From the Site
![Arms Akimbo Struts an Unconventional Dream in "Paycheck" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/AA EP Pics copy.jpg)
Arms Akimbo Struts an Unconventional Dream in "Paycheck" [PREMIERE]
April 4, 2019
"That's what pushes me and my bandmates past that feeling that we should put ties and collared shirts back on just for a bit of stability."
![Mating Ritual Ends a Taxing Relationship in "The Name Of Love" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mating-ritual-ones-to-watch-2.jpg)
Mating Ritual Ends a Taxing Relationship in "The Name Of Love" [PREMIERE]
April 4, 2019
"You don't have to be happy 100% of the time, but when it seems like you're not getting any days off, it might be time to move on."
![Jack Gray Treats Us to Soothing Piano Melodies in "Take Our Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jack-gray-ones-to-watch.jpg)
Jack Gray Treats Us to Soothing Piano Melodies in "Take Our Time" [PREMIERE]
April 4, 2019
Jack Gray has perfected an enthralling fusion of organic instrumentation and dynamic electronic synthesis.
Will You Accept Ashe's Rosy New Song "Bachelorette"?
April 4, 2019
Okay, it isn't exactly rosy, but Ashe's latest single "Bachelorette" will have you begging for a rose from our radiant indie-pop queen.
Omar Apollo's "Friends" Inspire a Tenderhearted Ballad Ahead of Forthcoming EP
April 4, 2019
The praise never ends for this first-generation Mexican-American singer.
![Lennon Stella's Whirlwind of Success: First Headline Tour, Debut Album, & Opening for The Chainsmokers/5SOS [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lennon-stella-ones-to-watch- 2.jpeg)
Lennon Stella's Whirlwind of Success: First Headline Tour, Debut Album, & Opening for The Chainsmokers/5SOS [Q&A]
April 3, 2019
"Yeah, I'm still comprehending it; it won't feel real until it's happening."
![Franke Is Ditching Traditional Pop For A Self-Titled Sound In 'Internet Heartbreak' [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Franke-Ones-To-Watch 2.png)
Franke Is Ditching Traditional Pop For A Self-Titled Sound In 'Internet Heartbreak' [NEW ARTIST DISCOVERY]
April 3, 2019
Every component of Franke's career screams DIY.
Durand Jones & The Indications Pick 15 Artists Reviving the Classic Soul Sound
April 3, 2019
Durand Jones & the Indications is comprised of five young men all fueled by their old souls, so we called on them for assistance.
Smino's "Z4L" Video Is Just Another Reason to Catch the 'Hoopti' Tour
April 3, 2019
Who can blame these three young legends for getting down while on the road?
![Witness Kari Faux's Most Powerfully Personal Project Live at 'HELP WANTED' Tour [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Unknown.jpeg)
Witness Kari Faux's Most Powerfully Personal Project Live at 'HELP WANTED' Tour [ANNOUNCEMENT]
April 3, 2019
Faux never ceases to bring enthralling innovation to her sound and message.
Holly Humberstone Teases Debut Album With Swoon-Worthy "Kissing In Swimming Pools"
October 9, 2023
Humberstone juxtaposes ubiquitous experiences with powerfully personal writing, creating a profoundly moving and relatable anthem.
Wallows' "Your New Favorite Song" Cruises Into Dreamy Indie Pop Waters
January 17, 2025
Immediately gooey and lavender-scented, "Your New Favorite Song" is a dreamlike joyride down the coast.
Daniel Seavey Pens a Comeback Anthem in “Second Wind”
February 5, 2025
, “Second Wind” is an enticingly vibrant, deliciously abstract pop microcosm.
![Tahj Keeton on His New Album 'Celebrity Jesus,' Best Thai food in ATL, and the Importance of Wearing Crocs [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tahj-keeton-atlax-1745266683.jpeg)
Tahj Keeton on His New Album 'Celebrity Jesus,' Best Thai food in ATL, and the Importance of Wearing Crocs [Q&A]
April 23, 2025
'Celebrity Jesus' sees Keeton entering a new era of his career and personal life.
Christinna O Releases Her Beautiful Rage on "Hot Head"
July 20, 2020
Spoken word poet and R&B singer Christinna O expresses herself on honest new single, "Hot Head."
Noah Elliott Delivers a Hard Message in a Quirky-Feel Good Way in "Selling Out" Video
October 9, 2020
Noah Elliott has released his second single, "Selling Out," and unlike the title suggests, it's anything but.
LA Producer GYYPS Returns With Fiery New Single "Careless"
March 8, 2021
LA-based multi-instrumentalist, producer, and visual artist GYYPS returns with his newest single "Careless," releasing alongside its own eclectic visual.
![NOT A TOY Kick Off Our Sad Summer With the Earworm "say so" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/not-a-toy-say-so-1689181679.jpeg)
NOT A TOY Kick Off Our Sad Summer With the Earworm "say so" [Premiere]
July 12, 2023
"say so" is all about "this idea of wanting someone so bad, but you’re stuck in limbo waiting for them to finally say how they feel."
Benét Reclaims the Freedom of a Carefree Day in "No Alarm"
September 5, 2023
“No Alarm” doesn’t require much of you to enjoy. It’s playful, a sonic ease at its very core.
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Crooked Teeth And John Harvie Got A "Problem" On New Mosh-Worthy Single | THE NOISE
October 5, 2023
Cali-trio Crooked Teeth and fellow rising pop-punk star John Harvie kick hyper-masculinity in the face with the release of their latest single, "Problem."