From the Site
"Last Minute" Sees Sam MacPherson Switching Up His Style
April 9, 2021
With "Last Minute," MacPherson is quickly proving himself to be one of the most formidable upcoming artists in pop music.
Hong Kong Boyfriend Has Us Hooked on "Sharlene"
April 9, 2021
"I think I could die happy if everyone I cared about knew that I loved them... so I wrote a song."
Jacqueline Hackett Makes 2021 Debut With "The Rest of the World Could See"
April 8, 2021
New York City-based singer-songwriter Jacqueline Hackett explores emotional hang-ups and heartbreak on her crisp and sweeping alt-country debut single "The Rest of the World Could See."
Hotel Decor Reignites Chillwave With "All The Rage" Visual
April 8, 2021
Hotel Decor delivers listeners a love letter to daily monotony and what he describes as "feeling pretty boxed in."
Escape With Gatlin For a Dreamy Adventure in "What If I Love You"
April 8, 2021
Gatlin appeals to the open road as a place where possibilities seem more endless and new hopes more readily acquired.
NFTs Have Investors Opening Their Wallets, Fans Opening Their Hearts, and Artists Granting Lifelong Concert Tickets
April 7, 2021
We dive headfirst into the exciting and terrifying world of a music industry funded by NFTs.
C.S. Fulp's "Ego Death" Is a Dreamlike Self-Reflection
April 7, 2021
"'Ego Death' is about the struggle of moving on after a relationship and finding healing independently."
Laica's "love u lately" Visual Will Leave You Pining For More
April 7, 2021
Carefully crafting a seductive concoction of electro-pop, R&B, and hip-hop percussion, Laica delivers her fans a smoldering banger.
![THE BLOSSOM's '97 BLOSSOM' Flourishes at the Intersection of Joy and Pain [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-blossom-interview-97-blossom_1617739039.JPG)
THE BLOSSOM's '97 BLOSSOM' Flourishes at the Intersection of Joy and Pain [Q&A]
April 6, 2021
At the heart of <i>97 BLOSSOM</i> is a drive to reimagine the world.
Florida Collective seeyousoon Is Breaking New Ground in 2021
April 6, 2021
If you're a fan of hip-hop collectives or internet rap, seeyousoon should be an immediate addition to your weekly rotation.
![Kavale Continues to Flourish with Release of "Faith" Music Video [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Kavale otw_1597847748.jpg)
Kavale Continues to Flourish with Release of "Faith" Music Video [Premiere + Q&A]
August 19, 2020
Kavale continues his 2020 run with the release of his video for "Faith."
Trey Graves Drops Visual for "X."
January 6, 2021
Singer, rapper, producer, and multi-instrumentalist dynamo Trey Graves has released his latest single "X."
![Honey Revenge Are in It For the Long Haul in New "Ride" Video [The Noise]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/honey-revenge-ride-1660935140.png)
Honey Revenge Are in It For the Long Haul in New "Ride" Video [The Noise]
August 19, 2022
Honey Revenge is the kind of band that easily creates intoxicating, hook-driven music.
Joey Valence & Brae Go From 0 to 100 in "Gumdrop"
August 14, 2023
"This song might be the greatest song ever."
Weekly REWIND: October 1st
October 7, 2023
Let's look back at our favorites from this week in music.
![Liang Lawrence's “Kiss My Apocalypse," Plus Sourdough Bread & Colored Pencils [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/3_f247_c8_c-44_e_e-472_c-84_f7-5_c15_d500620_a-1736284653.jpg)
Liang Lawrence's “Kiss My Apocalypse," Plus Sourdough Bread & Colored Pencils [Q&A]
January 7, 2025
With its bright, sneaky harmonies and a punchy chorus, this song is pure optimistic bliss, a perfect tune to ring in this new year.
#NowWatching Playlist: Raveena, Matt Maeson, Sasha Sloan & More
May 31, 2019
Follow along if you love #NewMusicFriday as much as we do.
![UFOs Wreak Havoc in Dark Pop Princess Final Child's "Ruthless Liar" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/final-child-ones-to-watch_1565809242.jpg)
UFOs Wreak Havoc in Dark Pop Princess Final Child's "Ruthless Liar" Video [PREMIERE]
August 14, 2019
"That's where the inspiration behind the video came from. Somebody's view on their own lies, trying to keep 'em under control."
The Faim Plays Who's Most Likely To...?
September 17, 2019
In addition to gracing the world with a host of new anthemic tracks, The Faim is currently hitting the road with Stand Atlantic on their Ones To Watch and The Noise - presented tour.