From the Site
Lexi Jayde Sings From the Heart in ‘closer to closure’
May 26, 2022
"Happiness, empowerment, betrayal, denial, heartbreak, self-sabotage, and closure."
easy life and Kevin Abstract Dream Up a Better World in “Dear Miss Holloway”
May 26, 2022
easy life and Abstract make for an idyllic match made in heaven.
Vita Links With Flatbush Zombies' Meechy Darko in "Y.T.B." Video
May 26, 2022
“Y.T.B.” sticks to your skin like sweat, a bug buzzing in your ear.
Who Is bbno$?
May 25, 2022
Meet the viral hitmaker who is most definitely not a virgin.
Beauty School Dropout Deliver an Electrifying Label Debut With "Assassin"
May 25, 2022
If you don't know the name Beauty School Dropout, you're missing out.
![KAIRO Is Aiming to Be the Pop Stars They Never Saw in the Mirror [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kairo-love-letters-to-houston_1653496033.jpeg)
KAIRO Is Aiming to Be the Pop Stars They Never Saw in the Mirror [Q&A]
May 25, 2022
"I'm happy that we... are able to make our music with our skin, our hair, our real appearance, and be confident."
WOAH Take a Dreamlike Step Forward With "Drowning"
May 25, 2022
"We decided to amplify the energy, high production, and synthesizers that we liked in order to experiment and further develop our sound."
Rewind: Our 5 Favorite Music Videos of Last Week
May 24, 2022
Pull up a chair, grab some popcorn, and enjoy.
grentperez Is the Hopeful Romantic We Need
May 24, 2022
Thoughtful, personal, honest, and endearing, grentperez makes music to cure the soul.
ericoda Ascends to Even Greater Heights With 'things with wings'
May 23, 2022
<i>things with wings</i> is an album rife with catharsis, and one that makes the most of its genre-defying star.
No One Sounds Like Deijuvhs
March 17, 2022
Nothing is off-limits for the East London artist blurring emo, rap, drill, and turning UK sounds on their head.
Audrey MiKa and Her Toy Microphone Are Taking the Internet By Storm
September 19, 2019
Just as Ones To Watch alumna Alessia Cara did years ago, Audrey MiKa is earning major recognition from her growing YouTube channel.
Sasha Sloan | Quick 6 Interview
January 10, 2019
Self-described "sad girl" and melancholic millennial voice Sasha Sloan is an emo pop star in the making.
![From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lilspirit-interview-american-spirit_1589568821.jpeg)
From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]
May 15, 2020
After a short-lived career as an emo-rapper, lilspirit has found his true calling.
![Kyle Lux Debuts With a Shimmery Ode To Growing Pains, "Rollin' Stone" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kyle-lux-ones-to-watch.jpg)
Kyle Lux Debuts With a Shimmery Ode To Growing Pains, "Rollin' Stone" [PREMIERE]
March 21, 2019
"It feels like I'm finally starting my musical life, so it felt fitting for my debut to be about those growing pains."
MC Magic Teams Up with Cuco & Lil Rob for a Spanish-Drizzled Love Song, "SEARCH"
March 15, 2019
"A little over a year ago my manager sent me a video of a 19-year-old kid from Hawthorne who said my music influenced his style. Immediately after watching Cuco, I wanted to collaborate with him."
Mk.Gee Has Us Looking to the Stars With "Untitled"
December 9, 2019
"Untitled" sounds like Mk.Gee locked himself in a bathroom at Gesaffelstein's party and played Tame Impala's 'Currents' on loop.
Dreamer Boy's "Puppy Dog" Is a Dreamy Tale of Puppy Love
December 10, 2019
"It's lighthearted but still sincere. It's hoping that person you're into finally sees you as more than a friend."
Saweetie Is the 'Icy' '90s Rap Goddess We All Need
April 1, 2019
This one is for all the hard-working females out there.
"I Dare You" Not Fall in Love With The Regrettes' Infectious New Single
June 18, 2019
Our favorite power-pop outfit is gearing up to release their sophomore album, 'How Do You Love?,' on Aug. 9.