From the Site
Ama Lou Cements Herself as an Artist to Know in 'Ama, who?'
November 15, 2019
In her major label debut, Lou captures what it sounds like to be effortlessly self-assured.
Alaina Castillo's 'antisocial butterfly' Sees Her Coming for the Pop Crown
November 15, 2019
Flawlessly switching between Spanish and English, Castillo is our latest pop-flavored obsession.
Charlotte Lawrence Offers a Striking Critique of Society in "God Must Be Doing Cocaine"
November 15, 2019
Lawrence is no longer a pop star in the making. She is a genreless artist taking to heart society's failings.
BENEE's All Hits in 'STELLA & STEVE'
November 15, 2019
Each of BENEE's songs is a world unto its own, living its own unique color palette.
![Keenan's New Single Is Proof Outside Validation Is "No Good For You" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/keenan-ones-to-watch_1573833599.jpeg)
Keenan's New Single Is Proof Outside Validation Is "No Good For You" [Premiere]
November 15, 2019
"The truth is you will never find happiness from relationships, substances, or achievements until you find it within yourself."
Dayglow Revisits Debut Album 'Fuzzybrain' With Two New Singles
November 15, 2019
And we thought Dayglow's debut couldn't get any better.
Ryan Pulford Finds Love in NYC in "Holding You Close" Video
November 14, 2019
"'Holding You Close' is about finding something extremely real with someone that makes you feel invincible."
J.Lamotta Has Us Completely Wrapped Around Her Finger
November 14, 2019
The Berlin-based neo-soul artist instills a piece of her spirit into each record.
![Fade Awaays - "I Won't Lie" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/fade-awaays-live-ones-to-watch-2_1573768465.jpeg)
Fade Awaays - "I Won't Lie" [Live + Interview] | Northside Sessions
November 14, 2019
The Toronto-based garage rock band delivers an electrifying live performance of "I Won't Lie."
![Jess Connelly's 'ATM' Sees Her Growing Beyond Cultural Norms [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jess-connelly-ones-to-watch_1573762624.jpg)
Jess Connelly's 'ATM' Sees Her Growing Beyond Cultural Norms [Q&A]
November 14, 2019
"The project, for me, is a reminder to myself that: 'You're okay.'"
Nessa Barrett's "die first" Is Your Heart-Wrenching Summer Soundtrack Moment
June 28, 2022
If you are ready to get in your feels on a nice summer day, this is the song you've been waiting for.
Charlotte Cardin's "Jim Carrey" Is an Invitation to Free Yourself of Your Ego
July 18, 2023
"You can decide what your destiny is if you take a risk and accept to be who you really are at the fullest."
UMI's "Love Affair" Is a Masterful Blend of Identity Struggles, Love, and Anime
October 9, 2019
UMI has delivered everything we didn't know we needed.
heylog Is Quietly Creating Emotive Hyperpop in His Own Corner of the Internet
July 20, 2021
While little is known about the anonymous artist and producer, it's likely that this is only the beginning.
Wallows Remind Us It'll Be "OK" in Heartening Bop
March 20, 2020
"...no matter where we are or how alone/lost we feel right now, we can get up again and try to feel OK. We're in it together."
Sam Fender Presents a Chilling Dystopian Vision in "Play God" Video
January 22, 2019
"'Play God' is set in an alternate dystopian reality that shares similarities with our own world."
Tate McRae's "she's all i wanna be" Is All I Wanna Listen to
February 7, 2022
"she's all i wanna be" is a sadly relatable confession in the guise of a pop stunner.
again&again Is the International Collective You Need to Keep on Your Radar
July 31, 2020
again&again is a glorious melting pot of varied sounds and ideas.
BLàœ EYES Shares Her Journey to Finally Feeling "actually happy"
May 26, 2021
"I had no idea what to think about it - that's the day I made this song."
Noah Kahan Is The King of Relatability in Latest Single, "Mess"
March 4, 2019
Teasing his forthcoming debut album, "Mess" is an ode to the chaotic time in young adulthood that begs for a sense of normalcy.