From the Site
Audrey Nuna Delivers an Otherworldy Hit in "Suckin Up"
August 16, 2024
Consistently singular, Nuna can be trusted to pave her own lane of genre-defying pop and rap.
Maude Latour Takes Us on the Journey of a Lifetime With Debut Album 'Sugar Water'
August 16, 2024
'Sugar Water' is the fully realized version of years of soul searching through song.
colby! Continues to Impress With Hypnotic Sophomore Single "Gone To Bed"
August 16, 2024
colby! might only have two singles to her name, but her promise is palpable.
dee holt Arrives at Herself 2.0 in New EP ‘loving in the dark’
August 16, 2024
Once self-underestimated, encouraged by loved ones, holt has reached her destiny with a ticket for further journeys in hand.
Asha Imuno Ushers in a New Era With “eXCiTING :)” Visual
August 16, 2024
“eXCiTING :)” blends the energy of NY’s sexy drill movement with Imuno’s signature West Coast futurism.
Issue 06: Heatwave
August 15, 2024
Our latest issue welcomes the end of summer with Juliet Ivy, Wasia Project, Searows, and more.
Pale Waves Ignites a Magnetic But Doomed Attraction in "Gravity"
August 15, 2024
“‘Gravity’ is about a woman who chose Jesus over me.”
Sierra Spirit Wears Her Heart on Her Sleeve in "bleed you," Announces Debut EP 'coin toss'
August 14, 2024
“Have you ever loved someone to the point that it scares you?"
Ravyn Lenae Soars, Showcasing Her Range in New Record ‘Bird’s Eye’
August 14, 2024
'Bird’s Eye' is a 10,000-foot observation of broken boundaries and the landscapes that lie beyond them.
Juliet Ivy Shrinks Down Our Greatest Fears in Polished Sophomore EP 'tiny but scary'
August 13, 2024
Don’t be fooled by the title, 'tiny but scary' is a monumental cornerstone in Ivy’s ever-evolving artistry.
Bodine Leaves No Strings Attached in “Titerita”
November 5, 2024
“Titerita” reveals a feral, uncaged, dance-inducing energy.
![Watch lovelytheband 'finding it hard [NOT] to smile' at the Internet's Best Memes](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lovelytheband-ones-to-watch-2.jpg)
Watch lovelytheband 'finding it hard [NOT] to smile' at the Internet's Best Memes
April 2, 2019
In support of their Ones To Watch - presented tour and debut album, we sat down with lovelytheband for a classic "you laugh, you lose" challenge.
Charlotte OC - "Better Off On My Own" | Live at Black Rabbit Rose
May 30, 2019
Charlotte OC is a one-woman force to behold.
Mahalia's Debut Album Is an Uncompromising Look at 'Love and Compromise'
September 9, 2019
British neo-soul artist Mahalia exists beyond the realm of passing trends and fads.
![Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_90ff965510be1169df0a84f9de42a248_ba90a926_540_1568935757_1569011890.jpg)
Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]
September 19, 2019
"We wanted to really capture the emotion of the lyrics and melody both audibly and visually."
Grimes, REI AMI, Oliver Malcolm, and More Artists You Should Listen to Now | #NowWatching
February 21, 2020
The best new music playlist on Ones To Watch
![Haiva Ru's "Oh, But Lover" Is a Poetic Letter About Loss [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ALLIEFINALS-38_1616773780.jpg)
Haiva Ru's "Oh, But Lover" Is a Poetic Letter About Loss [Premiere]
March 26, 2021
Newcomer Haiva Ru has directed a beautiful homage to her halcyon coping tools: her best friends, a shared house she loved, and the backdrop of her town in the video for "Oh, But Lover"
NFTs Have Investors Opening Their Wallets, Fans Opening Their Hearts, and Artists Granting Lifelong Concert Tickets
April 7, 2021
We dive headfirst into the exciting and terrifying world of a music industry funded by NFTs.
Faye Webster's "I Know I'm Funny haha" Proves That There Is Beauty Behind Pain
June 29, 2021
Webster pairs saccharine euphoria and dreadful insecurity with a songwriting wit that never ceases to amaze.
Rewind: Our 5 Favorite Music Videos of the Last Week
July 26, 2023
From Tessa Violet to RMR, these are 5 music videos you don't want to miss.