From the Site
Lily Fitts' "Lose You Now" Weaves Classic Folk Instincts With Pop Grace
May 1, 2024
“Lose You Now” is a delicate but determined ode to a former love, standing upright in the face of heartache.
Glixen's "lust" Is a Sonic Sandstorm of Raw Emotion
May 1, 2024
"lust" breathes like heavy, humid air, wet with distortion and ion-laden vocals.
Isaac Dunbar's 'Beep Beep Repeat' Is a Dazzlingly Indulgent Pop Journey
May 1, 2024
'Beep Beep Repeat' is an exploration of self-discovery set against the back of New York, its art, and its parties.
Night Tapes Dances Under the Stars in the Ethereal "Projections"
May 1, 2024
"Sometimes you find in yourself what you seek in others."
RAEGAN Walks Us Through Her Whimsical Alt-Pop Fusion EP 'FUCK RAEGAN,' Track By Track
May 1, 2024
From a lesbian Romeo and Juliet to songs made from the sounds of dropping coins, 'FUCK RAEGAN' is a whimsical pop-fusion.
Wallows Toss and Turn in the Lovelorn "Bad Dream"
April 30, 2024
Built around a dreamlike soundscape and sentimental lyrics, "Bad Dreams" is unmistakably Wallows.
jxdn Displays a Noted Maturity and Tenderness in the Impassioned "STRAY" and "SAD OCTOBER"
April 30, 2024
Inspired by bands like Deftones, jxdn's newest double release sees the alternative rising star striking new emotional chords.
6arelyhuman and Tara Yummy Go "Faster n Harder" in New Remix Single
April 29, 2024
This new version of the viral hit is EVERYTHING.
Mastercard and OnesToWatch Present Season 2 of Their Artist Accelerator Program
April 26, 2024
“The music you make is a part of you. That is why we are so passionate about what we create.”
Brooke Alexx Wants Nothing More Than to Be "Hot Like You"
April 25, 2024
“Being hot is a mindset, so go out and do whatever makes you feel hot!"
![Kxllswxtch's Vulnerability Is Taking Viral Form [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kxllswxtch-interview-1694809337.jpg)
Kxllswxtch's Vulnerability Is Taking Viral Form [Q&A]
September 15, 2023
Meet our best new artist of the month, Kxllswxtch.
Mustafa Explores Humanity and Heartbreak in "Gaza is Calling"
June 14, 2024
"The hope is that this serves as a stark reminder that every path is ours, every child is ours, and every war is ours to answer for and speak against."
Valley - "A Phone Call In Amsterdam" (Live) | All Eyes On
February 6, 2020
Watch Valley deliver a stirring rendition "A Phone Call In Amsterdam."
![Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-effort-nomad-mixtape_1584115324.jpg)
Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]
March 13, 2020
"In today's social media climate, it's difficult to stay present sometimes and it's noticeable in all kinds of relationships."
Cautious Clay's Rhapsodic "Roots" Takes Us Back to the Basics
March 8, 2021
With "Roots," Clay has mastered the art of musical minimalism done right.
INJI and Flyana Boss Embark on an International Girl Summer Anthem in "NICE TO MEET YA"
July 16, 2024
INJI and Flyana Boss' collaboration is one of uninhibited luxury.
XG Embrace Their Alien Personas in the Technicolor “SOMETHING AIN'T RIGHT”
July 29, 2024
Quirky and avant-garde, effortlessly cool and eccentric, XG is the future of international pop.
Montell Fish Declares His Undeniable Star Power in "What's It Take to Be a Star?"
September 13, 2024
Fish’s voice echoes like an orchestra, as hypnotizing as the first time we fell under its spell.
Grace Gardner and buffchick Have a Confession to Make in “Big Picture”
November 18, 2024
“Big Picture” sounds like a diary entry—cathartic and incredibly honest.
![Noah Slee Writes a Love Letter To New York Following Majestic Casual World Tour [TOUR DIARY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noah-slee-ones-to-watch-7.JPG)
Noah Slee Writes a Love Letter To New York Following Majestic Casual World Tour [TOUR DIARY]
January 8, 2019
"I am surprised every time how much I get from just being present in this city."