From the Site
Alexandra Savior´s “Unforgivable” Ushers in a New Era of Saving
March 14, 2025
Dramatic but light, "Unforgivable" is a timeless re-introduction to the artist's sound.
Mastercard and OnesToWatch Present Asha Imuno's WAITINGROOM
March 14, 2025
The wait is finally over.
Ellise Explores Heartache and Healing in “valentine”
March 12, 2025
"valentine" is a song that aches and lingers long after the holiday passed.
![Ari Abdul Delivers a Dark, Cheeky Single in "Dreams" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ari-abdul-dreams-interview-1741745644.jpeg)
Ari Abdul Delivers a Dark, Cheeky Single in "Dreams" [Q&A]
March 12, 2025
"Dreams" marks the beginning and end of an era for the breakout star.
Daniel Seavey Finds the Joy in Starting Again in 'Second Wind'
March 12, 2025
"'Second Wind' is about a boy desperately clinging on to his youth while life is trying to force him to grow up."
![Rose Gray, Pop Queen on the Rise, Breaks Down Her Debut Album “Louder, Please” [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/press5-1741716848.jpg)
Rose Gray, Pop Queen on the Rise, Breaks Down Her Debut Album “Louder, Please” [Q&A]
March 11, 2025
Rose Gray’s debut record, 'Louder, Please,' grows stronger and finds more ears as the summer season approaches.
![hey, nothing On the Intersection of Pickleball and Musicianship [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/t_wc_p5_p-g-1741713947.jpeg)
hey, nothing On the Intersection of Pickleball and Musicianship [Q&A]
March 11, 2025
The Athens-based alt-folk duo gives the latest on their cold, but enveloping EP 33º.
Finn Wolfhard Rides the Roller Coaster of Life in "Choose the later"
March 10, 2025
"I started realizing a general theme in a lot of the other songs involving my identity, anxieties, nostalgia, childhood and loneliness.”
Loyal Lobos and Ángel Dumile Find Peace in Saying Goodbye in "Bendecirte"
March 10, 2025
"Bendecirte" is a dreamy exploration of loss, rebirth, and growth.
Gabi Sklar Falls in Love With "Miami" in Electrifying New Single
March 10, 2025
"Don't date the DJ and don't get revenge on your ex…"
Aaron Taos Warns of the Danger of Social Media Envy in "Saboteur"
December 20, 2019
As Theodore Roosevelt once said, "Comparison is the thief of joy."
Sky Ferreira Finally Returns With "Leash," Announces 'Masochism' Album For 2025
December 6, 2024
The return of Sky Ferreira definitely wasn't on our 2024 bingo card.
Pell Raps His Way to Self-Love in One-Take "Bitch Ass" Video
April 26, 2019
"I wanted more raw and focused energy so that people could hear the words and have to watch me say them."
![Charlie Burg - "To Dance Is To Love" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/charlie-burg-live-ones-to-watch_1568921467.jpeg)
Charlie Burg - "To Dance Is To Love" [Live + Interview] | All Eyes On
September 19, 2019
Catch Charlie Burg currently supporting Ashe on her first headlining tour presented by Ones To Watch!
Alaina Castillo's 'antisocial butterfly' Sees Her Coming for the Pop Crown
November 15, 2019
Flawlessly switching between Spanish and English, Castillo is our latest pop-flavored obsession.
The Invisible Hands That Changed Pop Music Forever
February 25, 2021
In honor of Black History Month, we explore the legacy of The Funk Brothers, the original hitmakers.
We’re Forever Stuck on beabadoobee’s "Glue Song"
February 14, 2023
"Glue Song" is a love letter laced in adoration, butterflies, and all of the perfectly indescribable feelings of young love.
![Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/twin-xl-ones-to-watch.jpg)
Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]
February 7, 2019
"Friends" suggests that we may not be as ostracized as we think we are because most of us are experiencing similar feelings of loneliness.
![Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SOAKY - PRESS SHOT 2 resize_1566502882-1_1567540470.jpg)
Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]
August 22, 2019
"I leaned on melody and production to serve bright, pop-y energy but the lyrics are an account of a time when the drug trade was lit on my island."
Thutmose Is Living the Dream in 'Don't Wake Me' EP
November 5, 2019
Thutmose is living it up and it keeps getting better.