From the Site
The Vices Embrace the Pain and Beauty of Change in 'Before It Might Be Gone'
February 13, 2025
"It's a journey of change—woven with shame, fear, hope, happiness, and unconditional love."
Oklou Captures the Beauty of a Waking Dream in 'choke enough'
February 12, 2025
'choke enough' inserts an honest, lucid reflection into its heart, creating an ebb and flow that feels like a derailed memory.
Dora Jar Surrenders Herself to Love in "Lucky"
February 12, 2025
“Lucky” is quintessential Dora Jar. It's a hazy, late-night, reflective love song.
Almost Monday: From Surf Shops to Sold-Out Shows
February 12, 2025
San Diego-born indie-pop trio Almost Monday is riding a wave that started in the most unexpected of places—a surf shop.
Inhaler Brilliantly Navigate Growing Pains in Genre-Bending Album 'Open Wide'
February 12, 2025
The intoxicating Irish rock band has done it again.
Sara Sloan's ‘Hunted’ Music Video Gives brat but for Horsegirls
February 12, 2025
“Hunted” feels like the opening chapter of a much bigger story—one that’s steeped in mystery, catharsis, and a relentless hunger for self-discovery.
Rachel Chinouriri and sombr Reignite the Initial Spark of “All I Ever Asked”
February 12, 2025
A great song stands the test of time and can take many forms.
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Join Zach Templar On His Romantic US Tour [Tour Diary]
February 12, 2025
Smashing and dashing, Zach is part of the a new wave of romance excellent that is melodic, moody and vocally delicious, and his latest single ‘Desire’ is just more evidence of that layered composition.
corook Creates a Safe Space and Pop Gem in "THEY!"
February 12, 2025
"In a time when our identities are under constant attack... this song feels more vital than ever."
Dreamer Isioma Celebrates 'StarX Lover' Album Announcement With Killer Double Single Release
February 11, 2025
"Did You Ever Care" and "Dead End" usher in a new era for the young artist, sonically and personally.
Juice WRLD, Cautious Clay, LoveLeo, and More Artists You Should Listen to Now | #NowWatching
April 24, 2020
The best new music playlist on Ones To Watch.
Tayler Buono Is Finally Able to Put the Past Behind Her in "IFHU" Video
April 29, 2021
"The music video for 'IFHU' was a heartbroken girls' dream to make".
The Best of 2021, According to the Ones to Watch Staff
December 27, 2021
This is 2021, as we experienced it.
Nana Lourdes Delivers an Off-Kilter Diss Track With "Fuck Up Person"
October 5, 2022
You just can’t help but sing along to this snippy diss-and-dance track.
UK-based, New Zealand-born Molly Payton is a fast-rising indie talent.
May 28, 2023
Fans of artists like Newdad, Julia Jacklin, Soccer Mommy
310babii Is Anything But “Stuck”
January 19, 2024
“Stuck” is flows with effortless verses by artist 310babii, a laidback Cali poet that begs one to cruise the wide-open boulevards with a driving beat and bass line.
King Princess Joins the Legendary Fiona Apple to Reimagine "I Know"
January 25, 2019
The Brooklyn-bred songstress satisfies our hunger for new music with "I Know," a modernized cover and collaboration with pop icon, Fiona Apple.
Slow Hollows' 'Actors' Is an Album Free of Genre and Fear of Failure
October 24, 2019
Slow Hollows is sonic proof we are living in a post-genre world.
Ant Saunders Is Stepping Out of His 'BUBBLE'
April 3, 2020
Saunders follows viral breakout success with a debut EP that is entirely his own.
Noah Cunane Pens "Miami" For the One Who Got Away
April 17, 2020
"Miami" is a song that brings you back the good and bad of a first love gone too soon.