From the Site
Tiffany Day: From "Hallelujah" to Pop Phenom
March 10, 2020
From going viral on YouTube to finding herself on Spotify's top playlists, Day is a Gen Z pop dream come true.
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NoMBe Heads to the Desert For the Joy-Inducing "Heels" Video [Premiere]
March 10, 2020
NoMBe unveils the visual for the latest single from his highly-anticipated album.
Watch James Blake Cover Billie Eilish and FINNEAS' "when the party's over"
March 9, 2020
In case you needed another reason to stan.
The Maràas Deliver a Mesmerizing Moment of Respite in "Hold It Together"
March 9, 2020
The Maràas slow down and take a breath in their latest outing.
$NOT Makes His Formal Debut as Gen Z's Rap Star With '- Tragedy +'
March 9, 2020
$NOT's hypnotic sound has the power to capture a generation.
D. Muà±oz Struggles Through a Troublesome Relationship in "Comfort" Video
March 9, 2020
D. Muà±oz' latest music video has us completely in our feels.
The Chats Pull Off the Perfect Crime in "Dine N Dash"
March 7, 2020
Inspired by '80s legend Mr. Democracy Manifest, The Chats' latest outing is a characteristically high-energy affair.
The Maràas, The Aces, LoveLeo, and More Artists You Should Listen to Now | #NowWatching
March 6, 2020
The best new music playlist on Ones To Watch.
Trevor Daniel Battles Lingering Melancholy in the Anthemic "Past Life"
March 6, 2020
Daniel has a unique gift for penning tracks that reach soaring highs while dealing with cataclysmic lows.
SAINt JHN's "Roses (Imanbek Remix)" Gets an Exhilarating Visual Treatment
March 6, 2020
SAINt JHN is a stylistic chameleon in the world of hip-hop.
Sycco Is an Infectious Dose of Sonic Sunshine
April 3, 2020
Sycco is pulling us out of this springtime-sadness, let her do the same for you.
![Huron John Welcomes You to the Kaleidoscopic World of 'Apocalypse Wow' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/huron-john-apocalypse-wow-interview_1587655389.jpg)
Huron John Welcomes You to the Kaleidoscopic World of 'Apocalypse Wow' [Q&A]
April 23, 2020
"At the end of the day, I just want to make people's lives better with my shit."
![Cautious Clay Opens Up on Debut Album 'Deadpan Love' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cautious-clay-deadpan-love_1624652502.jpeg)
Cautious Clay Opens Up on Debut Album 'Deadpan Love' [Q&A]
June 25, 2021
On his long-awaited debut album, Clay takes major stylistic risks that ultimately pay off and then some.
Isaia Huron Reimagines Aaliyah, Drake, & More on 'Cerulean Tapes'
December 13, 2021
Huron brings a series of classics into his mesmerizing R&B world.
$NOT and A$AP Rocky Collide on "Doja" Cat-Inspired Visual
February 7, 2022
"Doja" is a hard-hitting hit written in praise of one of hip-hop's most celebrated icons.
![chromonicci. on SoundCloud, Making a Space For Himself, and Being Very Black [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/chromonicci-artist-profile-ones-to-watch_1645645604.jpg)
chromonicci. on SoundCloud, Making a Space For Himself, and Being Very Black [Q&A]
February 23, 2022
chromonicci. takes us through the death of SoundCloud and carving out a space for himself in the beat scene.
![ZOLA Does Not Want to Be Put In a Box [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zola-ones-to-watch_1576864228.jpeg)
ZOLA Does Not Want to Be Put In a Box [Q&A]
December 20, 2019
We sit down with the rising bilingual indie artist ahead of her upcoming debut album.
Michi Seduces Us Through Dance in "Night Moves" Video
March 19, 2020
Michi unleashes the sultry "Night Moves," which has hints of classic R&B fused with loveable bedroom pop and Spanish drizzled throughout.
Maddy Davis Pens a Heartfelt Ode For Every "Middle Kid" Out There
July 25, 2022
Finally, something for us middle kids.
Slow Pulp Evoke a Carefree Summer Burnout in "Doubt"
July 31, 2023
With a biting but bittersweet new single, “Doubt,” Slow Pulp inches closer to their impending album, 'Yard.'