From the Site
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
marcos g Is Turning Music From Dream to Reality
December 17, 2019
For marcos g, music was a distant dream, and now that dream is taking shape.
Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
![Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch_1576601846.jpg)
Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]
December 17, 2019
"When you dig deeper than what's on the surface, you start to realize people are more 'Like You' than you might think."
keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Free Nationals Shine on Their Own in Long-Awaited Debut Album
December 16, 2019
The star-studded debut album sees the Free Nationals stepping into their own.
Rising Indie Folk Star Izzy Mahoubi Dives Deep in “Wanted”
April 5, 2025
With her vivid storytelling, Mahoubi paints an all too familiar picture of a toxic relationship, but with a touch of humor that shows she’s come out of the trauma relatively unscathed.
TIMEA’s Debut Album ‘and I forever will’ Draws a Topography of Becoming
June 9, 2025
A deeply personal recollection, 'and I forever will' immerses listeners in sounds that feel nostalgic and hopeful.
mynameisntjmack and Tommy Richman Team Up for "chase"
March 4, 2025
With tenacious production and introspective lyrics to accompany it, the track is an exciting preview of what’s to come from the breakout Virginia rapper.
Beach Bunny Wrestles with Self-Doubt in Lively New Single “Tunnel Vision”
April 2, 2025
Bouncing back with their energetic new single, Beach Bunny has made waves with “Tunnel Vision," the latest glimpse into their upcoming third album of the same name.
4batz Puts the Crowd Under His Spell in 'since y’all say ion drop'
May 7, 2025
4batz's music is nothing short of hypnotic.
Let Rio Romeo Tell You A Story with "God's Got Something Out for Me"
May 9, 2025
For this Californian-via-Chicago and back artist with an impending album and a diehard here for the butch fanbase, the real sermon is their success against the odds – physical or otherwise.
late night drive home's Album "as i watch my life online" Is Poignant Indie Rock Mastery
July 2, 2025
'as i watch my life online' is a reflection of living in the shadow of a world consumed by the internet, delivered in poignant vignettes that review topics such as online dating and addictive vices that lurk just beyond the screen.
Wisp Masquerades Compulsion as Connection in "Get back to me"
April 22, 2025
"'Get back to me' represents the greed for chaos, even at the cost of yourself."
Penelope Road Deliver an 80’s Rock Power Ballad with “Flowers (Carry Me Home)”
June 28, 2025
Penelope Road, an Atlanta-based five-piece outlet, merges classic rock, soul, jazz, and funk into their sound.
chlothegod Has an Unwavering Dedication to Being Odd
July 24, 2025
"I've always wanted to be comfortable and confident and honest, I've always wanted to feel like I deserve to take up space."