From the Site
Oslo Ibrahim's "Baby Don't Let Me Go" Is the Perfect Summer Song
July 15, 2021
"Baby Don't Let Me Go" feels like giving yourself over to a tropical escape defined by idyllic sunsets and heartbreak.
JAWNY's 'The Story of Hugo' Revels in Its Moments of Heartbreak and Infatuation
July 14, 2021
JAWNY is an artist who has never been afraid to take bold thematic risks; risks that often pay off in spades.
Dev Soter's "tulsa" Showcases a Future Indie-Pop Icon
July 14, 2021
Every release from Soter is flooded with skillful artistry, charm, and above all, potential.
Little Simz's "I Love You, I Hate You" Sees the UK Rapper at the Top of Her Game
July 14, 2021
"I Love You, I Hate You" synthesizes the best parts of both classic and contemporary hip-hop.
Omar Apollo's "Go Away" Is a Bittersweet, Aux-Ready Summer Anthem
July 14, 2021
"Go Away" sees Apollo exercising a careful creative approach that somehow levels forward-thinking with nostalgic sentimentality.
Noa Kirel Goes Global on Debut English Single "Please Don't Suck"
July 14, 2021
"Please Don't Suck" is one of those songs that cannot help but get stuck in your head.
Dora Jar Sets Herself Apart as an Avant-Garde Pop Star in the Making
July 14, 2021
Dora Jar is an artist whose fame is not constrained by passing fads or ideas of success but one defined by a salient lasting power.
carolesdaughter and the Haunting Escapism of "please put me in a medically induced coma"
July 12, 2021
"'please put me in a medically induced coma' was the anthem my friends and I would sing when I was in treatment."
Issam Alnajjar's Arabic Music Is Taking TikTok and the World By Storm
July 12, 2021
Alnajarr is the latest artist to break past language and geographical barriers.
'TEMPORARY HIGHS IN THE VIOLET SKIES' Is a Defining Snoh Aalegra Record
July 12, 2021
Whether she's reveling in euphoric bliss or wrestling with love-fueled insecurity, Aalegra never fails to deliver.
Alicia Creti Delivers Showstopping Debut Single "Congratulations"
February 18, 2022
We know little of Alicia yet beyond her ability to stop us dead in our tracks.
Meet Groupthink, the Artist Soundtracking Your Sleepless Summer in 'before the afters'
May 23, 2023
Groupthink throws glitter on our shame and makes art out of the hangovers we struggle to survive.
Jade LeMac on Toxic Relationships, Joke Songs, and 'My Life With the Walter Boys'
February 6, 2024
19-year-old LeMac is taking the pop world by storm with her confessional storytelling and biting tracks.
Conan Gray's "Maniac" Proves That the Scariest Thing This Halloween Is Your Ex
October 28, 2019
Gray gives newfound meaning to the term "psycho ex."
d4vd Delivers a Melancholic Indie Track We Can't Get Enough of in "WORTHLESS"
March 17, 2023
Before even graduating high school, d4vd proved himself a breakout star.
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Arlo Parks Wants to Be for Others What She Did Not Have for Herself [Q&A]
October 22, 2019
"If I can't find anyone that's like me, then I'm just going to have to keep being me."
![BAUM Breaks Down Gender Stereotypes With "Fuckboy" Anthem [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baum-fuckboy-ones-to-watch.jpg)
BAUM Breaks Down Gender Stereotypes With "Fuckboy" Anthem [Q&A]
May 8, 2019
"I'm just sick of the assumption that since I'm a woman I'm incapable of wanting something casual."
![Morgan Saint Is the Left-of-Center Pop Star of Your Dreams [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/morgan-saint-ones-to-watch-2.jpeg)
Morgan Saint Is the Left-of-Center Pop Star of Your Dreams [NEW ARTIST DISCOVERY]
February 28, 2019
If you have yet to familiarize yourself with the pop magic of Morgan Saint, you are doing your playlists a grave disservice.
![Ralph Castelli Breaks Down 'Long Distance' Relationships with Wholesome Indie-Pop Ballads [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ralph-castelli-ones-to-watch_1565221002.jpg)
Ralph Castelli Breaks Down 'Long Distance' Relationships with Wholesome Indie-Pop Ballads [Q&A]
August 7, 2019
At just 22 years old, the Alaska native has honed his quirky reputation and crafts infectious indie-pop fused with hip-hop, folk, and electronica.
PinkPantheress' "Passion" Is so Good It Went Viral Before It Released
July 6, 2021
Pink Pantheress makes you feel like you've been transported into a twinkling '90s video game.