From the Site
![AJRadico Is a Rising Voice in New York's Rap Counterculture [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ajradico - otw_1597323235.jpg)
AJRadico Is a Rising Voice in New York's Rap Counterculture [Q&A]
August 13, 2020
There's a new voice coming out of Queens, New York and his name is AJRadico.
Jim-E Stack Enlists Dijon on the Glistening "Sweet Summer Sweat"
August 12, 2020
San Francisco-bred producer Jim-E Stack is back with a nostalgic wooze featuring alternative R&B's rising star, Dijon.
![King Mala Confuses Her Taste Buds for Feelings on "Sugarblind" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/king mala_1597244104.jpg)
King Mala Confuses Her Taste Buds for Feelings on "Sugarblind" [Q&A]
August 12, 2020
Alt-pop artist KiNG MALA unveils her latest single "sugarblind."
![Skofee's "Polished" Is a Middle Finger to Self-Doubt [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SKofee - otw_1597256828.jpg)
Skofee's "Polished" Is a Middle Finger to Self-Doubt [Premiere]
August 12, 2020
Los Angeles-based Alt-pop artist Skofee drops off the premiere of her new video for "Polished."
Tahj Keeton's 'SARF' is a Risky and Psychedelic Rap Album Unlike Its Contemporaries
August 11, 2020
Tahj Keeton's SARF s aggressive, grungy and versatile.
Victoria Monét Serves Us an Authentic Fierceness in 'JAGUAR'
August 11, 2020
In <i>JAGUAR</i>, Monét shows us there is power to be found in freedom, confidence, and being yourself.
SÅl's Debut Single "Things End as They Begin" Demands Attention
August 11, 2020
"Things End as They Begin" is a beautifully sung electronic pop masterpiece that makes new artist SÅl seem like a seasoned veteran.
Omar Apollo Reminds Us to "Stayback" and Protect Our Energy
August 11, 2020
We all hear about the importance of physical distancing, but Apollo reminds us of the importance of giving our emotions space to breathe.
![Sally Boy Gifts us with More Infectious Indie Pop Melodies on "Stormy" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sally Boy - otw_1597189136.jpg)
Sally Boy Gifts us with More Infectious Indie Pop Melodies on "Stormy" [Premiere]
August 11, 2020
Sally Boy returns with his second single "Stormy."
BENEE Channels an Adorable, Slimey Muse For "Snail"
August 11, 2020
BENEE's latest piece of pop-flavored escapism arrived at just the perfect time.
![Maz Contains Multitudes in Dazzling Debut EP “NPC” [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/maz_by_ana_peralta_chong,2-1743963286.jpg)
Maz Contains Multitudes in Dazzling Debut EP “NPC” [Q&A]
April 7, 2025
We chatted with Maz about NPC, starting an artist career from her hometown, and her many sonic influences:
Mel Denisse Embraces Her Dark Side on Provocative Headbanger "Like a Fiend"
May 2, 2025
Denisse is more self-aware and explorative than ever before as she walks the tightrope between reality and her dark side on this provocative new track.
The Lone Star of Pop: Tiffany Stringer Shines on Debut EP, 'The Texas Primadonna'
May 13, 2025
Exploring the feelings of post-breakup clarity, Tiffany comes to realize that truly, it’s his loss.
Dove Cameron Offers Herself to the Canvas in "French Girls"
May 14, 2025
In "French Girls," we see style and substance converge for a fitting tribute to fame and all its complexities.
Noah Rinker’s 'Burning Daylight' Is an Authentic and Hopeful Journey Through Life and Music
June 20, 2025
Seamlessly blending folk and pop, Noah Rinker’s new EP is a heartfelt journey that pulls at your emotions and sparks the urge to drive—with no destination, just the music and the moment.
Shoka Sunflower Dances Through the Discomfort in “Two Step”
June 24, 2025
Shoka Sunflower manages to blur the lines between vulnerability and composure.
UK Trio Krooked Tongue Release Euphoric Single "Lupines" | The Noise
December 1, 2022
"Lupines" is one of those songs where 'you just let go and trust the journey.'
Samia Distorts Expectations on New Single, “Bovine Excision”
January 27, 2025
Samia has never been afraid to say what no one else wants to say.
![Eli Hurts Makes Stellar Debut On Deliciously Chaotic LP ‘Ouch, Eli Hurts’ [Q&A] | THE NOISE](https://s3-us-west-2.amazonaws.com/onestowatch-v2/my_project-1(30)-1684348769.jpg)
Eli Hurts Makes Stellar Debut On Deliciously Chaotic LP ‘Ouch, Eli Hurts’ [Q&A] | THE NOISE
May 17, 2023
The rising artist has returned to the spotlight with his immaculate ten-track debut album, 'Ouch, Eli Hurts,' a co-produced project by Eli and fellow music producer Sam Pura.
Eden Rain Wishes Things Could Have Gone Different in Moody New Single "Great Nothing"
April 25, 2024
"I wrote 'Great Nothing,' about the rise and fall of a frienduationship"