From the Site
_1566435639.jpg)
Luna Shadows Re-Imagines "Waves" with Dance-Inducing Music Video & Remix EP
August 22, 2019
"Built into this song sonically & lyrically are competing rushes of melancholy and euphoria, overtaking one another for fleeting moments."
Mura Masa and Clairo Score Summer's End in "I Don't Think I Can Do This Again"
August 21, 2019
Nothing in the world could have prepared us for this pairing.
![Brennan Villines' Powerful Vocals Soar in Emotional Ballad, "You Never Loved You" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brennan-villines-ones-to-watch_1566325053.JPG)
Brennan Villines' Powerful Vocals Soar in Emotional Ballad, "You Never Loved You" [PREMIERE]
August 20, 2019
With a sound similar to Sam Smith, Villines' breathtaking fusion of jazz, soul, and pop elements is exactly what sets him apart from other rising artists nowadays.
Eighty Ninety Contemplates Heartbreak on "Got Your Message"
August 19, 2019
"It's about facing that reality and then also understanding that an experience or relationship like that can be meaningful, even if you know it has to end."
![Lostboycrow Embodies Dreamy Summer Days with Live "Orange Juice" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lostboycrow-ones-to-watch-thumbnail_1566239323.jpg)
Lostboycrow Embodies Dreamy Summer Days with Live "Orange Juice" Video [PREMIERE]
August 19, 2019
+ Make sure to check out Lostboycrow this fall on tour with flor, presented by Ones to Watch.
Indie Duo HOAX Sheds Light on the Looked Over "Unamerican Dream" of Struggling Immigrants
August 16, 2019
"The 'American Dream' sounds wholesome and inspiring, but with the current social and political climate of our country, it almost feels more like a cruel joke..."
![Get High On Life with Maude Latour's "Ride My Bike" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Maude-latour-ones-to-watch-2_1566232911.jpg)
Get High On Life with Maude Latour's "Ride My Bike" [Q&A]
August 16, 2019
"This song is definitely about when you're in that low spot, take charge of it. Go on a bike ride. Do it. Force yourself."
FLETCHER's 'you ruined new york city for me' Is the Perfect Soundtrack to Heartbreak
August 16, 2019
"Everyone remembers their first love, for better or for worse. I just decided to write about mine...in a very TMI kind of way."
![Witness an Epic Moment of Self-Realization in Mothica's "Love Me Better" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mothica-stream-ones-to-watch_1565971355.jpeg)
Witness an Epic Moment of Self-Realization in Mothica's "Love Me Better" Visual [PREMIERE]
August 16, 2019
"'Love Me Better' started out as a love song about someone else and ended as an anthem for my own self-empowerment."
![Catching Up with COIN: One of Indie-Pop's Greatest Blessings [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/coin-ones-to-watch_1565898814.jpg)
Catching Up with COIN: One of Indie-Pop's Greatest Blessings [Q&A]
August 15, 2019
From the get go, COIN has been a beloved project that never sought fame or fortune, but rather music lovers who could resonate with their thoughtful lyricism and optimistic instrumentals.
![Hallie Explores Queer Love and Polyamory in the Shimmering 'This Is Love' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hallie-this-is-love-1675968062.jpg)
Hallie Explores Queer Love and Polyamory in the Shimmering 'This Is Love' [Q&A]
February 9, 2023
Hallie presents a multi-faceted of love on her stellar debut EP.
Picture This on the Irish Craic, Relationship Advice, and 'MDRN LV' Album | Quick 6
February 19, 2019
Learn a thing or six about one of Ireland's hottest new bands.
Julius Displays an Infectious Emotional Vulnerability on "take me to the moon"
April 28, 2021
Over a grand, slow-building, and psychedelic instrumental, Julius demonstrates his prowess for self-reflective songwriting.
Hong Kong Boyfriend Catches Butterflies in "see u dance"
May 27, 2021
Relocating to LA and making music that lies somewhere between R&B, pop, and alternative, Hong Kong Boyfriend is living out his dream.
marc indigo Delivers a Sultry Slowburn With "Don't Waste My Time"
June 7, 2021
On "Don't Waste My Time," indigo is smooth as butter.
![Crooked Teeth Cuts Ties With Toxicity on "Hallelujah" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/crooked-teeth-hallelujah_1628786207.jpeg)
Crooked Teeth Cuts Ties With Toxicity on "Hallelujah" [Premiere]
August 12, 2021
"... it's about a falling out of a relationship and walking away and really the stain of it all."
AVIV Seeks Outside Validation on "love of your life"
September 24, 2021
"love of your life" speaks to the intoxicating nature of young love.
Yell6w Delivers a Bittersweet Anti Pop Stunner With "Memories"
June 15, 2022
“Memories” explores the attachment to the ghost of a toxic lover; gone in the physicality, yet their aroma lingers on.
Scarypoolparty Spits a Freestyle and Reveals His Biggest Guilty Pleasure | Truth or Dare
October 30, 2019
Scarypoolparty is an artist of many talents and few secrets.
Holly Humberstone Navigates the Pitfalls of Catching Feelings For a Friend in "Sleep Tight"
May 3, 2022
"This song takes me back to that time of what felt like no consequences and impending heartbreak."