From the Site
Friends Helped Guide Beauty School Dropout’s WHERE DID ALL THE BUTTERFLIES GO?
November 12, 2025
LA-based trio Beauty School Dropout are one of the most formidable rising acts in the contemporary punk genre.
Naomi Scott Is Hopelessly In Regret with "Sweet Nausea"
November 12, 2025
Building out an immersive, retro pop landscape from a high caliber lineup of singles, “Sweet Nausea” blows a sweet kiss to the ‘80s
PREMIERE: Verzache's "Good guy" Puts A Cheeky Spin on Self-Deprecation
November 10, 2025
In the music video, Verzache plays a janitor with earbuds in, using his mop as a guitar as he cleans after hours.
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Letting It Linger with Ezra's "Hourglass" feat. Powfu
November 10, 2025
This deeply resonant ballad captures the feeling of being frozen in time after a relationship ends.
Annabelle Dinda Explores the Frustration of the Female Experience in "The Hand"
November 9, 2025
Skyrocketing to TikTok virality, "The Hand" has touched listeners worldwide.
Pretty Jane Wants You To Kiss Your Friends
November 7, 2025
Finishing out their EP, "Do You Want Me Around," is an indie rock catharsis of relationship confusion.
![BENEE's 'Ur An Angel I'm Just Particles' Is Existentialism in A Pop Package [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/album_release_press_photo4(_credit__jorge_rico)-1762568616.jpg)
BENEE's 'Ur An Angel I'm Just Particles' Is Existentialism in A Pop Package [Q&A]
November 7, 2025
The album is a fiery step into new sounds and perspective for the New Zealand-born, LA-based artist.
Nikki Kent Casts a Siren Spell in Debut Single "My Kisses In Threes xxx"
November 6, 2025
“My Kisses In Threes xxx” quietly establishes Kent as the “it” girl indie grunge has been longing for.
Bassvictim Explore a New Side of Themselves in Debut Album 'Forever'
November 6, 2025
From the haunting sounds of witch house to the energetic beats of electroclash, Bassvictim embarks on an exhilirating digital joyride.
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10 Questions With RIVER on Her Latest Single "I Am Cancer" [Q&A]
November 5, 2025
"I believe that when we’re honest about our fears and insecurities, they can’t weigh us down."
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Meet Rhys Rich, the New Zealand Artist With an Infectious and Soothing Sound [Q&A]
October 19, 2021
Alongside a live performance from MEOW in New Zealand, we take a closer look at the rising talent.
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Meet Mo Etc., the Soulful Artist Bringing Her Sound to Wellington [Q&A]
January 25, 2022
Mo Etc. represents a character heavily defined by a DIY ethos and expressions of curiosity.
Forces Collide in Shady Blu and Babyface Ray’s “Topic Of Discussion”
February 9, 2023
SoCal's best-kept secret is out of the bag.
Walter The Producer Curates a Sound All His Own in 'No Substance Mixtape'
July 17, 2023
Walter The Producer feels like a tightly-kept secret ready to burst.
![REASON Is Penning a Rich Lyrical Chapter in West Coast Rap [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/reason-ones-to-watch-3.jpeg)
REASON Is Penning a Rich Lyrical Chapter in West Coast Rap [NEW ARTIST DISCOVERY]
January 9, 2019
Continued proof as to why South Los Angeles has remained a breeding ground for some of the best names in the rap game.
Obsessed with The Jonas Brothers Reunion? Here are 7 Ones To Know
March 5, 2019
With a forthcoming album and documentary, we're most definitely "Still in Love With You," Jonas Brothers. Here are 7 rising artists you need to know if you agree.
347aidan Presents a Wholly Infectious Double Vision on 'Troubled Memories!'
June 22, 2021
Falling somewhere between emo, hip-hop, and hyperpop, 347aidan's sound is nothing if not intoxicating.
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Pollyanna's "Mars" Is an Adrenaline-Racing Anthem [Premiere]
May 5, 2022
"It's gritty, it's heavy, it's loud, it's abrasive, it's explicit, and it's super honest."
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KAIRO Is Aiming to Be the Pop Stars They Never Saw in the Mirror [Q&A]
May 25, 2022
"I'm happy that we... are able to make our music with our skin, our hair, our real appearance, and be confident."
Poppy's 'Choke' Is a Soundtrack to Mayhem
July 2, 2019
Poppy is an electronic pop/rock icon from your worst nightmares.