From the Site
EKKSTACY Switches Gears In Visceral Soul-Stirrer “mr. mole”
October 2, 2024
“mr. mole,” while sparing in lyrical matter, is direct, focused, and successful in its attempt to say a lot in a few words.
Daffo Reminds Us to Slow Down in Latest Single “Get a Life”
October 2, 2024
“Get a Life” is chock full of sentimentality and brimming with all the makings of an indie staple.
Austin City Limits 2024: 12 Ones To Catch (Who Aren't Headlining)
October 1, 2024
This is where you'll find us this year.
Biig Piig Reintroduces Herself in the Bewitching “4AM”
September 30, 2024
“‘4AM’ is a track about isolation, loneliness, finding yourself at the end of a tether and being like, ‘How did I get here?’"
Kevin Atwater Taps Into a Universal Longing in “Ferry Beer”
September 30, 2024
“Ferry Beer” transports us to a vibrant moment in time.
Jenna Raine Blooms in "Roses" Video
September 27, 2024
"Roses" culminates in a smack of good feels that is highly infectious.
Stacie Marie Wears Her Heart on Her Sleeve in Debut Single "Under Cover"
September 27, 2024
"Under Cover" is a journey through vulnerability and strength, blending atmospheric melodies with a catchy, soulful edge.
![Jaz Karis Is Ready to Reintroduce Herself to the World in 'Safe Flight' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jaz-karis-safe-flight-1727368571.jpeg)
Jaz Karis Is Ready to Reintroduce Herself to the World in 'Safe Flight' [Q&A]
September 26, 2024
One of R&B’s best-kept secrets is blooming out of the bag.
The Criticals Deliver a Sleazy, Intoxicating Single in "Adoringly Drunk"
September 26, 2024
The Criticals channel their infectious energy into a picture of drunken sexual tension and seemingly one-sided affection.
Laila! Bares Her Soul and Undeniable Promise in ‘Gap Year!’
September 26, 2024
If Gap Year! is an exercise in talent, then the routine has just begun,
No One Sounds Like Deijuvhs
March 17, 2022
Nothing is off-limits for the East London artist blurring emo, rap, drill, and turning UK sounds on their head.
Audrey MiKa and Her Toy Microphone Are Taking the Internet By Storm
September 19, 2019
Just as Ones To Watch alumna Alessia Cara did years ago, Audrey MiKa is earning major recognition from her growing YouTube channel.
Sasha Sloan | Quick 6 Interview
January 10, 2019
Self-described "sad girl" and melancholic millennial voice Sasha Sloan is an emo pop star in the making.
![From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lilspirit-interview-american-spirit_1589568821.jpeg)
From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]
May 15, 2020
After a short-lived career as an emo-rapper, lilspirit has found his true calling.
![Kyle Lux Debuts With a Shimmery Ode To Growing Pains, "Rollin' Stone" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kyle-lux-ones-to-watch.jpg)
Kyle Lux Debuts With a Shimmery Ode To Growing Pains, "Rollin' Stone" [PREMIERE]
March 21, 2019
"It feels like I'm finally starting my musical life, so it felt fitting for my debut to be about those growing pains."
MC Magic Teams Up with Cuco & Lil Rob for a Spanish-Drizzled Love Song, "SEARCH"
March 15, 2019
"A little over a year ago my manager sent me a video of a 19-year-old kid from Hawthorne who said my music influenced his style. Immediately after watching Cuco, I wanted to collaborate with him."
Mk.Gee Has Us Looking to the Stars With "Untitled"
December 9, 2019
"Untitled" sounds like Mk.Gee locked himself in a bathroom at Gesaffelstein's party and played Tame Impala's 'Currents' on loop.
Dreamer Boy's "Puppy Dog" Is a Dreamy Tale of Puppy Love
December 10, 2019
"It's lighthearted but still sincere. It's hoping that person you're into finally sees you as more than a friend."
Saweetie Is the 'Icy' '90s Rap Goddess We All Need
April 1, 2019
This one is for all the hard-working females out there.
"I Dare You" Not Fall in Love With The Regrettes' Infectious New Single
June 18, 2019
Our favorite power-pop outfit is gearing up to release their sophomore album, 'How Do You Love?,' on Aug. 9.