From the Site
Issue 09: Summer Forever
July 24, 2025
Our latest issue features cover star Brittany Broski, UMI, and Ashley Sienna.
Author:
Ones To Watch Staff
Low.bō Lets His Soul Yearn in "blur"
July 23, 2025
“blur” is a haunting ode to a love unfulfilled.
Author:
Jazmin Kylene
Jessie Murph Reclaims Her Story in the Daring 'Sex Hysteria'
July 23, 2025
'Sex Hysteria' is a journey, a transformation of personal pain into cathartic, powerful music.
Author:
Alessandra Rincon
The Criticals Chart a New Indie Rock Renaissance in 'Here Comes My Doll'
July 23, 2025
Youthful and buoyant, The Criticals are bringing alternative indie rock back home to itself.
Author:
Jazmin Kylene
Georgie Sweet's Album 'I Swear To You' Infuses Hope Into Growing Up [Q&A]
July 23, 2025
On her third album, I Swear To You, the listener is throttled into a collision of sultry gems that feel bespoke for moody escapades.
Author:
DJ Connor
Ally Salort Embraces Emotional Detours on Coming-of-Age EP Change of Plans
July 23, 2025
Ally Salort’s new EP, Change of Plans, offers a fresh, emotionally charged take on love, self-reflection, and resilience.
Author:
Chancey Stefanos
The Last Dinner Party Return With "This Is The Killer Speaking," Announce 'From The Pyre' Album
July 22, 2025
'The Pyre’ itself is an allegorical place in which these tales originate, a place of violence and destruction but also regeneration, passion, and light."
Author:
Alessandra Rincon
DURRY Celebrate the Present With A Look Into the Past on Genre-Bending Album, This Movie Sucks
July 22, 2025
Sibling duo Durry are back in action with their genre-blending sophomore album, This Movie Sucks.
Author:
Alessandra Rincon
Welcome to the End: Maren Morris’s New Single Backs LGBTQ+ Youth
July 21, 2025
Between dropping her new album Dreamsicle and releasing the hypnotic single “Welcome to the End,” Morris is inviting us into a world that feels as fresh as a sorbet at golden hour.
Author:
Ariana Tibi
Bodine Leaves No Strings Attached in “Titerita”
November 5, 2024
“Titerita” reveals a feral, uncaged, dance-inducing energy.
Author:
René Cobar
Watch lovelytheband 'finding it hard [NOT] to smile' at the Internet's Best Memes
April 2, 2019
In support of their Ones To Watch - presented tour and debut album, we sat down with lovelytheband for a classic "you laugh, you lose" challenge.
Author:
Maxamillion Polo
Charlotte OC - "Better Off On My Own" | Live at Black Rabbit Rose
May 30, 2019
Charlotte OC is a one-woman force to behold.
Author:
Maxamillion Polo
Mahalia's Debut Album Is an Uncompromising Look at 'Love and Compromise'
September 9, 2019
British neo-soul artist Mahalia exists beyond the realm of passing trends and fads.
Author:
Maxamillion Polo
Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]
September 19, 2019
"We wanted to really capture the emotion of the lyrics and melody both audibly and visually."
Author:
Precious Kato
Grimes, REI AMI, Oliver Malcolm, and More Artists You Should Listen to Now | #NowWatching
February 21, 2020
The best new music playlist on Ones To Watch
Author:
Maxamillion Polo
Haiva Ru's "Oh, But Lover" Is a Poetic Letter About Loss [Premiere]
March 26, 2021
Newcomer Haiva Ru has directed a beautiful homage to her halcyon coping tools: her best friends, a shared house she loved, and the backdrop of her town in the video for "Oh, But Lover"
Author:
DJ Connor
NFTs Have Investors Opening Their Wallets, Fans Opening Their Hearts, and Artists Granting Lifelong Concert Tickets
April 7, 2021
We dive headfirst into the exciting and terrifying world of a music industry funded by NFTs.
Author:
Krista Marina Apardian
Faye Webster's "I Know I'm Funny haha" Proves That There Is Beauty Behind Pain
June 29, 2021
Webster pairs saccharine euphoria and dreadful insecurity with a songwriting wit that never ceases to amaze.
Author:
Carter Fife
Rewind: Our 5 Favorite Music Videos of the Last Week
July 26, 2023
From Tessa Violet to RMR, these are 5 music videos you don't want to miss.
Author:
DJ Connor