From the Site
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
2020 GRAMMYs Predictions: Who Is the Next "Best New Artist?"
February 11, 2019
With Dua Lipa taking home the honor at the 2019 GRAMMY Awards, who is next in line for the crown?
![Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Earthgang-Phoelix-Ones-To-Watch.jpg)
Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]
February 11, 2019
EARTHGANG and Phoelix have different styles, but both acts's witty lyrics and electrifying rap beats will impress audiences across the country.
Cat Clyde Narrates an Unconventional Love Story in Soulful "All the Black"
February 11, 2019
Cat Clyde's powerfully haunting vocals shine through in her latest single.
Dela Kay Calls Out the Chaos on "Guilty Conscience"
November 24, 2025
The alt-pop singer-songwriter blends 80s shimmer with a punk-pop pulse that makes it truly distinctive.
![Crying City on Cyberpunk and the Neurology of Unlearning Someone [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/0x1900-000000-80-0-0-1764194685.jpg)
Crying City on Cyberpunk and the Neurology of Unlearning Someone [Q&A]
November 26, 2025
We chatted to the artist about her latest singles, "VOTED OUT" and "unlearning you."
Don't Worry About LEW, She's Too Sexy to Be Sad
November 29, 2025
In her latest EP, the artist sets out to leave behind labels and the molds of conventional pop, creating a sound that feels free, honest, and daring.
SHOOP (Brandon Shoop) Launches His Solo Project With EP, never better
November 30, 2025
SHOOP has been making strides as an artist, creating hits for everyone from ROLE MODEL to Dijon, and even spent time drumming for Junior Varsity on tour.
Ray Laurél Feels the Heat of Wanting Too Much in "Sinner"
November 30, 2025
With crunchy guitar riffs and an unmistakable, shadowy vocal delivery, this newest single is a slow-burner that continues to raise the stakes with each passing moment.
![Iris Caltwait Puts Her Heart Back Together in 'Again, for the first time' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/iris_caltwait_credit_bertine_monsen_11-1764793289.jpg)
Iris Caltwait Puts Her Heart Back Together in 'Again, for the first time' [Q&A]
December 3, 2025
Hailing from Norway, we needed to hear more about this artist's ethereal, powerfully emotive album.
Novulent Copes with Distortion On "boys lie and girls steal"
December 3, 2025
This track explores raw, uncomfortable truths about relationships, erupting with grinding guitars and dark, emotive vocals slicing through the chaos with unnerving clarity.
Audrey McGraw's "Gone Away" Combines Spoken Word with Exquisite Vocals
December 3, 2025
McGraw demonstrates her refined artistry and exquisite songwriting, traversing classic Americana with soothing grace.
Treaty Oak Revival Paints a Raw Portrait of Life in Album, West Texas Degenerate
December 3, 2025
Across fourteen tracks, that band captures the chaos, heartbreak, addiction, and resilience of working-class people in boom-and-bust West Texas.
![Teen Jesus and the Jean Teasers Are Sipping Champagne & Coffee in their Glory [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/teen-jesus-and-the-jean-teasers-cr-briana-da-silva_copy-1764903354.jpg)
Teen Jesus and the Jean Teasers Are Sipping Champagne & Coffee in their Glory [Q&A]
December 4, 2025
The band's sophomore album, GLORY, expands on their grimy, punk attitude with fitting gloriousness.