From the Site
SWMRS' 'Berkeley's On Fire' Is the Punk Rallying Cry of a New Generation
February 15, 2019
SWMRS is the bleeding heart of a new generation with a message that will not be ignored.
SG Lewis Sees the First Touches of 'Dawn' in the Euphoric "Blue"
February 15, 2019
"I'm trying to narrate the journey of a night out musically, trying to capture the highs and the lows in energy, and some of the euphoria experienced in those moments."
ALMA Tackles Winter Depression with Vulnerable New Single, "Summer"
February 15, 2019
ALMA has the kind of voice that doesn't come around often.
![BETWEEN FRIENDS Treated Fans with Real "affection" This Valentine's Day [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/between-friends-ones-to-watch 2.jpeg)
BETWEEN FRIENDS Treated Fans with Real "affection" This Valentine's Day [NEW ARTIST DISCOVERY]
February 15, 2019
From their luscious melodies to doing all of their own styling, directing, editing, and photography, BETWEEN FRIENDS is set for stardom.
![Ceramic Animal Dedicates Crowd Favorite,"All My Loving," To Father [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ceramic-animal-ones-to-watch-2.jpeg)
Ceramic Animal Dedicates Crowd Favorite,"All My Loving," To Father [PREMIERE]
February 15, 2019
Composed of equal parts Mac Demarco, Arctic Monkeys, The Doors, and modernized psychedelic rock elements.
Ashe Reflects on a Messy Divorce in the Magnificent "Moral Of The Story"
February 14, 2019
"You can think you're in love/ When you're really just in pain."
![Simon On The Moon Makes Up For All Subpar Pop Music with Intelligent "Lied 2 U" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/simon-on-the-moon-ones-to-watch-3.jpg)
Simon On The Moon Makes Up For All Subpar Pop Music with Intelligent "Lied 2 U" [PREMIERE]
February 14, 2019
"To me this is a straight up pop song about bumping into a past love."
![FARR Presents Their Most Intimate Single Yet, "Someway Somehow" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/farr-ones-to-watch 2.jpeg)
FARR Presents Their Most Intimate Single Yet, "Someway Somehow" [PREMIERE]
February 14, 2019
"...love and hope will always be there to see us through the darkest times."
Your Ultimate Valentine's Day Baby-Making Playlist
February 14, 2019
Listen to 45 sultry jams curated for tonight's special activities.
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
![KENNYHOOPLA's 'conditions of an orphan' EP Toes The Line of Punk, Pop, Revenge, and Resilience [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kenny_hoopla-_general1-_brittany_young-1758551167.jpg)
KENNYHOOPLA's 'conditions of an orphan' EP Toes The Line of Punk, Pop, Revenge, and Resilience [Q&A]
September 22, 2025
We caught up with the genre-defying artist about the release of his latest EP.
Long Live The ‘Freaks:’ Haute & Freddy Gear Up For Their First-Ever Headline Tour
September 22, 2025
Haute & Freddy’s haunting fourth single ‘Freaks’ is a seductive incantation for midnight abandon.
keiyaA Delivers a Dizzying Dose of Jazz and Psychedelic R&B in "take it!"
September 23, 2025
"With this work I aim to interrogate and embrace anger and conflict, disappointment and dissatisfaction."
The Criticals Deliver an Electrifying and Infectious Self-Titled Debut Album
October 1, 2025
Their self-titled debut album is a burst of infectious melodies and in-your-face energy that reverberates throughout each and every one of its 13 tracks.
![Leith Ross Can See the Future And We Like Their Vision for It [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/wywk8d-icanseethe-preview-m3-1758720184.jpg)
Leith Ross Can See the Future And We Like Their Vision for It [Q&A]
September 24, 2025
Celebrating the release of their album, 'I Can See the Future,' we got the latest from this generational writer.
Tours To Watch: Fall 2025
September 24, 2025
Need a new concert fix? We've got you covered with the latest artists heading out on tour.
![Avenoir's Debut Album, Mirage, Paints & Shatters Illusions [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/5-_a_v_e_n_o_i_r-(_c_r_e_d_i_t_a_l_e_x_m_o_h_a_m_m_e_d_@_v_e_e_s._e_d)-1758801058.jpg)
Avenoir's Debut Album, Mirage, Paints & Shatters Illusions [Q&A]
September 26, 2025
Wanting to appreciate this growing star’s album in depth, we dialed him up to learn more about his journey, the future and whats on the edge of that mirage.
Love You Later Returns With Gut-Wrenching New Single “Mouth To Mouth”
September 26, 2025
“Mouth To Mouth” is the perfect sad bop to get you through fall, leading to a more complete Love You Later project to come.
![We're Obsessed with Ella Boh's "DiE," Introducing Her New Era [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/image001-1758898137.jpg)
We're Obsessed with Ella Boh's "DiE," Introducing Her New Era [Q&A]
September 26, 2025
"DiE" pairs emotionally charged lyrics with the volatile energy of metal riffs to create a molten dark pop gem.
Longingly Danceable, Harper Finn's "Satellite" Is An Indie Pop Gem
September 26, 2025
Its reflective lyrics and glowing atmosphere further expand the emotional landscape that defines his impending album, Silo Park.