From the Site
Anna of the North Is an Empowered Ice Cream Empress in "Thank Me Later" Video
June 12, 2019
"There are so many songs where women get objectified and controlled by a powerful and rich man and made out to be all sexy and cute. I'm a frontwoman and this is a chance for me to have my own back..."
Author:
Miranda Hyman
Ones To Watch Presents: Baà±o Flaco feat. BENEE, Khushi, & Ric Wilson [ANNOUNCE]
June 12, 2019
We are gearing up for this month's Baà±o Flaco event and YOU'RE INVITED!
Author:
Jess Myers
The 15 Best Albums of 2019 (So Far)
June 12, 2019
Don't sleep on Aries, Stella Donnelly, and more.
Author:
Maxamillion Polo
Brianna Mazzola, Betcha, Sophie Simmons, & Ayoni | Baà±o Flaco Recap
June 12, 2019
It's official; Baà±o Flaco is BACK and bigger than ever.
Author:
Maxamillion Polo
GoldLink Digs Deep in Experimental Album with Power Collaborators, 'Diaspora'
June 12, 2019
+ Catch Goldlink on tour with Tyler, The Creator this fall.
Author:
Jess Myers
La Hara Instills Self-Love in Empowering Visual, "Unlawful" [PREMIERE]
June 12, 2019
La Hara not only exemplifies the duality of the heart, but her own limits found in the midst of loving and fighting dirty on the visual "Unlawful."
Author:
Janette Ayub
Confidence Is Key and SwaVay Has Plenty in "Who We Be" Video [PREMIERE]
June 12, 2019
"'Who We Be' is my most liberating song. It's me telling myself to embrace who I AM."
Author:
Chuck Ramos
Silver Sphere Takes a Vintage Lens to Overcoming Heartbreak in "sucks 4 u" Video [PREMIERE]
June 12, 2019
Silver Sphere is a being of pop magic.
Author:
Maxamillion Polo
Olivia Barton's 'I Could Have Smiled at You More' Debut Is the Closure You've Been Needing
June 11, 2019
Eight tracks that highlight deep heartbreak, self discovery, and growth.
Author:
Sloan Pecchia
UMI - "Remember Me" [Live + Interview] | All Eyes On
June 11, 2019
Existing at the crossroads of alternative neo-soul and R&B is UMI and her otherworldly brand of bedroom R&B.
Author:
Green Lee
Johnny Utah Always Kisses His Homies Goodnight | Quick 6
October 31, 2019
Mr. Utah loves E-40 and knows the importance of a memorable New Year's kiss.
Author:
Joey Legittino
Alec Benjamin, Oliver Tree, Teamarr, and More Artists You Should Listen to Now | #NowWatching
May 29, 2020
The best new music playlist on Ones To Watch.
Author:
Malc.
KiNG MALA Evokes the Electrifying Magnetism of a "cult leader"
April 15, 2022
"I decided that instead of being sad I was just gonna be delusionally confident."
Author:
Nathan Ahamed
Meet Willow Kayne, the Unapologetic Gen Z Artist Rewriting the Rules
April 19, 2022
The UK rising star makes pop that is brash, infectious, and wholly true to herself.
Author:
Kelly Park
Dance With Omar Apollo in the "Ashamed" Music Video And On Tour This Spring
February 27, 2019
Apollo will embark on his The Voyager Tour with support from some OTW favorites: ROLE MODEL, Dreamer Boy, MK Gee & Ambar Lucid.
Author:
Kelly Itatani
Christian Kuria Joins Forces With Alex Isley on "Toroka Remix"
March 8, 2021
Following the success of his last record Borderline, Kenyan-American producer and songwriter Christian Kuria is making his mark in 2021 with his newest remix of "Toroka."
Author:
Carter Fife
Patrick Martin Resurges Onto the Scene With the Cosmic "Dandelion Eyes"
February 21, 2023
“‘Dandelion Eyes’ expresses the longing for the natural world."
Author:
Abby Kenna
SG Lewis and Clairo's New Collaboration Is Anything but a "Throwaway"
March 15, 2019
For all of us who simply could not get enough of SG Lewis and Clairo after their original collaboration.
Author:
Maxamillion Polo
Emotional Oranges, The Enigmatic Collective, Is Ripening Right Before Our Eyes [NEW ARTIST DISCOVERY]
March 27, 2019
Operating from a haze of orange mystic, the Los Angeles-based collective is winning over listeners with a groove-laced blend of pop and R&B.
Author:
Chuck Ramos
Etta Bond Beautifully Captures The Grey-Area Where Love Resides with 'He's Mine' Album
April 1, 2019
"As soon as I was able to be honest and acknowledge something within myself, especially in music, things changed. This is the most important moment in my life right now."
Author:
Chuck Ramos