From the Site
Mustard Service Capture the Strength of Letting Go in “Big Time”
March 24, 2025
“This song is basically about cutting off a friend who you really love - but you know you have to cut them off or else you're gonna drown with them.
![Susannah Joffe Talks Cinematic Songwriting and Embracing Her Roots In “Shit out of Luck” [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/unnamed-1742499071.jpg)
Susannah Joffe Talks Cinematic Songwriting and Embracing Her Roots In “Shit out of Luck” [Q&A]
March 21, 2025
Blending dreamy pop with country grit, Joffe effortlessly crafts a camp, outlaw ballad of a southern girl.
Kacy Hill Goes Full Americana in New Single “When in Rome”
March 21, 2025
Following last year’s Bug LP, Hill’s first release of 2025 carries over the past record’s ethereal energy but expands into new sonic territory.
![Dive into Polly Money's New EP "T-shirt Nothing Else" [Q+A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/e_p_press_shot-1742498688.jpeg)
Dive into Polly Money's New EP "T-shirt Nothing Else" [Q+A]
March 21, 2025
Polly Money chatted with us from her home studio on an unusually sunny London day to chat about putting together the new project, imposter syndrome, and the approaching festival season
Arm's Length Battle Isolation On Folk-Punk Inspired Single "You Ominously End" | THE NOISE
March 20, 2025
This single marks a significant evolution in the band's sound as they confront the isolating experience of dealing with mental illness.
DE'WAYNE's Love Is A Part Of His DNA In New Single "Biological" | THE NOISE
March 20, 2025
The title reflects the song's exploration of love's instinctive nature, embodying humanity's duality and harnessing divine femininity through music full of soul, sex, sweat, and style.
Charmer Are Trapped In The Past On Anthemic New Single "Arrowhead" | THE NOISE
March 19, 2025
Drawing inspiration from the driving, anthemic vibes of early Alkaline Trio and Bayside, Charmer's sound is a bold re-introduction to a band that refuses to be confined by any genre.
![Grace Sorensen Cements an Impressive Foundation in Debut Album ‘BLUEPRINT’ [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/grace-sorensen-interview-1742345306.jpeg)
Grace Sorensen Cements an Impressive Foundation in Debut Album ‘BLUEPRINT’ [Q&A]
March 19, 2025
Wanting to dig in even more on this irrefutable talent, we had Sorensen swing by the OnesToWatch headquarters for some chit-chat.
Wisp Unsheathes the Painfully Beautifully "Sword" Ahead System of a Down Tour
March 18, 2025
"'Sword' represents the shame and confusion people feel when loved ones hide them from the world.
Aidan Bissett Suspends Listeners in the Limbo of Love in "are we in love yet?"
March 18, 2025
"Writing this song was the first step in realizing how addicted I was to finding connection in my life.”
Bodine Leaves No Strings Attached in “Titerita”
November 5, 2024
“Titerita” reveals a feral, uncaged, dance-inducing energy.
![Watch lovelytheband 'finding it hard [NOT] to smile' at the Internet's Best Memes](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lovelytheband-ones-to-watch-2.jpg)
Watch lovelytheband 'finding it hard [NOT] to smile' at the Internet's Best Memes
April 2, 2019
In support of their Ones To Watch - presented tour and debut album, we sat down with lovelytheband for a classic "you laugh, you lose" challenge.
Charlotte OC - "Better Off On My Own" | Live at Black Rabbit Rose
May 30, 2019
Charlotte OC is a one-woman force to behold.
Mahalia's Debut Album Is an Uncompromising Look at 'Love and Compromise'
September 9, 2019
British neo-soul artist Mahalia exists beyond the realm of passing trends and fads.
![Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_90ff965510be1169df0a84f9de42a248_ba90a926_540_1568935757_1569011890.jpg)
Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]
September 19, 2019
"We wanted to really capture the emotion of the lyrics and melody both audibly and visually."
Grimes, REI AMI, Oliver Malcolm, and More Artists You Should Listen to Now | #NowWatching
February 21, 2020
The best new music playlist on Ones To Watch
![Haiva Ru's "Oh, But Lover" Is a Poetic Letter About Loss [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ALLIEFINALS-38_1616773780.jpg)
Haiva Ru's "Oh, But Lover" Is a Poetic Letter About Loss [Premiere]
March 26, 2021
Newcomer Haiva Ru has directed a beautiful homage to her halcyon coping tools: her best friends, a shared house she loved, and the backdrop of her town in the video for "Oh, But Lover"
NFTs Have Investors Opening Their Wallets, Fans Opening Their Hearts, and Artists Granting Lifelong Concert Tickets
April 7, 2021
We dive headfirst into the exciting and terrifying world of a music industry funded by NFTs.
Faye Webster's "I Know I'm Funny haha" Proves That There Is Beauty Behind Pain
June 29, 2021
Webster pairs saccharine euphoria and dreadful insecurity with a songwriting wit that never ceases to amaze.
Rewind: Our 5 Favorite Music Videos of the Last Week
July 26, 2023
From Tessa Violet to RMR, these are 5 music videos you don't want to miss.