From the Site
The Top 26 Artists To Watch in 2025
January 29, 2025
Meet the ones to watch class of 2025.
Author:
Ones To Watch Staff
Sawyer Hill Delivers an Impassioned Plea in “Need Me Now,” Announces Debut EP
January 29, 2025
A voice in motion naturally carries grit, such is the case with Sawyer Hill.
Author:
René Cobar
Djo Takes Aim at a Fame-Obsessed World in "Basic Being Basic"
January 29, 2025
"It's kind of a shot fired to anyone who's trying to be of the moment."
Author:
Alessandra Rincon
Tate McRae Takes Us on an Entrancing Joyride in “Sports car”
January 29, 2025
“Sports car” is catchy, sultry, and oh-so-sexy.
Author:
Chancey Stefanos
Eem Triplin’s “MISS ME?” Is a Hypnotic Descent Into the Fog of Feeling
January 29, 2025
Eem Triplin, in "MISS ME?," is as real as it gets.
Author:
René Cobar
Sienna Spiro Muses on the What Ifs in "BUTTERFLY EFFECT"
January 27, 2025
The stirring ballad arrives alongside the announcement of Spiro's debut EP,
Author:
Rebeccah Blau
horsegiirL Gallops From the Stable to the Dance Floor in 'v.i.p - very important pony'
January 27, 2025
horsegiirL is uplifting and intoxicating, while equally obscure and impossible to understand.
Author:
Jazmin Kylene
Samia Distorts Expectations on New Single, “Bovine Excision”
January 27, 2025
Samia has never been afraid to say what no one else wants to say.
Author:
Caroline McKenzie
Trousdale Releases Soulful Lead Single “Growing Pains”
January 27, 2025
In “Growing Pains” and throughout their discography, Trousdale holds femininity and fun close.
Author:
Caroline McKenzie
Bea and Her Business on Her First U.S. Tour, Embroidered Jean Jackets, and Early-in-life Competitiveness [Q&A]
January 26, 2025
We got the behind-the-scenes scoop from the rising pop artist on her first musical excursion to the states.
Author:
Katherine Cardinale
No One Sounds Like Deijuvhs
March 17, 2022
Nothing is off-limits for the East London artist blurring emo, rap, drill, and turning UK sounds on their head.
Author:
Alessandra Rincon
Audrey MiKa and Her Toy Microphone Are Taking the Internet By Storm
September 19, 2019
Just as Ones To Watch alumna Alessia Cara did years ago, Audrey MiKa is earning major recognition from her growing YouTube channel.
Author:
Alissa Arunarsirakul
Sasha Sloan | Quick 6 Interview
January 10, 2019
Self-described "sad girl" and melancholic millennial voice Sasha Sloan is an emo pop star in the making.
Author:
Maxamillion Polo
From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]
May 15, 2020
After a short-lived career as an emo-rapper, lilspirit has found his true calling.
Author:
Kristin Robinson
Kyle Lux Debuts With a Shimmery Ode To Growing Pains, "Rollin' Stone" [PREMIERE]
March 21, 2019
"It feels like I'm finally starting my musical life, so it felt fitting for my debut to be about those growing pains."
Author:
Greg Gaffney
MC Magic Teams Up with Cuco & Lil Rob for a Spanish-Drizzled Love Song, "SEARCH"
March 15, 2019
"A little over a year ago my manager sent me a video of a 19-year-old kid from Hawthorne who said my music influenced his style. Immediately after watching Cuco, I wanted to collaborate with him."
Author:
Alissa Arunarsirakul
Mk.Gee Has Us Looking to the Stars With "Untitled"
December 9, 2019
"Untitled" sounds like Mk.Gee locked himself in a bathroom at Gesaffelstein's party and played Tame Impala's 'Currents' on loop.
Author:
Precious Kato
Dreamer Boy's "Puppy Dog" Is a Dreamy Tale of Puppy Love
December 10, 2019
"It's lighthearted but still sincere. It's hoping that person you're into finally sees you as more than a friend."
Author:
Maxamillion Polo
Saweetie Is the 'Icy' '90s Rap Goddess We All Need
April 1, 2019
This one is for all the hard-working females out there.
Author:
Alyssa Yung
"I Dare You" Not Fall in Love With The Regrettes' Infectious New Single
June 18, 2019
Our favorite power-pop outfit is gearing up to release their sophomore album, 'How Do You Love?,' on Aug. 9.
Author:
Maxamillion Polo