From the Site
d4vd Delivers Yet Another Genre-Defying Ballad With "Placebo Effect"
February 8, 2023
The breakout artist is steadily building a pantheon of heart-tugging tracks.
BENEE Is Back With "Green Honda," an Infectious Pop Joyride
February 8, 2023
The New Zealand breakout artist returns with a pop tour de force.
![Apollo Lofton Is Aiming to Be the J. Cole of Miami [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/apollo-lofton-interview-1675881965.jpeg)
Apollo Lofton Is Aiming to Be the J. Cole of Miami [Q&A]
February 8, 2023
"Where’s the soul? Where’s the lyricism? Where are the storytellers?"
Bakar's "Good News" Is a Tender, Striking Moment of Longing
February 7, 2023
The song was originally first unveiled during Givenchy's Fall/Winter 23 Men's Show
Emei Pens a Hit for the ADHD Baddies With "Scatterbrain"
February 7, 2023
Lose yourself in the messy, chaotic mind of Emei.
Rewind: Our 10 Favorite Music Videos of the Last Month
February 7, 2023
From Antslive to Dreamer Isioma, these are 10 music videos you definitely don't want to miss.
Cal in Red Unveil a Lulling, Luminous EP With 'On The Dance Floor'
February 7, 2023
Cal in Red deliver an easygoing and warm affair with their latest EP.
Geese Welcome the End of the World With Open Arms in "Cowboy Nudes"
February 6, 2023
New York indie rockers Geese boldly step out of their comfort zone.
70+ Spring Tours You Don't Want to Miss
February 6, 2023
Want to celebrate the arrival of spring with a show? Well, we've got you covered.
younger hunger, James Mantis, and Yoshi T. Make For a Fearsome Trio in "Time&Place"
February 6, 2023
"Time&Place" is a wonderful reminder of the never-ending promise of the indie scene.
Juice WRLD, Cautious Clay, LoveLeo, and More Artists You Should Listen to Now | #NowWatching
April 24, 2020
The best new music playlist on Ones To Watch.
Tayler Buono Is Finally Able to Put the Past Behind Her in "IFHU" Video
April 29, 2021
"The music video for 'IFHU' was a heartbroken girls' dream to make".
The Best of 2021, According to the Ones to Watch Staff
December 27, 2021
This is 2021, as we experienced it.
Nana Lourdes Delivers an Off-Kilter Diss Track With "Fuck Up Person"
October 5, 2022
You just can’t help but sing along to this snippy diss-and-dance track.
UK-based, New Zealand-born Molly Payton is a fast-rising indie talent.
May 28, 2023
Fans of artists like Newdad, Julia Jacklin, Soccer Mommy
310babii Is Anything But “Stuck”
January 19, 2024
“Stuck” is flows with effortless verses by artist 310babii, a laidback Cali poet that begs one to cruise the wide-open boulevards with a driving beat and bass line.
King Princess Joins the Legendary Fiona Apple to Reimagine "I Know"
January 25, 2019
The Brooklyn-bred songstress satisfies our hunger for new music with "I Know," a modernized cover and collaboration with pop icon, Fiona Apple.
Slow Hollows' 'Actors' Is an Album Free of Genre and Fear of Failure
October 24, 2019
Slow Hollows is sonic proof we are living in a post-genre world.
Ant Saunders Is Stepping Out of His 'BUBBLE'
April 3, 2020
Saunders follows viral breakout success with a debut EP that is entirely his own.
Noah Cunane Pens "Miami" For the One Who Got Away
April 17, 2020
"Miami" is a song that brings you back the good and bad of a first love gone too soon.