From the Site
Aidan Martin Proves "Good Things Take Time" With Major Label Debut
August 30, 2021
"My past, though painful, is a beautiful part of who I am."
Van Buren Record's 'Black Wall Street' Is a Sinister Look Into Hip-Hop's Golden Future
August 30, 2021
The Massachusetts collective delivers a gritty offering primed to win over even the most hard-headed hip-hop skeptic.
Meet Penelope Scott, the Artist Giving Your Intrusive Thoughts a Viral Voice
August 28, 2021
Scott had never released music pre-pandemic; now she regularly goes viral with her idiosyncratic sonic think pieces.
Evann McIntosh Aims to Define What Comes Next on 'Character Development'
August 27, 2021
"Character Development is one of many phases of my life I've been able to encapsulate."
Siné Establishes Herself as a Promising Newcomer With "2good2u"
August 27, 2021
Siné is a name you'll want to familiarize yourself with.
![lewloh Opens Up on the Striking 'michigan/missinghim' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lewloh-michiganmissinghim_1630078931.jpg)
lewloh Opens Up on the Striking 'michigan/missinghim' [Q&A]
August 27, 2021
lewloh's <i>michigan/missinghim</i> is a 13-track tour de force rife with emotion and sonic exploration.
Baby Keem and Kendrick Lamar Illustrate Their "family ties" as Hip-Hop Royalty
August 27, 2021
If <i>DONDA</i> never arrives, "family ties" may just be hip-hop's greatest offering of the year.
![Stevedreez Is an Old Soul With a Fresh Sound in "Darling" Music Video [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/stevedreez-interview-darling_1630021844.jpeg)
Stevedreez Is an Old Soul With a Fresh Sound in "Darling" Music Video [Premiere + Q&A]
August 26, 2021
In both sight and sound, Stevedreez is the human embodiment of the '70s.
Ella Isaacson's "Out of My Head" Is an Ambitious Pop Stunner
August 26, 2021
Ella's latest single is very likely to get stuck in your head.
The Velveteins Drop Laid-Back, '60s-Tinged "Cosmic Saturation"
August 26, 2021
Inspired by the colors, sights, and magic the band witnessed whilst on tour, "Cosmic Saturation" is a feast for the senses.
Juice WRLD, Cautious Clay, LoveLeo, and More Artists You Should Listen to Now | #NowWatching
April 24, 2020
The best new music playlist on Ones To Watch.
Tayler Buono Is Finally Able to Put the Past Behind Her in "IFHU" Video
April 29, 2021
"The music video for 'IFHU' was a heartbroken girls' dream to make".
The Best of 2021, According to the Ones to Watch Staff
December 27, 2021
This is 2021, as we experienced it.
Nana Lourdes Delivers an Off-Kilter Diss Track With "Fuck Up Person"
October 5, 2022
You just can’t help but sing along to this snippy diss-and-dance track.
UK-based, New Zealand-born Molly Payton is a fast-rising indie talent.
May 28, 2023
Fans of artists like Newdad, Julia Jacklin, Soccer Mommy
310babii Is Anything But “Stuck”
January 19, 2024
“Stuck” is flows with effortless verses by artist 310babii, a laidback Cali poet that begs one to cruise the wide-open boulevards with a driving beat and bass line.
King Princess Joins the Legendary Fiona Apple to Reimagine "I Know"
January 25, 2019
The Brooklyn-bred songstress satisfies our hunger for new music with "I Know," a modernized cover and collaboration with pop icon, Fiona Apple.
Slow Hollows' 'Actors' Is an Album Free of Genre and Fear of Failure
October 24, 2019
Slow Hollows is sonic proof we are living in a post-genre world.
Ant Saunders Is Stepping Out of His 'BUBBLE'
April 3, 2020
Saunders follows viral breakout success with a debut EP that is entirely his own.
Noah Cunane Pens "Miami" For the One Who Got Away
April 17, 2020
"Miami" is a song that brings you back the good and bad of a first love gone too soon.