From the Site
BENEE Transforms Existential Dread Into a Delightful Pop Stunner
December 6, 2024
"Animal" is an undeniable and unpredictable pop banger served with a side of existential dread.
Jade LeMac Holds Onto Love in "Pink Balloon"
December 5, 2024
"'Pink Balloon' is about holding onto the memories and feelings that you have with a special person."
Levent Geiger Searches For Vaildation in "Love Me"
December 5, 2024
Levent remains one of the most promising voices in modern pop.
Winona Fighter Go One Take Straight To Your Heart With New "Hamms In A Glass" Video | THE NOISE
December 5, 2024
"The 'HAMMS IN A GLASS' music video is as chaotic as the song" shares frontwoman and multi-instrumentalist Coco Kinnon.
![ORKID Plants an Indie-Pop Garden in 'Where Flowers Grow' [Track By Track]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/orkid-where-flowers-grow-1733346871.jpeg)
ORKID Plants an Indie-Pop Garden in 'Where Flowers Grow' [Track By Track]
December 4, 2024
ORKID’s voice basks in the type of warmth that crackles like old vinyl, melts chills, and wraps you in a hug as you sing along.
Juliet Ivy Gifts Us a Dose of Holiday Existentialism in "snow globe on an alien's desk"
December 4, 2024
"It's about the gut-wrenching feeling of time passing as another holiday season approaches. The feeling is both scary and beautiful."
ADÉLA Shares Her Own Pop Star Story in "SUPERSCAR"
December 3, 2024
"SUPERSCAR" draws from the rising star's personal life to show that all that glitters isn't gold.
Jake Webber Conjures a Dark, Atmospheric Single in "dead hair"
December 3, 2024
The melancholic single arrives ahead of Webber's upcoming DJ set at Emo Nite's 10th anniversary.
Bite The Hand Go Full Sugarcore With Pissed Off New Single "Stay Mad" | THE NOISE
December 2, 2024
The track is an anthem about getting pissed with purpose showing off their distinctly irresistible brand of "sugarcore."
Fake Dad Turns It All the Way Up on Electric Release "ON/OFF"
December 2, 2024
Fake Dad writes music that captures the tumultuous grind of existing in the modern world.
![Kxllswxtch's Vulnerability Is Taking Viral Form [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kxllswxtch-interview-1694809337.jpg)
Kxllswxtch's Vulnerability Is Taking Viral Form [Q&A]
September 15, 2023
Meet our best new artist of the month, Kxllswxtch.
Mustafa Explores Humanity and Heartbreak in "Gaza is Calling"
June 14, 2024
"The hope is that this serves as a stark reminder that every path is ours, every child is ours, and every war is ours to answer for and speak against."
Valley - "A Phone Call In Amsterdam" (Live) | All Eyes On
February 6, 2020
Watch Valley deliver a stirring rendition "A Phone Call In Amsterdam."
![Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-effort-nomad-mixtape_1584115324.jpg)
Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]
March 13, 2020
"In today's social media climate, it's difficult to stay present sometimes and it's noticeable in all kinds of relationships."
Cautious Clay's Rhapsodic "Roots" Takes Us Back to the Basics
March 8, 2021
With "Roots," Clay has mastered the art of musical minimalism done right.
INJI and Flyana Boss Embark on an International Girl Summer Anthem in "NICE TO MEET YA"
July 16, 2024
INJI and Flyana Boss' collaboration is one of uninhibited luxury.
XG Embrace Their Alien Personas in the Technicolor “SOMETHING AIN'T RIGHT”
July 29, 2024
Quirky and avant-garde, effortlessly cool and eccentric, XG is the future of international pop.
Montell Fish Declares His Undeniable Star Power in "What's It Take to Be a Star?"
September 13, 2024
Fish’s voice echoes like an orchestra, as hypnotizing as the first time we fell under its spell.
Grace Gardner and buffchick Have a Confession to Make in “Big Picture”
November 18, 2024
“Big Picture” sounds like a diary entry—cathartic and incredibly honest.
![Noah Slee Writes a Love Letter To New York Following Majestic Casual World Tour [TOUR DIARY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noah-slee-ones-to-watch-7.JPG)
Noah Slee Writes a Love Letter To New York Following Majestic Casual World Tour [TOUR DIARY]
January 8, 2019
"I am surprised every time how much I get from just being present in this city."