelings of self-doubt, self-blame, fear, and the letting go of it."
![Avalon's "Harder to Reach Than God" Plus Go-To Chilaquiles and Art Choosing You [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/screenshot-2025-03-10-at-12.48.58__p_m-1744235582.png)
Avalon's "Harder to Reach Than God" Plus Go-To Chilaquiles and Art Choosing You [Q&A]
April 9, 2025
The multifaceted artist laments: " I hate making music because I gotta turn off music while I make music."
FINNEAS Provides a Moment of "Shelter" Ahead of His Debut EP & Fall Tour
August 22, 2019
Much like a fine wine, FINNEAS and "Shelter" has ripened with age.