From the Site
![Kenny Mason Is Aiming to Become the Biggest Artist in the World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kenny-mason-angelic-hoodrat-supercut-interview_1618553645.png)
Kenny Mason Is Aiming to Become the Biggest Artist in the World [Q&A]
April 16, 2021
"I'm going to be me and like what I like regardless of who is and isn't surprised, it's not going to change my life."
Meet the LA Collective That Is Here '2' CMMND Your Attention
April 15, 2021
The beauty of a collective is in creating community, and CMMND is fostering an immersive one.
sky Explores the Intricacies of Grief in Debut EP 'good grief'
April 15, 2021
With <i>good grief</i>, sky transforms the grieving process into a standout debut project rife with self-realization.
Magic Bronson Fall For a Robot in "My Baby is an Android"
April 15, 2021
In their latest single, Magic Bronson seamlessly channel the spirit of <i>Her</i> and doo-wop.
BROCKHAMPTON Celebrate 'ROADRUNNER' With Livestream Concert
April 14, 2021
There are few experiences greater than watching artists you love get lost in their work.
Tommy Newport and EARTHGANG Collide on "Stargazer"
April 13, 2021
Newport and EARTHGANG lay down the perfect foundation for a sentimental yet bittersweet banger.
Maasho Squares Off With His Personal "SAD MACHINE"
April 10, 2021
"SAD MACHINE" is an anthem for party animals and wallflowers alike.
Unusual Demont Delivers a Mesmerizing Vibe in the Prince-Inspired "Purple"
April 9, 2021
"Purple" sees Unusual Demont branching into a much more seductive and hypnotic style.
"Last Minute" Sees Sam MacPherson Switching Up His Style
April 9, 2021
With "Last Minute," MacPherson is quickly proving himself to be one of the most formidable upcoming artists in pop music.
Hong Kong Boyfriend Has Us Hooked on "Sharlene"
April 9, 2021
"I think I could die happy if everyone I cared about knew that I loved them... so I wrote a song."
Maisie Peters' "The List" Is a Heartfelt Display of Vulnerability and Self-Love
May 15, 2020
"It's about liking yourself, even in moments when you really really don't like yourself."
Anna of the North Reflects on Self-Love in "Leaning On Myself" Video
February 7, 2019
"I'm very grateful for where I am today. In the end, you only have yourself, you know, and I guess that's ok."
The New Era of poutyface Begins With "All Mine"
May 15, 2023
"I've spent the last 7 months unlearning what I thought I knew & I'm so excited to finally start sharing what I've been working on."
Kid Bloom Is Fully in Touch with His Emotions in Psychedelic "EVRWNDR"
May 31, 2019
"'EVRWNDR' is inspired by my hypersensitivity to emotions and how I sometimes paralyze myself with my own feelings as if those feelings are coming from somewhere else."
BROCKHAMPTON's "SUGAR" Video Is an Extraterrestrial Trip
December 10, 2019
Fair warning, BROCKHAMPTON's latest video is 100% NSFW.
![Genevieve Stokes Hits the Nail on the Head With "Lonely and Bored" [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/genevieve stokes ones to watch smaller_1590076388.jpg)
Genevieve Stokes Hits the Nail on the Head With "Lonely and Bored" [Premiere + Q&A]
May 21, 2020
"Lonely and Bored" feels warm though its concept is chilling, especially now in isolation. Stokes uses swirling echoes and a gentle melody to provide a backdrop to her overly honest words.
Jesse Gold's New Single Is "One in a Million"
September 18, 2020
Toronto native Jesse Gold is looking to build on his success with his brand new single "One in A Million"
![Alex Porat Scores Those Post-Break Up Texts in "happy for you" [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alex-porat-happy-for-you_1588093385.jpg)
Alex Porat Scores Those Post-Break Up Texts in "happy for you" [Premiere + Q&A]
April 28, 2020
Porat on her new single, using social media like its Google, and allowing herself to be vulnerable.
Let Valley's 'Lost in Translation' Soundtrack Your Summer Coming-of-Age Story
June 23, 2023
Valley whisks up an infectious feeling of nostalgia in their impressive sophomore effort.
LØLØ’s "hot girls in hell" is a Psychotically Sentimental Alt-Pop Anthem
July 24, 2023
Through "hot girls in hell" and “5,6,7,8,” LØLØ flaunts her ability to romanticize toxicity in an achingly relatable way.