From the Site
Ones To Watch Presents: Valley 'Lost In Translation' Tour
January 23, 2023
Catch the breakout indie pop band this spring!
Author:
Maxamillion Polo
mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]
January 20, 2023
We sit down with mazie to discuss her latest single, living in LA, and how her forthcoming debut album is her most vulnerable work so far.
Author:
Michelle Dalarossa
biig piig Continues to Metamorphosize and Evolve in the Tantalizing 'Bubblegum'
January 20, 2023
'Bubblegum' is a deeply immersive mixtape that bleeds garage and bedroom pop into each other seamlessly.
Author:
Jazmin Kylene
Eloise’s “Drunk on a Flight” Feels Like a Sunday Morning Reflection
January 20, 2023
“Drunk on a Flight” is the perfect blend of subtle pop and laidback jazz.
Author:
Tatum Van Dam
underscores Says Farewell to an Era With "'Count of three (You can eat $#@!)"
January 20, 2023
The standout track is co-produced by Benny Blanco, Cashmere Cat, and Dylan Brady of 100 gecs.
Author:
Alessandra Rincon
Gatlin Delivers a Stirring Ode to Coming in Second Place in "Still Not Me"
January 20, 2023
Gatlin is starting off the new year by cementing her signature sound—vulnerable folk-country pop
Author:
Giselle Libby
Phoneboy Explore Pitfalls Of Fame On New Single “Ferrari”
January 19, 2023
New Jersey indie rock band Phoneboy are kicking off their new album cycle in style and with a dash of existential dread with the release of their latest single, "Ferrari."
Author:
Alessandra Rincon
Issue 02: New Year, New Zine
January 18, 2023
We're kicking off the new year with a look back and a look forward at some of tomorrow's stars.
Author:
Ones To Watch Staff
hemlocke springs' "stranger danger!" Is a Daring, Intoxicating Follow-Up to Her Breakout Hit
January 18, 2023
“stranger danger!” is a song that oozes odd, demanding your attention to keep up with Springs' unraveling.
Author:
Jazmin Kylene
Meet Kiki Rockwell, an Innovative New Artist Fresh to New Zealand's Indie Scene
January 18, 2023
Kiki Rockwell is an innovative new artist fresh to New Zealand’s indie scene.
Maz Contains Multitudes in Dazzling Debut EP “NPC” [Q&A]
April 7, 2025
We chatted with Maz about NPC, starting an artist career from her hometown, and her many sonic influences:
Author:
Giselle Libby
Mel Denisse Embraces Her Dark Side on Provocative Headbanger "Like a Fiend"
May 2, 2025
Denisse is more self-aware and explorative than ever before as she walks the tightrope between reality and her dark side on this provocative new track.
Author:
Grace Holtzclaw
The Lone Star of Pop: Tiffany Stringer Shines on Debut EP, 'The Texas Primadonna'
May 13, 2025
Exploring the feelings of post-breakup clarity, Tiffany comes to realize that truly, it’s his loss.
Author:
Chancey Stefanos
Dove Cameron Offers Herself to the Canvas in "French Girls"
May 14, 2025
In "French Girls," we see style and substance converge for a fitting tribute to fame and all its complexities.
Author:
René Cobar
Noah Rinker’s 'Burning Daylight' Is an Authentic and Hopeful Journey Through Life and Music
June 20, 2025
Seamlessly blending folk and pop, Noah Rinker’s new EP is a heartfelt journey that pulls at your emotions and sparks the urge to drive—with no destination, just the music and the moment.
Author:
Taylor Brooks
Shoka Sunflower Dances Through the Discomfort in “Two Step”
June 24, 2025
Shoka Sunflower manages to blur the lines between vulnerability and composure.
Author:
Alexander Williams
UK Trio Krooked Tongue Release Euphoric Single "Lupines" | The Noise
December 1, 2022
"Lupines" is one of those songs where 'you just let go and trust the journey.'
Author:
Alessandra Rincon
Samia Distorts Expectations on New Single, “Bovine Excision”
January 27, 2025
Samia has never been afraid to say what no one else wants to say.
Author:
Caroline McKenzie
Eli Hurts Makes Stellar Debut On Deliciously Chaotic LP ‘Ouch, Eli Hurts’ [Q&A] | THE NOISE
May 17, 2023
The rising artist has returned to the spotlight with his immaculate ten-track debut album, 'Ouch, Eli Hurts,' a co-produced project by Eli and fellow music producer Sam Pura.
Author:
Alessandra Rincon
Eden Rain Wishes Things Could Have Gone Different in Moody New Single "Great Nothing"
April 25, 2024
"I wrote 'Great Nothing,' about the rise and fall of a frienduationship"
Author:
Alessandra Rincon