From the Site
![For Louyah, One Viral TikTok and His Closest Friends Changed Everything [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/louyah-i-used-to-care-tiktok_1629831304.jpeg)
For Louyah, One Viral TikTok and His Closest Friends Changed Everything [Q&A]
August 24, 2021
"I'm 25 and I've spent my whole life working for this moment."
![Modern Original's Spirited Debut EP Is Exactly What We Need Right Now [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/modern-original-interview_1629826780.jpg)
Modern Original's Spirited Debut EP Is Exactly What We Need Right Now [Q&A]
August 24, 2021
Formerly of The Mowgli's, Modern Original branches out to deliver their own infectious, uplifting sound.
Riovaz's "Leaving You" Is an Intoxicating Dance Departure For the Rising Star
August 23, 2021
"Leaving You" is a mesmerizing tour de force that utilizes the inherent repetition of club music to its full potential.
Bakar Muses on Nepotism and the Black British Experience on "The Mission"
August 23, 2021
Bakar explores what it means to be a "futuristic immigrant" in a world that still scrutinizes people of color.
Justus Bennetts Continues His Winning Streak With "Insomniac"
August 23, 2021
Justus has gone from having a couple of thousand streams to his name to establishing himself as an artist to be contended with.
GRACEY's "What a Waste" Is the Perfect Cure For Heartbreak
August 23, 2021
"I wrote 'What A Waste' in the first raw moments of a recent break-up, when all I felt was the initial loss."
Kazi Delivers an Anthem For the "real ones"
August 23, 2021
Taking a page from 100 gecs, Kazi's latest single moves at a mile a minute.
Lyn Lapid Holds Nothing Back on the Jazzy "In My Mind"
August 20, 2021
The 18-year-old's star power feels limitless.
After Three Years Of Silence, ABRA Unites With Playboi Carti and Boys Noize on "Unlock It"
August 20, 2021
It's difficult to fathom a better reintroduction into music than ABRA's "Unlock It."
Cochise's "Pocket Rocket" Is Finally Here. Does He Have Another Viral Hit On His Hands?
August 20, 2021
"Pocket Rocket" sounds like Playboi Carti if he was dropped into the Sonic the Hedgehog universe.
LAUNDRY DAY Tease Major Label Debut With the Trippy "Did You Sleep Last Night?"
January 14, 2022
LAUNDRY DAY is setting themselves up for a 2022 breakthrough.
phem Gets Real in Latest Single "Watery"
September 1, 2022
"These were words I wrote down when I was all alone in the middle of the night…"
![Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sally-boy-true-american-1662571354.jpg)
Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]
September 7, 2022
"‘true american’ is about having maximum fun while also living in a groundhog’s day of your own ignorance and financial turmoil."
Love Moor Soulfully Captures the Essence of 'Love' in Latest EP
March 28, 2023
"To me, love is more than a feeling... It's the ultimate expression of our human nature.”
Slow Pulp Wanders Down the Spiraling Road of Life in "Yard"
October 4, 2023
Between grungy distortion and folk-inspired, acoustic ease, Slow Pulp provides a much-needed sonic companion to loneliness.
Meet Lindasson, the Cerebral Self-Producer from the Ottawa Hip-Hop Scene
January 12, 2024
Often dark and chiseled, Lindasson's beats and baselines are a welcomed diversion from the internet trends.
Kacy Hill's "Time's Up" Is An Organic and Hard-Hitting Anomaly of True Collaboration
January 25, 2025
Touched by prolific artists like 6LACK, Ryan Beatty, and Jim-E Stack, this song flows with different pulses of inspiration.
Alexander 23 - "Sad" (Live) | All Eyes On
October 8, 2019
Alexander 23 is just the thing your playlist needs.
Fousheé's 'time machine' Is Dreamy, Hypnotic, and Entirely in a Lane of Its Own
June 7, 2021
Every moment on <i>time machine</i> feels like a stylistic left turn - an infectious baseball game where only curveballs are thrown.
![Oliver Malcolm Takes the Next Step Forward in His Musical Evolution With 'Act Two' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/oliver-_malcolm-interview-act-two-1665161898.jpg)
Oliver Malcolm Takes the Next Step Forward in His Musical Evolution With 'Act Two' [Q&A]
October 7, 2022
"Expect the unexpected."