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Laurel Smith Reveals Her Inner “wolf”
October 3, 2024
We asked the mysterious artist herself pull back the veil by diving into a few key aspects of the release.
EKKSTACY Switches Gears In Visceral Soul-Stirrer “mr. mole”
October 2, 2024
“mr. mole,” while sparing in lyrical matter, is direct, focused, and successful in its attempt to say a lot in a few words.
Daffo Reminds Us to Slow Down in Latest Single “Get a Life”
October 2, 2024
“Get a Life” is chock full of sentimentality and brimming with all the makings of an indie staple.
Austin City Limits 2024: 12 Ones To Catch (Who Aren't Headlining)
October 1, 2024
This is where you'll find us this year.
Biig Piig Reintroduces Herself in the Bewitching “4AM”
September 30, 2024
“‘4AM’ is a track about isolation, loneliness, finding yourself at the end of a tether and being like, ‘How did I get here?’"
Kevin Atwater Taps Into a Universal Longing in “Ferry Beer”
September 30, 2024
“Ferry Beer” transports us to a vibrant moment in time.
Jenna Raine Blooms in "Roses" Video
September 27, 2024
"Roses" culminates in a smack of good feels that is highly infectious.
Stacie Marie Wears Her Heart on Her Sleeve in Debut Single "Under Cover"
September 27, 2024
"Under Cover" is a journey through vulnerability and strength, blending atmospheric melodies with a catchy, soulful edge.
![Jaz Karis Is Ready to Reintroduce Herself to the World in 'Safe Flight' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jaz-karis-safe-flight-1727368571.jpeg)
Jaz Karis Is Ready to Reintroduce Herself to the World in 'Safe Flight' [Q&A]
September 26, 2024
One of R&B’s best-kept secrets is blooming out of the bag.
The Criticals Deliver a Sleazy, Intoxicating Single in "Adoringly Drunk"
September 26, 2024
The Criticals channel their infectious energy into a picture of drunken sexual tension and seemingly one-sided affection.
Aaron Taos Warns of the Danger of Social Media Envy in "Saboteur"
December 20, 2019
As Theodore Roosevelt once said, "Comparison is the thief of joy."
Sky Ferreira Finally Returns With "Leash," Announces 'Masochism' Album For 2025
December 6, 2024
The return of Sky Ferreira definitely wasn't on our 2024 bingo card.
Pell Raps His Way to Self-Love in One-Take "Bitch Ass" Video
April 26, 2019
"I wanted more raw and focused energy so that people could hear the words and have to watch me say them."
![Charlie Burg - "To Dance Is To Love" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/charlie-burg-live-ones-to-watch_1568921467.jpeg)
Charlie Burg - "To Dance Is To Love" [Live + Interview] | All Eyes On
September 19, 2019
Catch Charlie Burg currently supporting Ashe on her first headlining tour presented by Ones To Watch!
Alaina Castillo's 'antisocial butterfly' Sees Her Coming for the Pop Crown
November 15, 2019
Flawlessly switching between Spanish and English, Castillo is our latest pop-flavored obsession.
The Invisible Hands That Changed Pop Music Forever
February 25, 2021
In honor of Black History Month, we explore the legacy of The Funk Brothers, the original hitmakers.
We’re Forever Stuck on beabadoobee’s "Glue Song"
February 14, 2023
"Glue Song" is a love letter laced in adoration, butterflies, and all of the perfectly indescribable feelings of young love.
![Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/twin-xl-ones-to-watch.jpg)
Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]
February 7, 2019
"Friends" suggests that we may not be as ostracized as we think we are because most of us are experiencing similar feelings of loneliness.
![Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SOAKY - PRESS SHOT 2 resize_1566502882-1_1567540470.jpg)
Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]
August 22, 2019
"I leaned on melody and production to serve bright, pop-y energy but the lyrics are an account of a time when the drug trade was lit on my island."
Thutmose Is Living the Dream in 'Don't Wake Me' EP
November 5, 2019
Thutmose is living it up and it keeps getting better.