From the Site
![Alec King & Kiana Ledé Embrace the Awkward in "Larry David" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Alec-King-ones-to-watch_1567699400.jpg)
Alec King & Kiana Ledé Embrace the Awkward in "Larry David" Video [PREMIERE]
September 5, 2019
'Cause sometimes you just have to revel in those terribly awkward "Larry David" moments.
Armenian Pop Singer Brunette Releases "Love the Way You Feel" in Support of Non-Profit Nvak
September 3, 2019
Nvak works in countries facing social, political, and cultural turmoil to help young students write, record, and distribute their own music.
Monsune Treats Us to the Grooviest Synths & Childish Gambino-esque Vocals In "Outta My Mind"
September 3, 2019
Monsune's utterly soulful vocals blended with his steady ear for tasteful pop melodies are more than enough to win us over.
10 Virgo Artists to Celebrate This Astrological Season
September 3, 2019
Virgo season is here, and it's time to get our s**t together.
![Ones To Watch Presents: Chris Lane's 'Big, Big Plans Tour' [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/chris-lane-ones-to-watch-3_1567533149.jpg)
Ones To Watch Presents: Chris Lane's 'Big, Big Plans Tour' [ANNOUNCEMENT]
September 3, 2019
The forthcoming tour comes hot off the heels of the titular single, which saw Lane propose to Lauren Bushnell in a heartfelt ode and accompanying music video.
![Grant Knoche's Electrifying Personality Shines in Edgy "DIAL TONE" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/grant-knoche-ones-to-watch_1567532831.jpg)
Grant Knoche's Electrifying Personality Shines in Edgy "DIAL TONE" Video [PREMIERE]
September 3, 2019
Knoche toured across America, playing 160 shows before launching his solo career as one of today's finest rising pop stars.
![Support the Magic of PRIDE Year-Round with CLAY's "project 5 (demo)" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/clay-ones-to-watch-4_1567195805.JPG)
Support the Magic of PRIDE Year-Round with CLAY's "project 5 (demo)" [Q&A]
August 30, 2019
"For me, it doesn't make sense to do anything in my life that doesn't have the goal of ultimately serving others, uplifting, empowering and building community for marginalized people."
Lil Tecca, mxmtoon, Deb Never, SiR & More | #NowWatching Playlist
August 30, 2019
Follow along for new songs added every Friday.
Discover Deb Never and the Infectious Melancholy of 'House on Wheels'
August 30, 2019
Rising artist Deb Never may have left the Pacific Northwest for sunnier Los Angeles skies, but she certainly did not abandon the region's noted penchant for grunge.
The Faim Presents a Riveting Take on Humanity in "Humans" Video
August 30, 2019
A look at "What it means to be human."
Maude Latour Searches for Beauty in Loss in "Cyclone"
September 6, 2022
"Cyclone” is a happy-sad bop that feels like the perfect soundtrack to end the summer on.
![Joe P Transforms the World Around Him Into 'Garden State Vampire' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/joe-p-garden-state-vampire-1724776010.jpg)
Joe P Transforms the World Around Him Into 'Garden State Vampire' [Q&A]
August 27, 2024
We delve into the album’s unorthodox writing process and his inspirational outlook on being a musician who’s “making it.”
Laufey Taps Into Her Anger In Breakup Anthem “Tough Luck”
May 20, 2025
Continuing on her mission to bring jazz to Gen-Z, the Chinese-Icelandic star offers up her latest single, “Tough Luck."
Ari Chi's "Hot Honey" Is an Irresistible Ode to Love, Lust, and Pizza
January 21, 2020
"I'm trying to get the listener to trust me and give me their all."
Nathan Archie Releases Long-Awaited Debut “hurt me enough”
October 20, 2022
"hurt me enough” is not a track for the fragile or faint of heart.
Emei Makes Self-Sabotage Sound Irresistible in "Cynical"
July 17, 2023
"Cynical" is a refreshing, hard-hitting, edgy pop anthem
Lily Fitts' "Lose You Now" Weaves Classic Folk Instincts With Pop Grace
May 1, 2024
“Lose You Now” is a delicate but determined ode to a former love, standing upright in the face of heartache.
Rex Orange County Returns with Insightful and Reflective "10/10″
September 16, 2019
Indie hit man Rex Orange County follows up a long year of touring and growth with a brand new single, "10/10."
ASHS' "Paranoid" Sets the Stage for Her Dark Pop Takeover
November 29, 2019
"'Paranoid' gives an audible sneak peek into my subconscious."
"Sabotage" Is Finally Out, And We're In Love With JAWNY Again
August 6, 2020
Our king is back with another funky, electrified tune.