From the Site
Alexander 23 Wistfully Looks Back and Forward in "How To Drive"
January 27, 2023
"Life can be complicated, and life can be simple, and it can get real hard to tell between beauty and pain."
Baseball Game Are Caught Between Hope and Regret in "Fall in Line"
January 27, 2023
The indie duo craft a tender sonic space in their latest single.
![Cloe Wilder Whisks Up a Tender Lullaby in “Remember Me” [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cloe-wilder-remember-me-1674669949.jpg)
Cloe Wilder Whisks Up a Tender Lullaby in “Remember Me” [Premiere]
January 25, 2023
"Remember Me" conjures an oceanic wave of depth from a shallow pool.
the moss Deliver a Surf Rock-Inspired Look at Love and Loss in 'Insomnia'
January 24, 2023
Love, anxiety, loss, and more inform the moss' latest standout effort.
Meet Rita Mae, Multi-Musical Talent and Alternative Pop Princess
January 24, 2023
Ahead of her third single, 'Sunny Afternoon,' alternative pop artist Rita Mae's musical journey has been rich with immense creativity, growing pains, and an undeniable passion for what she does best.
Fenne Lily Revisits an Old Wound in the Stirring "Lights Light Up"
January 23, 2023
"Lights Light Up" is one of those rare tracks that both warms and breaks our hearts.
INJI Isn't Here to Settle For Anything Less Than "THE ONE"
January 23, 2023
INJI continues to inch toward dominating the electronic music scene.
44phantom's "cherry cigarettes" Is a Habit We Just Can't Kick
January 23, 2023
44phantom is establishing himself as one of the most promising up-and-coming artists in the alternative scene.
Yaeji Heralds Her Long-Awaited Debut Album With "For Granted"
January 23, 2023
Yaeji is an experience technician, crafting entire ecosystems from sounds and moods.
10 Questions With IDMAN on Their New Single "Hate"
January 23, 2023
IDMAN is making 2023 her "never looking back year."
![Get To Know Absolutely Before Her Enticing Tour With Reneé Rapp [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/c1894b10ee52532c0bdb7893f1e135ae.1000x1000x1-1754071637.png)
Get To Know Absolutely Before Her Enticing Tour With Reneé Rapp [Q&A]
August 1, 2025
Bolstered by stunning art direction, Absolutely has a voice that leaps off of tracks with ethereal purpose.
NERIAH Gives Her "Reasons to Hate You," But We Only Like Her More For It
August 8, 2025
On this album, NERIAH has crafted a wondrous work that will only deepen with repeat spins, and frankly gives us more reasons to love her.
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Hear Softcult Soothe the Soul With Calming New Single "Spiralling Out"| THE NOISE
March 25, 2024
Canadian duo Softcult transcend expectations with the release of their latest single, "Spiralling Out."
Fine Evokes a Hazy Memory in "I could"
May 1, 2025
"I could" floats along with a transcendent, almost surrealistic quality reminiscent of artists like Mazzy Star.
![From Dorm Room to Country Star: Hudson Westbrook on His Unstoppable Rise [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/peyton-dollar-interview-1746119389.jpeg)
From Dorm Room to Country Star: Hudson Westbrook on His Unstoppable Rise [Q&A]
May 1, 2025
In just a year, Westbrook has captivated the country music world.
![Felly Gets Personal and Earnest in Latest Album 'Abroxyde' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/1024__felly-1-1750193314.jpg)
Felly Gets Personal and Earnest in Latest Album 'Abroxyde' [Q&A]
June 27, 2025
The album features a new sound for Felly, inspired by the indie and alternative music that he grew up listening to.
Indy Brings New Flames to Old Haunts in “Up In Flames (The Wayland)”
July 2, 2025
Up In Flames (The Wayland)” is an instant hit that paints a visceral picture of Indy’s post-breakup experience, one that’s equal parts personal and universal.
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Step Inside the Allure of zekiizo, If You Dare [Q&A]
July 18, 2025
Wanting to learn more from this amorphous talent infusing mystery into downtempo pop, we sat down with her in NYC.
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Coast Through A Dreamy Summer with Kevian Kraemer's "Tan Lines"
August 5, 2025
Kevian Kraemer continues to carve his unique niche in the indie pop landscape with the release of “Tan Lines."
Where’s Jai Deliver a Coming of Age Soundtrack With their Debut Album ‘Fresh Out Of Air’.
July 16, 2025
In a world increasingly oversaturated with calculated algorithms and pre-packaged pop, New Zealand’s Where’s Jai come crashing through with something genuinely refreshing: Fresh Out Of Air.